2. TOPICS
The World of On Demand
History Lesson
Non-Streamed WebCast
Content Theory
The World of Internet Broadcasting
How to Start Producing
Open Discussion
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3. THE WORLD OF
ON DEMAND
Internet Broadcasting and How it is
changing the world
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6. PODCASTING IN HISTORY
• Personal On Demand BroadCAST
• Came from the term iPod but managed
to avoid some legal ramifications
• Started
around 1998 but made popular
somewhere around 2004
• Adam Curry is credited to come up with
the idea of automated delivery
• Appleaccepted Podcasting somewhere
around 2005
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7. ENTER SOCIAL MEDIA
• Instant Feedback
• Ability To Track Viewership
• Shared
• Virility
• Creates Conversations
• Discoverability
• Develops Influences and Connections (Tribe
Building)
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9. Media How it is distributed
• Media Players • Websites
• Mobile Devices • YouTube
• Websites: Usually with Flash • Vimeo
Players
• iTunes
• Downloads
• Podcast Catchers
• File Distribution
•A whole lot more media
sites
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10. CONTENT THEORY
Timeless and Timely Content
(How to define everything on the Internet)
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11. TIMELY CONTENT
Content that are time sensitive
Content that is relevant to a specific point in time
Examples:
Weather
Stock Exchange Value
Earth Quake Warning
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12. TIMELESS CONTENT
Content that is relevant for long duration of time
Examples:
Recipes
Engineering Concepts
Programming
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13. THE WORLD OF INTERNET
BROADCASTING
Real World Examples
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27. HOW TO START
• Inputs: A Microphone or Video Recorder
• Recorder: Usually
a Computer or A Video
Recorder or an iPhone
• Editor: On
the Mac - Garage Band or iMovie. On
the PC - Windows Movie Maker or Audacity
• Distribution
Channel - Audio: Libsyn/PodBean.
Video: YouTube/Vimeo
• iTunes Account
• WebSite - Posterous/Wordpress
• Conversation Channel - Social Networks
• Other Methods: Cinch for Audio Podcast
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28. THE IMPORTANT BITS
• Understand Content Distribution on the Internet
• Understand Consumption Behaviour on the Internet
• Understanding Types of Content
• Understand What is Podcasting and Types of Podcast
• How to distribute podcasts
• When to use podcasts
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