This document provides information about Google AdWords certification. It describes the AdWords Fundamental exam which covers basics like campaign management and optimization. It also outlines the exam sections on search, display, shopping, mobile and video advertising. Candidates must pass each exam with a score of 80% and can retake failed exams after 7 days. Being AdWords certified adds credibility as a digital marketer and offers advantages for businesses like access to new features and support. However, the certification alone doesn't guarantee skills and some see it as easy to cheat on.

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ADWORDS
FUNDAMENTAL

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INTRODUCTION
 . It gives data about the essential and
 halfway parts of web based promoting and AdWords, including the
 advantages of internet publicizing, how to set up and deal with an
AdWords
 battle, and how to gauge and enhance your crusade's execution.

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Complete guide to Google
AdWords Certification
 Fundamental Exam – This covers Google AdWords basics including management and
optimization of campaigns.
 Search Advertising
 Display Advertising
 Shopping Advertising
 Mobile Advertising
 Video Advertisin

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 The passing score for each exam is 80%
 If you fail the first attempt, you may retake the exam after 7
days.

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This Photo by Unknown Author is licensed under CC BY-SA-NC

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Advantages of Being a Certified
AdWords Professional
 To start with, it adds to your believability as a computerized
advertiser. You can incorporate the connection to your Google
Partners profile as confirmation of your accreditation. You can
add this to your business card, CV, and to your Google+ and
LinkedIn profiles.

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 On the off chance that you are utilized in an organization, your
customers will see the advantages of working with a Google
Partner office. These incorporate having direct access to Beta
highlights, a fast line to Google Support, and having the
confirmation that the organization they enlisted is utilizing all the
Google AdWords best practices in the business.

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Disadvantages of AdWords fundamental
 You can cheat during the test
 It just gives you a driver’s license

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Conclusion
 Hence we conclude that adwords fundamental