Nunemot Technology creates affordable, innovative technology products for average consumers. Its goal is to develop technology that fulfills customer needs. It produces phones, computers, appliances and developed the first glass phone, the Nunemob. To mass distribute the Nunemob in Europe, Nunemot requires $10 million in financial backing. With this investment, it will recoup costs and expand the phone's reach globally, then develop an updated second model.
2. MISSION STATEMENT
“Nunemot’s goal is to supply the world with ground breaking and
innovative technology, constantly developing methods to fulfil the
needs of our customers.”
3. PRODUCT PROFILE
What do we do?
• We make all sorts of technology, such as; phones, laptops, computers and
microwaves
• We make general day-to-day home appliances to make an average day
much easier for the human being, like our smart microwave we created in
2005
• We have also created a mobile phone which has revolutionised the way we
communicate by putting up our Numemot satellites in orbit, which has
changed the way phone signal works forever.
• Within our 12 years of starting as a company, we have created
numerous products and they have all been mildly successful. All our
products have sold off the shelves and we’re hoping our new
product will follow.
4. AUDIENCE
Nunemot Technology is aimed at ‘normal’ working class
people. As our products are not over priced it is affordable for
any average working class person, we pride ourselves in our
ability to produce revolutionary technology and still be able to
sell it at a very reasonable price.
5. COMPETITORS
The main obstacle for our company is that we have to be able to
hold our own in a fight against the other major players in our
industry. Companies such as Apple, Samsung, Sony and Nokia are
currently the main four that are currently ruling the electronics
industry and we have to be able to make ourselves the fifth major
player by creating a loyal audience for our products as well as
making us a recognizable and instantly relatable to being a huge
player in the electronics/technology industry.
6. SWOT ANALYSIS
Strengths:
• Wide variety of different technical products
• Creates products for a large genre; such as age and class
• We produce high quality products for an affordable price
• We supply products for a variation of reasons; big companies, schools and day-to-day use.
• We have a unique product which hasn’t been done before
Weakness’s:
• Lots of financially supported competition
• We aren’t very well advertised- so therefore not a lot of people are aware of our products
• Were currently in a recession, so not everyone can afford to spend money on phones, laptops ect
• Where we aren’t a huge company yet, we don’t have a massive reputation
7. Opportunities:
• Affordable prices compared to big companies such as; Apple, Samsung and Sony.
• Can expand into other product areas/industries. Ie; track other phones, computer devices.
Threats:
• Larger companies taking over the technology industry
• Much more products to choose from
• Customers finances, will they be able to afford the products that we produce
8. OUR PRODUCT
NuneMob.
A break through in mobile technology, the first ever
glass phone. A 15cm x 8cm slate of camel glass.
Housing 4 of our micro Nune computers first
pioneered with the touch microwave on each of the
four corners of the glass, the phone is 89 percent
transparent. Displaying a thin holographic layer
through the middle of the phone, creating a crystal
clear impossibly thin touch screen display. You can do
everything from turn on your microwave to reserve a
table at a restaurant. Also water proof from up to
100m below water, it’s borderline indestructible.
9. FINANCIAL INVESTMENT
Although we have a strong product, we are lacking financial backing. Due to
the fact we have used a lot of money on the making of the product, and can’t
afford to market and distribute the Nunephone on a mass scale.
We would require 10,000000 to distribute the Nunephone to the whole of
Europe, we would recoup back your investment and your profit by the money
we will make by branching our product out into Europe.
10. DEVELOPMENT
As already mentioned, we intend to branch our product to the whole of
Eaurope, and once this has taken off we plan to market it to the rest of the
world.
If all goes according to plan, we’d like to create a 2 nd Nunemot phone which
will consist of updates higher developed features, holding more memory and
just a general update of the original phone.