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Book Industry Study Group Webinar: Technology Spending in Book Publishing

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Webinar to review findings of market research in to the market for technology software and services supporting the global publishing industry. Report: http://bit.ly/PUBTECH2019

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Book Industry Study Group Webinar: Technology Spending in Book Publishing

  1. 1. Michael Cairns Managing Partner Information Media Partners Technology Spending in Book Publishing
  2. 2. Introduction Michael Cairns is a publishing and media executive with over 25 years experience in business strategy, operations and technology implementation. As a business executive, Mr. Cairns has successfully managed several troubled and under- performing businesses, creating new business opportunities, developing new funding sources and enhancing shareholder value for investors. His years spent as an operating executive have largely been with brand-name publishing companies such as Macmillan, Inc., Berlitz International, Wolters Kluwer Health, Reed Elsevier and R.R. Bowker. As a consultant, Mr. Cairns has worked with clients as diverse as AARP, Hewlett Packard, InterPublic Companies and Reed Elsevier with an emphasis on business strategy, market development and corporate development. His skills and experience include:  Business and corporate strategy development and implementation  Operations management and business transformation  Traditional and digital publishing and operations  Print-to-digital transformation and adoption of new business models  Software development and software services Mr. Cairns holds an MBA (Finance) from Georgetown University and a BA from Boston University. He has served on several boards and advisory groups including the Association of American Publishers, Book Industry Study Group and the International ISBN organization. Additionally, he has public and private company board experience. 2 Michael Cairns Information Media Partners Strategy Consulting New York, London, Melbourne Tel: 908 938 4889 Michael.cairns@infomediapartners.com Find me: LinkedIn
  3. 3. Information Media Partners Michael Cairns established Information Media Partners in 2006 as a boutique strategy consulting firm focused on the information and education publishing segment. The work conducted by the firm includes product development, corporate development, sales management and corporate reorganizations. We work with established businesses, private equity owners and potential acquirers. Examples of our work include:  Reorganized and re-focused a $25 million software publishing company by aligning business operations with client priorities; implementing internal collaboration tools and project management standards; re-building executive team to focus on effective and efficient management  Defined a new business strategy for a large non-profit association and advocacy group, expanding their business model into global markets to exploit their core knowledge and expertise across a broader market  Led an information technology capabilities review at a large international advertising holding company. Completed over 200 interviews in 15 international offices and multiple group focus sessions to define the operational ‘gaps’ between existing agency capabilities and those necessary and important for client delivery by region  Completed a sales management effectiveness review for a global software company and defined six key project initiatives to improve sales effectiveness, market development and account management We approach our client engagements in a standardized, logical manner which creates the best environment to identify key business drivers, administrative and logistical road blocks and/or product or market definition issues. Our investigative approach leads to better insights into your businesses and supports the development of workable solutions and recommendations for success. Visit the Information Media Partners website for more information. Sample Client List
  4. 4. Overview of today’s webinar  Technology spending segments  Market dynamics  Trends in technology investments  Recommendations for buyers  Implications for software (solutions) providers
  5. 5. Today’s webinar participants  Michael Cairns  CEO, Information Media Partners  Brian O’Leary  Executive Director, BISG 5
  6. 6. BISG: An overview Mission Vision Values Objectives 6 To create a more informed, empowered and efficient book industry To serve as publishing’s primary resource for addressing issues that affect more than one part of the supply chain • Focus • Shared solutions • Results orientation • Best in class • Collaborative • Information • Standards • Research • Community
  7. 7. BISG Objectives Objective Detail Information Establish BISG as the “information hub” for the book industry supply chain. Standards Foster the development, refinement and use of standards that improve revenue, promote product visibility, reduce costs and ensure transparency across the book industry supply chain in the U.S. and across global markets. Research Shape the conversation about the current state and future of book publishing by studying and communicating about emerging topics, issues and trends that affect the book industry. Community Maintain relevance by growing a diverse membership base that reflects the various segments and participants of the book industry supply chain. 7
  8. 8. Technology spending overview  ERP solutions  Contracts, rights, and royalties  Title management  Editorial and production  Content management 8
  9. 9. ERP solutions Type Examples Large, cross-industry SAP, Oracle, Microsoft Dynamics Mid-tier, cross-industry Iptor, Infor, Sage, Epicor, Unit4 Large publishers Klopotek, Advantage, Virtusales Mid-tier publishers Firebrand, Ingenta, knk, Media Services Group, others Smaller publishers CWC Software, Bookflow, Ribbonfish, among others 9
  10. 10. Contracts, rights, and royalties Type Examples Large global media companies Fadel, Lumina Datamatics, Vistex, among others Focus on publishers/smaller companies Metacomet, RoyaltyShare, Eclipse, Dashbook, among others 10 The market for rights information solutions is much larger than book publishing and can extend to companies not considered part of global media or publishing. This makes the need for standards that align with other markets a cost-effective option for book publishing firms.
  11. 11. Title management (examples)  Supadu  BooksONIX  ONIXSuite (GiantChair)  Stison  ONIXEdit  BookEngine  Netread 11
  12. 12. Editorial and production  ScholarOne  Aries  Open Monograph  RSI (Orbis)  Arpha  Inera  Blanchard 12  Submittable  PressBooks  Typefi  Publish One  Seinet  Pagemajik  Deanta
  13. 13. Content management  Atypon  VitalSource  PubFactory  Ingenta  SilverChair  Ixxus (CCC) 13  Exact Editions  Highwire  Tizra  iPublish Central  Project Muse  ScholarStar
  14. 14. Market dynamics  Rapid migration to content subscription models challenges legacy systems, processes  Providers are small (< $25 million/year)  Fragmented market  Finite avenues for funding and investment  Forcing providers to retool  Short-term cash drain  Longer term: beneficial for those who invest 14
  15. 15. Technology spending  In aggregate, publishing tech spending as a share of revenue matches other industries  Top 60 publishers measured  Compared to much larger industries  Harder to break down spending on legacy vs. new investments  Market demands pushing publishers to integrate product development with tech investments 15
  16. 16. Technology investment trends  Deliver purpose-built products across markets  Extract operational intelligence across systems (goals: efficiency and effectiveness)  Apply robotic process automation (RPA) and AI to remove costs that don’t tie to value  Build/expand an intelligent network  Partners, customers, suppliers, and more 16
  17. 17. Investment preferences  Modular ‘assembly’ solutions; rapid implementation  Quantifiable business benefits delivered early in the project timetable  Cloud and mobile-first capabilities  Compare to Amazon’s tech stack  Standard API architecture seen as ‘best in class’
  18. 18. Recommendations for buyers  Understand total cost of ownership  Seek open-technology solutions (connectivity)  Know a vendor’s road map; look for partners who can “future proof” their solutions  Understand infrastructure, disaster recovery, business continuity before you buy  The more fractured the market, the more standard you want you implementation to be 18
  19. 19. Recommendations for providers  Think broadly about your competitive set  Not always the usual suspects  Invest in sales and marketing support  Be clear about business benefits, levels of support  Think about partners  Consolidation might be good for both the consolidated and the industry 19
  20. 20. Michael Cairns Managing Partner Information Media Partners Thank you - Questions
  21. 21. About the report  “Market Survey of ERP and CMS Software Solutions for Publishing Companies – 2019”  Link below (*) or search for the report  Available now  Use purchase code THANKS2019 for the BISG discount 21 * http://bit.ly/PUBTECH2019
  22. 22. Michael Cairns Managing Partner Michael.Cairns@InfoMediaPartners.com 908 938 4889

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