5. PRODUCT
The SMART Sales System
FEATURES
• Web-based sales training system
• Teaches what to say and ask
• Sales playbook library
• Sales Role-Play Simulator
• Sales gamification
DIFFERENTIATION
• Only sales tool that tells what to
say and ask
• Only sales simulation tool
• Consultative selling approach
• Makes learning how to sell easy
TARGET
BUSINESSES IMPROVEMENTS
• Get their reps generating more leads
• Increase sales for every rep on the team
• Decrease sales staff turnover
1. Make something work better
2. Make something easier
3. Decrease the time
4. Increase revenue or income
5. Decrease costs or expenses
6. Improve the customer’s
product
7. Decrease risk
8. Improve visibility
VALUE
10. OPEN THE CALL
PURPOSE FOR THE CALL
QUESTIONS
PRODUCT / COMPANY INFO
CLOSE
SALES TAKEAWAY
PAIN POINTS
Hello, [Contact’s Name]. This is [Your Name] with [Your Company]. Have I caught you in the
middle of anything?
OPEN THE CALL
11. • Introduce yourself and your company
• Schedule an appointment or meeting
• Learn about the prospect’s needs
• Share details about the product that you have to offer
• Sell your product to the prospect
Sounds like a salesperson
Focus is on the salesperson’s interests
OPEN THE CALL
PURPOSE FOR THE CALL
QUESTIONS
PRODUCT / COMPANY INFO
CLOSE
SALES TAKEAWAY
PAIN POINTS
Don’t say anything like this
12. OPEN THE CALL
PURPOSE FOR THE CALL
QUESTIONS
PRODUCT / COMPANY INFO
CLOSE
SALES TAKEAWAY
PAIN POINTS
Great. The reason for my call is that we help businesses to:
• Get their reps generating more leads
• Increase sales for every rep on the team
• Decrease sales staff
Value Points
13. OPEN THE CALL
PURPOSE FOR THE CALL
QUESTIONS
PRODUCT / COMPANY INFO
CLOSE
SALES TAKEAWAY
PAIN POINTS
• I don't know if those are areas that you want to improve.
• I don't know if you are concerned about any of those areas.
• I don't know if we can help you in the same way or not.
• I don’t know if you are the right person for me to speak with.
Soft Sales Takeaway
15. OPEN THE CALL
PURPOSE FOR THE CALL
QUESTIONS
PRODUCT / COMPANY INFO
CLOSE
SALES TAKEAWAY
PAIN POINTS
Hello, [Contact’s Name]. This is [Your Name] with [Your Company]. Have I caught you in the
middle of anything?
OPEN THE CALL
16. OPEN THE CALL
PURPOSE FOR THE CALL
QUESTIONS
PRODUCT / COMPANY INFO
CLOSE
SALES TAKEAWAY
PAIN POINTS
Well. The reason for my call is that we help businesses to:
• Get their reps generating more leads
• Increase sales for every rep on the team
• Decrease sales staff
Value Points
18. Based on what you shared, it might make sense to talk more.
We provide The SMART Sales System:
• Web-based sales script generator
• Sales script library
• Sales role-play software
• CRM and email automation
• Sales training program
• Sales consulting and coaching
The SMART Sales System helps businesses to:
• Get their reps generating more leads
• Increase sales for every rep on the team
• Decrease sales staff
Some ways we differ from other options out there are:
• Only sales tool that tells sales what to say and ask
• Only sales simulation tool
• Consultative selling approach
• Makes learning how to sell easy
INTRODUCTION
PURPOSE FOR THE CALL
QUESTIONS
PRODUCT / COMPANY INFO
CLOSE
SALES TAKEAWAY
PAIN POINTS
PRODUCT / COMPANY INFO
20. OPEN THE CALL
PURPOSE FOR THE CALL
QUESTIONS
PRODUCT / COMPANY INFO
CLOSE
SALES TAKEAWAY
PAIN POINTS
But I have called you out of the blue and I am not sure if this is the best time to
discuss this.
Are you available for a brief call where we can learn more about you and share
how we have helped businesses to:
• Get their reps generating more leads
• Increase sales for every rep on the team
• Decrease sales staff
Are you available on Tuesday or Thursday morning? Or are you available to
continue talking about this now?