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Emerging 
Human 
Resource 
Trends 
in 
2015: 
Is 
Your 
Business 
Ready?
Human 
resource 
trends 
change 
just 
as 
frequently 
as 
fashion 
(if 
not 
more). 
Because 
the 
industry 
is 
constantly 
evolving, 
regulations 
regularly 
adapting, 
and 
employees 
changing 
as 
well, 
small 
businesses 
have 
to 
be 
flexible 
enough 
to 
keep 
up 
with 
them. 
Whether 
you 
have 
a 
larger 
human 
resources 
department 
or 
you 
are 
handling 
all 
of 
the 
HR 
work 
yourself, 
you 
can 
get 
a 
step 
ahead 
by 
familiarizing 
yourself 
with 
these 
emerging 
human 
resource 
trends 
in 
2015. 
Generation 
Z 
Has 
Arrived 
You’ve 
heard 
about 
Generation 
X 
and 
Generation 
Y, 
but 
now 
you 
need 
to 
know 
about 
Generation 
Z. 
These 
individuals 
were 
born 
between 
1995 
and 
2010, 
and 
many 
are 
likely 
to 
be 
seniors 
in 
college 
by 
the 
end 
of 
2015. 
Generation 
Z 
workers 
will 
start 
to 
enter 
the 
workforce 
as 
interns 
and 
entry-­‐level 
employees, 
and 
they 
are 
going 
to 
go 
fast. 
You 
may 
want 
to 
get 
in 
on 
the 
action 
by 
snatching 
up 
highly 
talented 
college 
seniors 
before 
competitors 
hire 
them. 
Millennials 
Move 
Into 
Leadership 
Roles 
The 
Millennials 
will 
now 
be 
moving 
into 
leadership 
positions. 
According 
to 
a 
study 
by 
Elance 
oDesk, 
27 
percent 
of 
Millennials 
already 
work 
in 
managerial 
positions, 
and 
in 
ten 
years 
that 
number 
will 
increase 
to 
47 
percent. 
But 
Millennials 
may 
not 
be 
adequately 
trained 
to 
handle 
the 
tasks. 
So, 
if 
you 
plan 
to 
promote 
Millennials 
into 
higher 
positions, 
start 
training 
them 
for 
their 
new 
roles 
in 
2015. 
Employees 
Treasure 
Honesty 
Most 
Compensation 
and 
job 
security 
are 
both 
very 
important, 
but 
another 
emerging 
human 
resource 
trend 
in 
2015 
will 
be 
employees 
having 
a 
sense 
of 
loyalty 
to 
small 
businesses 
that 
are 
honest 
with 
them. 
An 
open-­‐door 
policy 
and 
transparency 
will 
keep 
your 
employees 
from 
jumping 
ship 
and 
moving 
on 
to 
the 
competition. 
So, 
start 
sharing 
with 
your 
employees, 
discussing 
issues 
with 
them, 
and 
getting 
their 
input. 
Retention 
Rates 
Drop 
Due 
to 
the 
generational 
changes 
coming 
in 
2015, 
small 
businesses 
will 
notice 
that 
it’s 
harder 
to 
retain 
their 
best 
talent. 
In 
fact, 
it’s 
estimated 
that 
86 
percent 
of 
employees 
will 
already 
be 
looking 
for 
a 
new 
position 
while 
they’re 
working 
in 
their 
current 
one. 
To 
keep 
your 
employees 
from 
doing 
the 
same, 
you 
need 
to 
create 
a 
culture 
that 
allows 
employees 
to 
create 
friendships, 
socialize, 
and 
feel 
attached 
to 
their 
job. 
Social 
Media 
Becomes 
a 
Recruitment 
Medium 
In 
2014, 
social 
media 
was 
already 
becoming 
popular 
for 
recruitment, 
but 
this 
is 
a 
human 
resource 
trend 
that 
will 
increase 
in 
2015. 
More 
small 
businesses 
will 
be 
using 
blog 
posts 
and 
social 
media 
updates 
to 
stand 
out 
and 
help 
them 
attract 
the 
top 
talent. 
In 
fact, 
it’s 
estimated
that 
58 
percent 
of 
employees 
are 
more 
likely 
to 
apply 
to 
a 
company 
that 
uses 
social 
media. 
So, 
if 
your 
small 
business 
has 
yet 
to 
create 
a 
compelling 
social 
media 
presence, 
now 
is 
the 
time 
to 
do 
so. 
There 
are 
many 
emerging 
human 
resource 
trends 
predicted 
for 
2015. 
Most 
have 
to 
do 
with 
retention 
and 
attracting 
new 
talent. 
As 
a 
small 
business, 
you 
can 
remain 
competitive 
in 
2015 
just 
by 
understanding 
the 
different 
generations, 
working 
hard 
to 
attract 
the 
best 
employees 
and, 
of 
course, 
keeping 
your 
existing 
ones 
from 
searching 
for 
a 
new 
job. 
Learn 
more 
about 
how 
you 
can 
decrease 
your 
turnover 
rates 
in 
2015 
by 
getting 
your 
copy 
of 
Practical 
Tools 
to 
Manage 
Costly 
Employee 
Turnover. 
Subscribe 
to 
Tips 
and 
Tools, 
our 
weekly 
newsletter 
that 
provides 
human 
resources 
tips 
to 
grow 
your 
small 
business.

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Emerging Human Resource Trends in 2015: Is Your Business Ready?

  • 1. Emerging Human Resource Trends in 2015: Is Your Business Ready?
  • 2. Human resource trends change just as frequently as fashion (if not more). Because the industry is constantly evolving, regulations regularly adapting, and employees changing as well, small businesses have to be flexible enough to keep up with them. Whether you have a larger human resources department or you are handling all of the HR work yourself, you can get a step ahead by familiarizing yourself with these emerging human resource trends in 2015. Generation Z Has Arrived You’ve heard about Generation X and Generation Y, but now you need to know about Generation Z. These individuals were born between 1995 and 2010, and many are likely to be seniors in college by the end of 2015. Generation Z workers will start to enter the workforce as interns and entry-­‐level employees, and they are going to go fast. You may want to get in on the action by snatching up highly talented college seniors before competitors hire them. Millennials Move Into Leadership Roles The Millennials will now be moving into leadership positions. According to a study by Elance oDesk, 27 percent of Millennials already work in managerial positions, and in ten years that number will increase to 47 percent. But Millennials may not be adequately trained to handle the tasks. So, if you plan to promote Millennials into higher positions, start training them for their new roles in 2015. Employees Treasure Honesty Most Compensation and job security are both very important, but another emerging human resource trend in 2015 will be employees having a sense of loyalty to small businesses that are honest with them. An open-­‐door policy and transparency will keep your employees from jumping ship and moving on to the competition. So, start sharing with your employees, discussing issues with them, and getting their input. Retention Rates Drop Due to the generational changes coming in 2015, small businesses will notice that it’s harder to retain their best talent. In fact, it’s estimated that 86 percent of employees will already be looking for a new position while they’re working in their current one. To keep your employees from doing the same, you need to create a culture that allows employees to create friendships, socialize, and feel attached to their job. Social Media Becomes a Recruitment Medium In 2014, social media was already becoming popular for recruitment, but this is a human resource trend that will increase in 2015. More small businesses will be using blog posts and social media updates to stand out and help them attract the top talent. In fact, it’s estimated
  • 3. that 58 percent of employees are more likely to apply to a company that uses social media. So, if your small business has yet to create a compelling social media presence, now is the time to do so. There are many emerging human resource trends predicted for 2015. Most have to do with retention and attracting new talent. As a small business, you can remain competitive in 2015 just by understanding the different generations, working hard to attract the best employees and, of course, keeping your existing ones from searching for a new job. Learn more about how you can decrease your turnover rates in 2015 by getting your copy of Practical Tools to Manage Costly Employee Turnover. Subscribe to Tips and Tools, our weekly newsletter that provides human resources tips to grow your small business.