Case Deluxe Corporation

Case Deluxe Corporation
Deluxe Corporation
Ninth Annual Institutional Investor Forum Sidoti & Company, LLC
Jeff Johnson, Treasurer and Vice President Investor Relations September 24, 2010
Presentation Scope
■ Comments are limited to information already publicly released:
– 10–K for 2009, filed February 19, 2010 – 10–Q for Q2 2010, filed August 5, 2010
■ All estimates and projections are subject to risks and uncertainties that could cause actual future
results to differ materially from those estimated or projected. Additional information about various
factors that could cause actual results to differ from those projected are contained in the Company's
Form 10–K for the year ended December 31, 2009 ■ Non–GAAP financial measures are reconciled
to the ... Show more content on Helpwriting.net ...
wth
2009 Revenue Mix Strengthen Products and Services
Stabilizing and pursuing check share gain Better optimizing business product portfolio Growing
business services
Business Services 7% Business Products 30%
Customers
Improving customer experience Driving clearer customer segmentation Adding new customers
Unified delivery services platform Investing in developing services offers
Checks 63%
Technology
Future Revenue Mix
Business Services 25%
Brand Awareness and Positioning
Advertising through radio and on–line media Direct response advertising Sponsoring marketing lab
for small businesses

Checks 45%
Business Products 30%
10
Cost Reduction Plan
$ in millions
Cumulative Savings Cumulative Savings
$325
Go–to–Market
(Selling, Marketing, Customer Care)
Channel optimization Sales / Marketing operations Marketing and analytics integration Call center
productivity
1/3 COGS 1/3 COGS 2/3 SG&A 2/3 SG&A
~ 45%
$260
Fulfillment
(Manufacturing and Supply Chain) $155 $105
Manufacturing productivity / Lean Direct spend reductions Finish automating flat check packaging
in Q3 2010; complete the expansion of our digital printing Common manufacturing platform
Strategic supplier sourcing
~ 25%
$15
Infrastructure
Q3–Q4 2006 2007 2008 2009 2010 Target
(IT, Finance, HR, Legal, Real Estate)
I/T infrastructure including data center reduction Outsourcing relationships Standardization and best
practices Aligned structures Real
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Case Study : Target Corporation : Course Project
College of DuPage Target Corporation: Course Project 1 Colette Paulsen Business 1100–023
Section 160557 Professor Elliman 3 November 2015 Ask just about anyone on the street what
company boast a large red bulls–eye on its stores, and surely it would be difficult to find anyone
who doesn't immediately respond, "Target." Target Corporation's roots stem all the way back to
1902, and in the years since, the corporation has grown into a common household name. With 1,790
(2014) stores nationwide, Target is currently ranked as 4th largest retailer in the United States
(Press). The corporation has achieved this status through hard work, brilliant ideas, and dedicated
leadership. However this is just the brief on their success. ... Show more content on Helpwriting.net
...
George D. Dayton had very strong beliefs in giving back to the people and utilized his company to
support this idea by founding The Dayton Foundation in 1918 (Target). In the documentary, Target:
Inside the Bullseye, they discuss George D. Dayton's decision to focus on fulfilling society 's wants
and needs. He knew that the happiness and health of his customers would directly correlate with the
overall success of his company (Films Media Group). During this time, Dayton sold many unique,
quality products at reasonable prices allowing the company to stand out from his competition. When
George D. Dayton died from cancer in 1938. His son, George N. Dayton, took over. He kept the
same principles that his father taught him and when he later died in 1950, his son, Donald, became
the President. This tradition of passing on the company continued through generations until 1986
when the Dayton family finally retired from the board. These people led with the same philosophy
George started, and in 1962, Target was born as the company compared the retail outlets goals to
those of a marksman's desire to hit the bullseye (Target). The major events that occurred in the
transformation of Dayton to Target connect to why Target is so successful. To start, in the 1950's,
families began moving from cities to suburban areas as a result of the baby boom era. The Dayton
Company saw this

Capital Budgeting Case Study: Target Corporation
Introduction:
Target Corporation was founded in 1902 as Dayton Dry Goods Company, headquartered in
Minnesota. In 1962, the first target store was initiated with the purpose of catering customers with
discounted values. In United States and Canada, there are currently 1888 stores, in addition to this,
in 2004, all of the subsidiaries were sold by the company following the objective of focusing on
select stores of Target Corporation. Currently, it is second largest and renowned discount retailer
throughout the world. In contrast to this, the company has been facing fierce and strong competition
from market leaders such as Wal–Mart and Costco. There is also a need that the company must
adjust its capital budgeting process.
Problem Identification: ... Show more content on Helpwriting.net ...
In the given case, there are five projects including Whalen Court, Gopher Place, Stadium Remodel,
Goldie's Square and The Barn. All of these projects were under consideration for the purpose of
implementation. Each of the projects has its own cost and benefits on the performance of Target
Corporation. The process of choosing one of the projects which has high Net Present Value and
Internal Rate of Return is very important for the company as capital investment has a significant
impact on the short term and long term profitability of the company. As a result, the ultimate
objective of the case is to carry out an analysis which might help in ranking the projects so that the
company would come up with the decision for acceptance and rejection of the

Trans-National Corporation Case Study
Do Trans–National Corporations Help More or Harm More?
Introduction to Trans–National Corporations
Trans–National Corporations refer to an economic entity or a group of economic entities operating
in two or more countries, regardless of legal framework, the country of origin, and country or
countries of activities, where the activities can be considered individually or collectively. Several
Trans–National Companies have engaged in expensive campaigns and programmes to positively
impact the world. However, the actual motive behind such events is ambiguous. With capitalism and
globalisation, large Corporations interested in international development and trade are able to
allocate resources to get favourable outcomes for the interests. Hence, these corporations become
the most influential source for political and economic dominance, enabling them to be greatly
unaccountable for social and economic problems. Therefore, I argue that Trans–National
Corporations bring more harm than help to the world. The three primary areas of discussion are the
ethics, health and labour, where consumers, children, workers, governments, and organisations are
impacted by ... Show more content on Helpwriting.net ...
For Trans–National Corporations to be more globally advantageous, they must provide jobs to
people and invoke a positive change through close connections with local governments and their
economic ability to fund education, health and infrastructure. Their efforts to improve the world
should not be a watershed and an attempt to fabricate a false image when in actual fact, the
Corporations ar exploiting valuable and natural resources. This can be enforced through stricter
international policies and educating the employees to increase their awareness of social corporate
responsibilities and human

Case Study Of Keppel Corporation
Keppel Corporation has expanded its business in more than 30 countries. They focuses on
international network, resources and talents to build up their business. Keppel Corporation hopes to
bring its chosen industry to a higher level, being a global company and bringing the lead for the
benefits of all its shareholders. Keppel Operation operates mainly in Singapore, which most
revenues contributes from it (54%), Brazil (27%), Fareast and other ASEAN countries (13%) and
others (6%).
The Keppel Corporation includes Keppel Offshore & Marine, Keppel Infrastructure, Keppel
Property and Investment.
KEPPEL OFFSHORE & MARINE
Keppel offshore & Marine contributes the most revenue in the Keppel Corporation. According to its
annual financial report in 2015, Keppel offshore & Marine makes up 72% of the revenue. It is the
leader in offshore rig design, construction and repair, ship repair and conversion and specialised
shipbuilding. They engaged a Near Customer strategy which is supported by global network of 20
yards and offices in the Asia Pacific, Gulf of Mexico, Brazil, the Caspian Sea, Middle East and the
North Sea regions.
KEPPEL INFRASTRUCTURE
Keppel Infrastructure creates a platform for the Group's strategy to invest in, own and operate
competitive energy and related infrastructure. Keppel Infrastructure includes Keppel
Telecommunications & ... Show more content on Helpwriting.net ...
There is a population grew 1.2 percent between June 2014 and 2015. A population growth would
effect in the market share to increase by the very natural effect of population growth. A growing
population would also mean that there would be a growing pool of labour resources that foreign
companies will be able to tap on. Increasing of population also means that level of unemployment
would also increase and huge over supply of workers could also be good for Keppel as it also means
that labour costs within Singapore would be relatively

The Judicial Observation On The Australian Competition And...
Executive summary
This essay will mainly analyze and discuss some relevant legal principles and terms related to the
judicial observation on legal position that the judge made in the Australian Competition and
Consumer Commission v Yazaki Corporation case. Therefore, it is necessary to cover the following
key issues: 1. Definition and explanations of separate legal entity doctrine and corporate groups. 2.
When will a subsidiary company be recognized as an agent of its parent. 3. Under what
circumstances can corporate veil be ignored or lifted. Introduction
As mentioned in the prescribed text, the judge observes that there are cases where a parent company
manages its subsidiary and also where a subsidiary company plays an agent role of its parent due to
the parent's substantial control exercised. Queries may then occur as in what is the exact relationship
between a parent company and its subsidiary, as well as what are the criteria that could determine
that relationship. Before clearly explaining these questions, a brief introduction of the 'separate legal
entity' principal will be given, after which the importance of corporate group–where parent and
subsidiary companies lie in will be illustrated, followed by a thorough discussion of corporate veil.
In the end, this essay will cover when to lift the corporate veil under both Common law and
Corporation Acts 2001, mainly regarding some determining factors such as sham and fraud, as well
as the contents in

Case Study: Public Benefit Corporation Certification
What are the possible alternatives?
For this outcome, the group has chosen three possible options for alternatives (1) Public Benefit
Corporation (PBC), (2) B Corp Certification or (3) remain as a private corporation. As the above–
mentioned list, the team examined their values alongside the connections of sustainability. The
group analyzed them with three criteria in mind. First, social perspective; then environmental
perspective; lastly the economic perspective.
Social perspective: The fundamental values of NBB have been positioned from the time when the
brewery was founded. This has had positive social implications embedded into the towns and
regions where they are situated. NBB had initiated, then continues to fund projects like feeding ...
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It started with change, and consequently, NBB must keep changing in order to succeed. At this time
the Colorado Senate has passed the bill and NBB can apply for new corporate status and if perused
further NBB could have third party verification, which would allow the company to communicate
their values to customers and the greater business community. This is a great advantage over the
PBC status. Moreover, with the PBC The selection of a third party standard is a choice left to the
company. And with B Corp certification it is in the hands of B Lab. To conclude a PBC with a B
Corp designation will put NBB is the best position for triple bottom line

Case Study Of Target Corporation
The grave, yet subtle, danger that large corporations put the world in is one that not many companies
are committed to fixing. Large companies use substantial amounts of water, energy, fossil fuels, etc.
and have almost depleted important resources. The Target Corporation has worked tirelessly to
improve their environmental standings and therefore, increase the overall well–being of the world.
Target, the second–largest discount retailer in the United States, with Walmart being the largest, has
set goals year after year to change their consumption habits and increase their environmental
sustainability. While Target has many environmentally friendly products and practices, the company
has also committed some infractions, making many skeptical ... Show more content on
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As previously mentioned, a majority of Target stores have been ENERGY STAR® certified. This is
due to the eco–friendly appliances that Target stores use and sell to consumers. Target also operates
on solar power. In the last year alone, select stores that operate on solar power generated up to thirty
percent (30%) of their energy from solar power. Their water usage and policies have also shifted.
According to its annual environmental report, Target factories and stores used 3.03 billion gallons of
water, a decrease from previous years of 17.1 percent (–17.1%), per square foot. Target has also
implemented a water storage unit. As it rains, the comprehensive stormwater management system
that exists in each store preserves the water to prevent harmful runoff and filters it so that it is able
to be

S Corporation V. USCorporation Case Digest
Facts:
An S corporation recently switched to a limited partnership association and concurrently opted to be
taxed as a corporation and seeks advice as to whether its actions will terminate its S corporation
status.
Issue(s):
Will the S corporation's conversion to a limited partnership and simultaneous election to be taxed as
a corporate entity successfully null their previous tax status?
Discussion and Analysis:
Limited liability companies (LLC) or limited liability partnerships (LLP) represent flow–through
entities that are taxed to the individual owners. Both types of entities represent companies that are
not automatically classified as an S corporation. Under the "Check the Box" system, each must
make an election to be taxed as an S corporation

Case Analysis : The Shamrock Diamond Corporation
The purpose of this case analysis is to use ethical principals, a decision model and personal
assessment for making a choice proposal if you were in the place of the decision makers. The
proposal deals with management employee relationships in The Shamrock–Diamond Corporation.
The Shamrock–Diamond Corporation is global manufacturer of cutting, drilling and grinding
instruments. The company today consists of 72 firms employing 18,600 workers at 96 plant sites in
15 countries.
Mario Pellegrino is the chief executive officer of The Shamrock–Diamond Corporation for 12 years.
Under his direction the company has been profitable and has increased dividends for stockholders
while continuously increasing his workforce. He is holding a meeting with his board of directors in
order to introduce a proposal for the company. The decision makers in this case are board of
directors, which is composed of successful business that didn't think much about management
employee relationships. Before introducing his new proposal Pellergino talks about a seminar he
attended.
Two years ago, he attended a two week seminar on "Ethics and the Business Corporation" at
Dartmouth College. The main topic that participants discussed was the obligations of managers to
lessen employee discontent. Pellegrino discovered most American corporations do not have
institutionalized ethics programs that deal with employee–management. Although corporations have
"open door grievance policies, most employees do not

217353875 Case Study 20 Target Corporation
Target Corporation
Patrick Cunningham M03619570
Professor John Phelps, Ph.D.
February 6, 2014
Executive Summary:
This case study analyzed five different projects Target Corporation had to decide on capital spent for
which project created the most value and the most growth for the company and its shareholders. By
analyzing the financial statements and exhibits of each project, I was able to determine the positives
and negatives of each of these alternatives. The alternatives were Gopher Place, Whalen Court, The
Barn, Goldie's Square, or Stadium Remodel. The recommendation provided for Target Corporation
is choosing the Stadium Remodel project. There were three main factors used for choosing this
project. First, its low ... Show more content on Helpwriting.net ...
The positives of this project are that it has the highest NPV, highest total R&P sales, highest
population, and highest percent of adults with four plus years of college. First, Whalen Court not
only has the highest NPV but they have the greatest opportunity. If sales increase by 10% it would
be over $16 million more than the prototype. Second, this projects sales could be by far the greater
than the prototypes of any other projects. The 1st and 5th year sales equivalents would be over $52
and $69 million respectively. Compare this to the other projects and they are 10's of millions more.
Third, the Whalen Court project has the highest population at 632,000, which means they have the
largest customer pool. Their population is almost three times greater than the second closest project.
Lastly, this project has the highest percentage of adults with four plus years of college. This is very
important because these are the customers Target is trying to attract the most. Now, there are some
negatives of this project as well. First, the investment size is much greater than the typical prototype.
It is actually 409% (Appendix 1) more than the prototype. The next closest project is only 31%
more, which makes this project very concerning. Next, is the building cost versus the prototype. The
project is for a lease of a building and the cost are very high compared to the other projects at over
$15 million more than the prototype. Add in the fact that Target usually

A Case Study Of Weber's Department Of Corporations
while it's miles correct that corporations most frequently fall beneath the jurisdiction of the govt.
branch of presidency within the U.S., their venture is formed inside the legal pointers of the
legislative department of presidency. In phrases of straightforward clarification, the legislative
department of presidency makes the laws, the govt department enforces the law, and also the arm
settles disputes some the law, normally the lawfulness. searching at Weber's forms plan, we have a
tendency to see the essence of work lies inside the management of laws via organizations. those
companies area unit humans targeted to positions based totally on their data and do their activity
attributable to the actual fact it's their distinctiveness. ... Show more content on Helpwriting.net ...
because the alternate in management in government might arise as ofttimes as every 2 years, the
continuity and stress of the administration might to boot trade as properly. as a result of the men area
unit appointed, those that run businesses, there should be a finding out curve and focuses have to be
compelled to be reevaluated. associate amazing instance of the injury the dearth of continuity brings
is that the court docket case of Corbell vs. "the trendy Secretary of the inside." The name of the
suspect modified varied instances within the course of the court case as a result of the secretary
modified, as did alternative prime administrators. each modification delivered a requirement to
regroup, reevaluate, and perceive the desires of the case and to supply very important, court ordered
documents. for a few this became terribly very important, except for others it became less essential.
The case dragged on via many administrations. (http://www.indiantrust.com/) this case, that became
Corbell vs. Salazar but once are filed and changed from Corbell vs. Babbitt, Corbell vs. Norton, and
Corbell vs. Kempthorne, became a multi–billion dollar case of presidency mishandling of value
vary. management via rules is difficult to carry beneath such things wherever politics and alternate
area unit a part of the system. directors, who're current, have to be compelled to suits the whims of
the management and also the politics of the day. selections within the

Case Study Of The Toyota Multinational Corporation
Toyota is a Multinational Corporation began on August 28, 1937 and now operates in over 170
countries and regions around the world with its headquarters in Toyota City, Japan (Toyota
Overview, 1995–2016). Toyota is a multinational that operates its business through a number of
methods since they are worldwide and has a great demand for their products. The company currently
operates in Japan, North America, Europe, Asia, The Caribbean and others. Toyota Multinational
Corporation is a part of the Toyota group, one of the largest conglomerates in the world. The
methods of international business that Toyota uses are by exporting, importing, mergers and
acquisitions, development of foreign subsidiaries and international joint ventures. To date, ... Show
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With Toyota being involved in these markets, international money, international credit and
Eurobonds are very vital for this multinational. They issue bonds and stocks in order to gain on their
investments and increase shareholders wealth. Reports show that Toyota has been involved with
issuing Eurobonds within foreign markets, by issuing Eurobonds; it helps Toyota to earn on their
investments on the date of maturity when these bonds expire (Newswires, 2001).
B.
Toyota Multinational Corporation is publicly traded on a number of stock markets within Japan.
They are publicly traded on Tokyo, Osaka, Nagoya, Fukuoka and Sapporo exchanges under
company code: TYO: 720. Toyota is foreign listed on the New York stock exchange under
NYSE:TM and on the London stock exchange under LSE: TYT. Toyota has been publicly traded
since 1949 and internationally since 1990.
Toyota's current stock/share price is 8,741 Yen. Over the past five years, there has been an increase
in its share prices. This may be as a result of the major developments and new automobiles that have
been launched during the years. The table below shows the highest and the lowest share prices by
term for the past five years. These share prices are from Tokyo stock exchange market quotations.
Fiscal Year FY2011 FY2012 FY2013 FY2014

A Comprehensive System Integration Service
Case Corporation, a producer of agricultural equipment identified the need for a comprehensive
systems integration service. Upon acknowledging such a need, it became evident that in order for
Case to continue to thrive in the agricultural market it must leave its comfort zone in pursuit of a
systems integration service. Before doing so Case must assess the fit of the organization 's current
competencies against the changing needs of the market. Therefore, the success of such a systems
integrator is contingent on several factors, including Case's relationships with their dealers, the level
of trust between them and the consumer, current financial capabilities, and their global presence.
The dealers, critical members of the Case team handled much of the inventory, assessed the credit of
potential buyers, "missed church on Sunday" to fix broken equipment during the planting season,
and handled all of Case's used equipment (Case Corporation, 1997, pg. 7). Therefore, since the
dealer has direct access to the consumer they are better able to assess the needs of the farmer. Many
farmers have developed long personal relationships with their dealers, and were as loyal to the
dealers themselves as they were to the product; to most customers, the dealer was Case (Case
Corporation, 1997, pg.8). The dealer who has developed such working relationships can provide
unfiltered information that cannot be otherwise obtained. Case can capitalize on such relationships
by advising with the

Darden Case
In January 1980, the management of the Marriott Corporation found itself in an interesting dilemma:
not only did the corporation have considerable excess debt capacity, but projections of future
operations and cash flows indicated that this capacity was on the rise. For Marriott, excess debt
capacity was viewed as comparable to unused plant capacity because the existing equity base could
support additional productive assets. Management was therefore faced with two problems. First, it
needed to determine the amount of funds that would be available if Marriott's full debt capacity were
utilized. Second, management needed to decide whether to invest excess funds in new or existing
businesses, or to return them to the companies shareholders ... Show more content on
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Suggested ratios to shoot for are found by putting them into the context of various industry figures.
By using other firms as a yardstick, you can then assess where your values need to fall to be
competitive with other firms similar to your own. Knowing now how much debt it would like to
carry Marriott can now lever up to meet those levels. This brings us to their second issue, what to do
with these new funds. Management has identified two general categories of investments: (1)
promoting growth by expanding existing operations or diversifying into new businesses; or (2)
returning capital to the shareholders by increasing the company's dividends or by buying back some
of the outstanding stock. To valuate the possible projects associated with category (1), I would guess
that simple NPV or IRR calculations would suffice in determining with projects represented the
highest value to the firm. With regards to the possibilities of the second category, determining their
overall effects on the corporations WACC would be a useful tool in determining which action would
be best to take. Overall, I would personally recommend that they just maintain their excess debt
capacity, even though they see it as a waste. With Marriott being a high–growth company, having
resources readily available will make sure that whenever lucrative investments present themselves
they are in a position to capitalize on them. I believe that letting opportunities present themselves

Bose Corporation Case Analysis
Bose Corporation is a designing and manufacturing audio equipment company, which was founded
in 1964 by Amar Bose and privately held in Framingham, Massachusetts, America. Operating in
numerous countries worldwide, they have gathered a reputation for the highest quality of home
audio systems and speaker systems on the market. This has resulted in a premium brand image for
the company, which allows it to continue to release premium products. According to the estimation
of Forbes (2016), there were approximately 2,400 people working for Bose and their revenue in that
period is US$3.8 billion. In 2011, most of Bose Corporation's non–voting shares were given to alma
mater and former employer of the Massachusetts Institute of Technology.
Through their Bose's history, we can see that Bose has a lot of researches about suspension
technologies for cars and heavy–duty trucks as well as cold fusion. They are also well–known in
protecting their patents, trademarks, and brands. Due to the continuously investment into research,
Bose are able to continue innovation into new products and markets.
Bose's objective (2017) is "to create products our customers simply can't get anywhere else". These
are some principles for Bose to make decisions (big and small). First is Innovation and technology
which can deliver benefits to their customers. Next, teamwork and collaboration aspects can inspire
employees of Bose to their best. Growing everyday to have more customers through our technology

Comcast Corporation Case Study
Standing proud as Philadelphia's tallest skyscraper lies the headquarters of the leading
telecommunication conglomerate in the U.S–– Comcast Corporation. Comcast, with about 159,000
employees, developed around $80.4 billion in revenue in 2016, which was a 7.9% increase from the
revenue consolidated in the previous year. Comcast Corporation's success can be traced down to the
extensive services the company provides. These services, including cable television, internet
services, voice over internet protocol, and content production, fall within two overlaying businesses
of Comcast Corporation: NBCUniversal and Comcast Cable. NBCUniversal operates news,
entertainment and sports cable networks, the NBC and Telemundo broadcast networks, ... Show
more content on Helpwriting.net ...
Services such as Netflix and Hulu, along with other platforms that employ digital distribution create
a prominent challenge for Comcast. To most consumers, online streaming is seen as a better option
compared to cable due to its convenience, lack of commercials, lower prices, and the availability to
"binge watch" (See Exhibit 1 for the leading video subscriptions in the U.S in 2016). This
increasingly growing platform presents a challenge for Comcast and how the company should
respond to the changing environment.
Strategic Solutions
In response to Google's initiative for fiber–based high–speed internet service, Comcast should focus
on adapting these fiber–optic capacities as a means of improving their own internet service.
Comcast holds a competitive advantage in infrastructure, and by updating their broadband network
with those driving Google Fiber, Comcast would be utilizing this advantage. An upgrade of
increased speeds and reliability will secure Comcast's dominant position in the internet provider
market.
Pros:
This will reduce the risk of customers switching to a different service provider for more advanced
offerings.
By providing top–notch streaming capabilities, Comcast will be able to remain a frontrunner of new
developments.
With the expansion of their network, Comcast will ensure that competitors will not

Subjective Performance Measurement: Multi-Case Study Based...
SUBJECTIVE PERFORMANCE MEASUREMENT: MULTI–CASE STUDY BASED ON
CHINESE CORPORATIONS Gao Chen and Tang Guliang Business School, Beijing Technology
and Business University, China and Business School, University of International Business and
Economics, China Abstract
Subjective performance measurement is a new hotspot in recent year western management
accounting and motivation theory study. However, until now, there has been little research regarding
the application of this theory in China. In order to bridge this research gap, this paper provides five
propositions and four in–depth case studies in Chinese corporations. By the comparison of the
application of subjective performance measures in China Minsheng Banking Corporation(CMBC),
China ... Show more content on Helpwriting.net ...
Theory and research proposition
The definition of the subjective performance measure The subjective performance measure is a
concept which is brought out compared to the objective performance measure. The objective
performance measure refers to a measure method which compares the actual performance with the
set performance goal based on some measures and formulas. Objective measures can be applied to
legal contracts, because they are totally observable and testable. On the contrary, subjective measure
is based on the person's judgments or subjective measure method based on subjective indications.
Being different from objective measures, subjective measures can't be tested by other people,
usually is only observable to the superiors. Besides that, subjective performance measure is used due
to some uncertain factors and unexpected accidents. It has many forms, includes subjective
determined weight, evaluation system contains some subjective measures and the factors decided by
management based on the situations. Of all the forms, the subjective measure is the main one.
Theoretical basis and proposition Figure 1 is the theoretical framework of this research paper. This
study finds that the application of subjective performance measures in Chinese enterprises are
influenced by economic factors as well as institutional factors. Economic factors, such as the
nonfinancial measures, strategies and

Montgomery Corporation Case
1. Which regulator proposed that his agency should start granting banking licenses to "fintech"
firms? Thomas Curry, head of the office of the Comptroller of the Currency, is the regulator who
proposed that his agency should start granting banking licenses to "fintech" firms. 2. Who would
win and who would lose under the proposed change? Why is this the case? Tech sector companies
would win under the proposed change, while financial institutions including small banks, would
lose. Tech sector companies would win under the proposed change because this change will give
them greater freedom to operate across the country without seeking state– by– state permission and
it will allow them to provide new ways to offer digital payments or other services.

Case Study : Corporation Law Opinion Essay
CML3001W: Corporation law Opinion 1. Who owes the company a duty to exercise reasonable care
and skill? Section 76 of the Act includes in the definition of directors alternative directors,
prescribed officers, or a person who is a member of a committee of a board of a company, or of the
audit committee of a company, irrespective of whether or not the person is also a member of the
company's board. A prescribed officer, as defined in section 1, as 'any person who, within a
company, performs any function that has been designated by the Minister in terms of section
66(10).' The Act does make a distinction between the different types of directors, but there are
important distinctions made in practice . i. Anthony Anthony was a director, and then subsequently
retired. He maintains an office, and continues to exert influence over Bali, Chad, and Dex as they
continue to consult with him, and to ask him for advice on matters relating to the management of the
company. His role in the company is essentially that of a 'shadow director' , as he exercises control
over the other directors in that they follow his directions or instructions . The concept of 'shadow
directors' has not been formally recognised in South African law, in the definition of directors . The
authors of Contemporary Company Law hold the view that the definition of 'director' in section 1 of
the Act is extensive enough to include shadow directors due to the phrase 'occupying the position of
a director.' Yet,

Benefit Corporation Case
1) Identify and summarize the "new" law discussed in the article.
Lawmakers have passed a legislation that allows for new business models called benefit
corporations. These corporations are obligated to consider the impact on the environment and
society as opposed to the traditional corporations, which tend deem the return on stockholders'
equity as the most important measurement a the company.
(2) Proponents of the law.
The "biggest value" of a benefit corporation is that it authorizes investors to advocate a social and/or
environmental issue while still attaining a financial return. In hindsight, Ben & Jerry's would not
have been sold to Unilever if this option were available at the time of sale; Unilever tried to
maintain the company's good

Case Study Of Mphasis Corporation
INTRODUCTION Mphasis is a one of the world's leading IT solutions company that offer
Infrastructure services, Business Process Outsourcing (BPO) globally through a combination of
domain and process expertise and technology. Mphasis Limited came to existence in June 2000 with
the merger of the Indian IT company BFL Software Limited and the US–based IT consulting
company Mphasis Corporation. BFL Limited was an Indian software firm run by the Bangur
Foundation group. It struggled to grow because their functioning style was like an old economy and
they did not pay proper heed to the advent of new software businesses. On the other hand Mphasis
Corporation was found in 1998 by Jerry Rao and Jeroen Tas in California, USA [1]. Rao is the
nephew of Infosys chairman Narayan Murthy. In the year 2000 BFL was looking to exit the IT
business. But BFL's 25 percent stake was controlled by Baring India Investments, a private fund
sponsored by ING Group of the Netherlands. Incidentally Barings also was one of the initial
investors at Mphasis Corporation ... Show more content on Helpwriting.net ...
Powered by inquisitive minds, we leverage our global talent and innovative blend of services and
technology to deliver customer delight." Mphasis's expertise in attaining and maintaining IT systems
and the unique value proposition comprises all segments of IT including designing, development,
implementation, infrastructure and support (both voice and non–voice). It gives the necessary
insight that help customers embark on an important strategic advantage. The role of IT has changed
from a mere enabler of business to a key driver of business. Information Technology has ushered
new avenues for business growth. Growth brings in new applications and accumulation of IT
baggage. It is important that it must be aligned to business in order to maximize an organization's

Case Study Analysis: Union Carbide Corporation and Bhopal
BUS 784 The Political, Social, and Legal Environment of Business Case Study Analysis: Union
Carbide Corporation and Bhopal Date: 11–16–99 Name: Sheng–Chi Chen Student Id.: 997541112 A
single slip in action may cause lasting sorrow. A slight mistake in operation at a Union Carbide
pesticide plant in Bhopal of India causes a lot of deaths and injuries. What a tragedy it is.
Undoubtedly, there must be something wrong with the management of the plant. In addition to the
plant, the governments related in India that issued permits and provided incentives for the plant,
Bhopal community officials who permitted slum dwellers to move near the plant in illegal
settlements, Indian environmental and safety inspectors should also ... Show more content on
Helpwriting.net ...
He forgot to use the buses owned by their own plant to evacuate those residents. He also forgot to
use broadcast to inform those residents to breathe through a wet cloth because MIC was so reactive
with water. Thus, tragedy occurred. We can see there was so much poor management and operation
needed to be changed in the Union Carbide¡¦s Bhopal plant. As a result, the following came a lot of
lawsuits, demanding compensation, and investigations, investigating the cause of the MIC leak,
against the plant. During the investigations, both the government of India and the interior of the
Union Carbide did research on that incident. We are not surprised at their different answers because
the plant wanted to cover the truth that was harmful to themselves and the government as a result
could not get the truth on the other hand. However, I can¡¦t deny that the plant really did something
such as relief fund, training school, and so on to prove that they really wanted to compensate for that
gas leak. In this case, I don¡¦t think that the CEO of Union Carbide should be arrested or be
sentenced. But I do think he should be responsible for the whole case. In other words, he should
resign for the whole incident. Generally speaking, the legal system didn¡¦t play a very active role in
this case. First of all, the India government could do more on digging the truth of the gas leak out
and set a more strict standard to regulate such dangerous

Target Corporation Case Study
1– Market Share; Although Target Corporation is the fourth largest general merchandise retailer in
the United States, there is great potential for Target to increase its market share. Combined sales in
2001 for the five largest general merchandise retailers in the United States were over $366 billion.
Target Corporation's 2001 sales were $38.9 billion, approximately 11 percent. (Marketing )
SWOT
Strengths
Higher guilty and innovation products.
Exclusive partnership with designers.
Target REDcard, Target Visa ND Target Card.
Appearance of their stores.
Price matching of online retailers.
Weaknesses
Not as many location as Walmart.
High stock–out rate.
Limited visibility in international market.
No stories in Alaska, ... Show more content on Helpwriting.net ...
The organization falls under one or two people under a flat organization. It starts to spread out to
more employees as companies start to move into a functional organization.
Centered on job functions.
Small companies used to arrange by dept.
Create for heavily project– focused companies. Implementation, Resistance to Change, and Change
Quality
The broad generalization of the target company remains attached to the distinguished business
nature. The goods and services to the consumers to be attached to the several subgroups. In the
process of the Change Management on the quality, Quality issues matter a lot. The quality process
continued with the procedural understanding. The management of the quality issues matters because
the Porter Generic strategy model was the key indicator of the business. The business strategy
demands the one segment differentiation, and finally, the Target is there to label itself as the
differentiator. The generic model of strategy allows the Target offers as the wise paradigm of
merchandise (Golberg, Hoeft, & Noetzel, 2005).
Technology change
The target.com was the big launch with the objective virtually approaches the customers at the firm
level. The

Regular C-Corporation Case Study
Regular C–Corporation: o Liability – A corporation is a separate legal entity which means all of the
liability is responsible to the corporation. Shareholders are very much so somewhat the same as
limited partners they can only lose the amount of what they invested into the corporation. o Income
Taxes– Regular C–Corporations are very much so subjectable to double taxation through corporate
taxes and through shareholders dividend taxes because that's how they are set up. They are also
subjectable to federal and state taxes along with local taxes on all revenue brought in. o Longevity
and or Continuity– Most corporations are categorized in different tax entities, Corporations can last
forever or they can be set to a limited duration period.

Widget Corporation Case Summary
BA 621
–
Business Law and Ethics
Final Project
–
Widget Corporation Case Analysis
Case Discussion and Analysis
In the case regarding Widget Corporati on, local handyman Lyle, and a Texas customer who will be
referred to as Big Star, there are many possi bilities for cla i ms and counter arguments. Several
items must be considered in regards to substantive law and procedural law.
The summary of the case describes the widget that caused the injury as the
"
wrong
"
widget and wrong will be interpreted as defective o r irregular for purposes of this project.
Substantive law is the part of law that contains the actual laws and the rights and remedies of law. In
this case substantive law would be examined to determine several scenarios. Big Star could bring
suit due to ... Show more content on Helpwriting.net ...
Law as defined by Black's free online dictionary is as follows: 1. That which is laid down, ordained,
or established. A rule or method according to which phenomena or actions coexist or follow each
other, 2.
A system of principles and rules of human conduct, being the a ggregate of those commandments
and principles which are either prescribed or recognized by the governing power in an organized
jural society as its will in relation to the conduct of the members of such society, and which it
undertakes to maintain and sanc tion and to use as the criteria of the actions of such members (Law).
Big St ar clearly has a case for suit because they have a standing to sue based on the fact that their
employee was injured by the improperly installed or defective widget. Big Star has a few options to
pursue, they could bring suit solely against Lyle fo r negligence in installation, solely against Widget
Corporation for strict liability or sue them both due to the partnership relation that was formed.
I
believe the case against Lyle is the most winnable case for Big Star due to the admitted act of

Target Corporation Case Summary
Choosing a publicly traded company to analyze seems like an easy task but with the plethora of
publicly traded companies, the decision was more difficult than anticipated. After much debate, I
decided to analyze Target Corporation. The reason for my decision was the fact that a decent amount
of my disposable income gets spent at this corporation yearly. After reading an article on Barron's
regarding Target's stock, it appears that "Target's stock looks like a bull's–eye investment (Bennett,
2016)." The contents of the article confirmed that the corporation's stock recently rose 1.9%, which
exceeded the 1.4% gain analyst expected and their online sales surged 34% (Bennett, 2016). Target
may have recently experienced an increase in stock and ... Show more content on Helpwriting.net ...
Target currently has 1805 stores while Wal–Mart has 4,177 stores. According to Flowing Data,
"Target opened its first store in 1962 in Roseville, Minnesota and by 1972 there were 46 ("Growth
of Target," 2016)." The last fifty years show how quickly and successful they have grown. With the
large amount of stores open, Target is becoming extremely profitable. According to Target.com,
their total revenues in 2010 were 65,786 million and at year ending 2014, their total revenue was
$72,618 million ("2014 Annual Report | Target Corporate."). Like their profits, Target's price–to–
earnings ratio (P/E) is also increasing. At the end of 2012, Target's price–to–earnings ration was
12.15. As of February 2016, Target's price–to–earnings ratio was 14.66 ("Target Corporation
(TGT)," 2016). As we learned in this course, the price–to–earnings ratio measures the amount that
investors are willing to pay for each dollar of a firm's earnings; the higher the P/E ratio, the greater
the investor confidence (Gitman, L. J., & Zutter, C. J. (2015). With the increase of 2.51 in Target's
P/E, investors should have complete confidence in Target's future because their demand has only
increased over time. Target has not only gained investors confidence with the increase in the price–
to–earnings ratio, they have also gained their confidence with stock dividends. Like out textbook
states, "in a stock dividend, investors

Multinational Corporation Case Study
Management Control System in Multinational Corporations: Study on Italian Business Group
Assignment Submitted By
Anu Joy
1528937
MBA Executive
3rd Semester
Table of Contents
 Introduction.
 Abstract.
 Need of the study.
 Scope of the study.
 Objective of the study.
 Meaning of Management Control System.
 Literature Review
 Critical Analysis.
 Conclusion
Introduction
The case is analysis on management control system that is implemented in various multinational
organization and how MCS helps maintain relationship between the organization and monitor work
and improve performance of the entire group. When designing the control system certain thing
needs to be considered like organizational structure, ... Show more content on Helpwriting.net ...
FIAT
Fiat operates in the automotive industry, In Italy it is the most well–known firm whose history has
been linked to Italy's since its origin. The company is as an equity group and develops industrial and
financial activities in the industry. The core business of FIAT is divided into four areas:
1. Agriculture and construction machines,
2. Industrial vehicles and Components;
3. Production systems.
Divided into two levels, the first is represented by the holding, with its service function. The second
level is further divided into four areas, each managed and who directly reports to Group CEO.

Each business segment is directly administered by the CEO. Every area existing in Fiat is termed as
is a legal entity which intern controls the entire Fiat business. The responsible managers help in
caring out various support activities, such as
a) foreign relations
b) investor relations
c) finance
d) human resource management
e) industrial relations
f) Internal audit and purchasing.
As mentioned above every manager is responsible to the CEO not the function heads. Additionally,
the finance division of Fiat Company is further broken into
1. Treasury

C Corporation Case
a.) A C corporation has to report ordinary income or loss in the C corporation's tax return.
S corporations passes through its ordinary income or loss to the shareholders. The shareholders
report those on their individual tax returns.
b.) A C corporation has to report dividend income in its tax return and may claim a dividends–
received deduction for the dividend income. Dividend income in S corporation is pass through to its
shareholders and reported as a separate item.
c.) Capital gains and losses recognized by a C corporation are reported in the C corporation's taxable
income. S corporation capital gains and losses are pass through to the shareholders as separately
stated item.
d.) Tax–exempt interest income is not taxable in C corporation, however, C corporation must include
tax–exempt interest income on its earning and profit (E&P) and is taxable when distributed to its
shareholders. Tax exempt interest income is passed through to the S corporation's shareholders as a
separately stated item. And since it is tax–exempt, it is not taxable to the S corporation's
shareholders.
e.) A C corporation has to report its charitable contributions in its tax return; and are limited to 10%
of its adjusted taxable income. In S corporation, charitable contributions passes ... Show more
content on Helpwriting.net ...
Distributions in excess of E&P reduce the shareholder's basis for his or her stock or, if remaining
amount is in excess of the shareholder's basis, then the exceeding amount is taxed as capital gains to
the shareholder. An S corporation that distributes a nonliquidating property can only recognize
gains, but not losses. Its distributions are not taxable if they don't have earnings and profits; and if
the distribution is less than the shareholder's adjusted basis in his/her stock. If S corporation has
accumulated E&P, then the distributions made out of E&P are taxable as dividend

Bose Corporation Case Analysis
Bose Corporation is a designing and manufactering audio equipment company, which was founded
in 1964 by Amar Bose and privately held in Framingham, Massachusetts, America. Operating in
numerous countries worldwide, they have gathered a reputation for the highest quality of home
audio systems and speaker systems on the market. This has resulted in a premium brand image for
the company, which allows it to continue to release premium products. According to the estimation
of Forbes (2016), there were approximately 2,400 people working for Bose and their revenure in
that period is US$3.8 billion. In 2011, most of Bose Corporation's non–voting shares were given to
alma mater and former employer of the Massachusetts Institute of Technology.
Through their Bose's history, we can see that Bose has a lot of researchs about suspension
technologies for cars and heavy–duty trucks as well as cold fusion. They are also well–known in
protecting their patents, trademarks, and brands. Due to the continous investment into research,
Bose are able to continue innovation into new products and markets.
Bose's objective (2017) is "to create products our customers simply can't get anywhere else". These
are some principles for Bose to make decisions (big and small). First is Innovation and technology
which can deliver benefits to their customers. Next, teamwork and collaboration aspects can inspire
employees of Bose to their best. Growth aims to reach more customers with our technology and to

Case Study Of Stephen's Second Off-Shore Corporation In Liarg
The labor ethical implications involve Stephen's second off–shore corporation in Liarg. The
corporation has three labor issues concerning workers and child labor. The first issue involves the
off–shore company's construction facility, which was in compliance with Liarg regulations, but not
in compliance with US regulations and exposes workers to moderately high levels of toxic
chemicals and hazardous materials. The second issue involves child labor through Liarg suppliers
who are accustomed to forced child labor including poor working conditions. The third issue
involves Liarg's customs in only hiring relatives as supervisors rather than women or other
individuals due to management trust issues (Mann & Roberts, 2014).
US labor laws are completely contradicting to Liarg's customs and considered unacceptable
practices for US business. The US labor laws are vast, including but not limited to, protection of a
worker's workplace safety and health, child labor and equality. Noncompliance of these laws expose
businesses to tremendous liabilities through lawsuits including individuals who may file lawsuits on
behalf of relatives who work abroad for a ... Show more content on Helpwriting.net ...
As a solution, Stephen is seeking to reduce labor costs by outsourcing its call center operations,
low–end software development department, back–office operations and high–end software
development. The outsourcing would substantially reduce US staff requiring lay off of many
employees. Stephen's plan is to outsource Sword Technology to Liarg as he already has established
relationships and it is emerging market. Nevertheless, Stephen recently received a Memorandum of
Law from legal counsel in Liarg discussing the Foreign Corrupt Practices Act and its strict
provisions concerning offer or promises made to officials for the sole purpose of influencing a
specific gain or advancement (Mann & Roberts,

Cutco Corporation Case Analyse
Franc Ouedraogo
Case Assignment: CUTCO Corporation 1) Direct selling is defined as any kind of selling that is
made outside a fixed business location. Therefore, most of the company that use direct selling are
not well–known, are small, privately owned or do not have physical stores. Direct selling is
essentially a push marketing strategy, and the firms that use it do very little traditional advertising.
Most of the direct sales take place in a residence and on a one–to–one basis.
2) CUTCO Corporation roots go back in 1902 with the creation of Aluminum Company of America
(ALCOA). In 1948, ALCOA and W.R Case & Sons formed a joint venture to manufacture
high–quality kitchen cutlery that would be marketed through ALCOA'S ... Show more content on
Helpwriting.net ...
Each summer tens of thousands of college students are recruited to sell CUTCO products. Sales are
made through in home presentations in which sales representatives demonstrate the superiority of
CUTCO cutlery.
Over all, Vector Marketing Corporation uses a direct selling model as a marketing strategy to sell
CUTCO Cutlery. Among the different method used to market CUTCO Cutlery, we have: * Vector
Catalog Sales: to maintain a continuing relationship and service with the customers created by sale
representatives. This catalog is mailed to 4 million CUTCO customers as often as four times in the
fall. * Vector Internet Activities: Vector Marketing Corporation created a website to recruit college
students to be sales representatives. Then, customer service and product information was created.
Customers are offered the opportunity to make their catalog purchase online using a web site. *
Other Marketing Initiatives: in addition to catalogs sales and internet, Vector Marketing Corporation
uses other sales channels to broaden its offering portfolio beyond direct selling. One opportunity has
been booths at country fairs and show. * Vector Customer: since 1989, Vector Marketing
Corporation began systematically capturing and retaining customers' names and addresses; a
database of more than 9 million customers has been constructed.
5) When evaluating the possible growth drivers, the qualitative factors that should be considered are

Diversity Case Study : Target Corporation
Case Study I:
Target Corporation
Executive Summary Diversity at Target, like everywhere, is a work in progress. Target is ahead of
the national average in terms of minority hiring. Additionally, the company has a higher percentage
of minorities in management positions than the industry average. "The Strength of Many. The Power
of One," is Target's tagline for diversity. It is realized that we need many points of view all working
towards the common goal in order to be successful. The goals set forward in this plan are: to
increase diverse hire mix by 30% over last year; improve retention rate by 30% over last year; and
to develop high potential diverse talent in the ST. Louis market. This can be done ... Show more
content on Helpwriting.net ...
As a company, their goal is to search for and find the most qualified applicants who are high–
performing, highly motivated, and bring with them diverse experiences and talents. In their search
for these candidates, members of Target's team attend career fairs, visit colleges and agencies, as
well as offer internships to potential employees. Specific recruiting efforts include being involved
with diversity career fairs associated with the National Black MBAAssociation and the National
Society of Hispanic MBA's and teaming with agencies such as Goodwill Industries and Easter Seals
to recruit applicants with disabilities. INROADS, is another organization that Target collaborates
with to find potential employees. INROADS, is an international organization that focuses on
developing the skill sets and talents of minority youth in the workplace. These minority youth are
sponsored at Target as interns with the company (Target Corporation).
Once hired, each employee is required to complete courses focused on the diversity that one will
probably encounter in the workplace. The classes offered by Target help their employees understand
the value and importance of diversity in the company as well as strengthen the employees'
individual roles in the business. The classes usually occur during the first

Case Analysis : Northrop Grumman Corporation
Running Head: NORTHROP GRUMMAN: A STRATEGICAL REPORT
NORTHROP GRUMMAN: A STRATEGICAL REPORT 3
Northrop Grumman: A Strategical Report
Mark Morgan
Embry – Riddle Aeronautical University
MBAA 635: Business Capstone Course
Dr. Heather Strouse
January 30, 2016
Northrop Grumman Corporation: A Strategical Report
Executive Review
This report will give a brief overview of strategic crucial perceptions of the business traits of the
Northrop Grumman Corporation. Within the report analysis it will help management to define the
organization?s plan for strategic decision making. The report includes a financial overview of the
last five years from 2010 to 2014 and includes overviews of the organization?s total sales, net
income, earning per share (EPS), and return on equity (ROE). Including a brief overview of the
corporate governance, vision and mission statement and analyses of key strategies that the
organization basis their core business practices on. A SWOT analysis followed by a TOWS analysis
will conclude the report to give an assessment of the internal snapshot of the company?s strengths
and weaknesses as well as external assessment to explore the opportunities & threats, a weighted
analysis will was used to score the degree of competitiveness and ability to compete successfully,
the data from the SWOT was then used in the TOWS analysis, to look at other options that the
organization could pursue, by matching the external opportunities and threats with the

Comcast Corporation Case
It would be fair to say that the Comcast Corporation is a triple treat. The company provides cable,
internet services, and is a home telephone provider. With all that Comcast is producing film, cable,
and television. "It's the largest media company in the world. In 2013, it took in $64.67 billion,
generating $13.6 billion in operating income and $7.1 billion in net profits (Cassidy, 2014)". How
can any company compete with that, this is why as an economic society we need competition. This
giant is still not satisfied with the profitable margin that it receives each year. Comcast merged with
Time Warner Cable in 2005 to purchase the competition, Adelphia Communications. In purchasing
the fifth largest cable company comes all of their subscribers making Comcast a colossal company.
Now that it has majority control over the market, Comcast is selling the idea to the public that the
services they will provide will benefit the consumer. The large cable company's know that as a
consumer we have no choice but to pay for the entertainment that they provide, which leaves the
consumer with no choice at all. ... Show more content on Helpwriting.net ...
The services that the Comcast Company provides the consumer are the same quality of
entertainment around the world, just a cheaper price. This is because they have implemented a
competition policy which helps new providers to enter the market at competitive prices. When we
compare the triple–play packages that we receive from Comcast to other parts of the country they
are significantly different. Looking at France's packages, they offer free telephone services around
the world and their internet services is much faster then what Comcast is providing. Why are
Americans paying for the same service, just at a much higher

Case Study Of Lamoiyan Corporation
CHAPTER 1
COMPANY PROFILE
Business Name: Lamoiyan Corporation
Business Address: Km. 15 West Service Road, South Super Highway, Paranaque City
Email: info@lamoiyan.com
Telephone number: 823–8072 to 79
GENERAL BUSINESS ACTIVITIES Lamoiyan Corporation is a 100% Filipino–owned company
with 27 years of manufacturing excellence.
They are the first Filipino company to succeed in entering the local toothpaste industry, which was
then controlled by multinationals, with their own brand of toothpaste,Hapee.
Lamoiyan Corporation began their operations with a work force composed of less than 20 and at the
present time has over a hundred and sixty employees. Lamoiyan Coporation was able to maintain a
steady quality standard with the help of the technical assistance of Okina Co. Ltd ever since their
official launch in March ... Show more content on Helpwriting.net ...
Hence, the name of the company. It was through her that the founder had based his values and
principles which not only applied to him but also in the business. Through these principles, he
realized that the size of the market was too small, despite it being the practical option at that time.
With bulks of leftover supplies and equipment from his former business, Mr. Pedro decided to form
another option himself which is to venture into the toothpaste industry. With the help from a
Japanese company and $20,000, Hapee toothpaste was born.
In less than 20 years, the advances of Hapee into the market threatened the two giants, Colgate and
Close–Up. And in 1996, they successfully took control of more than 15% of the market. At around
2007 to 2008, a project lead by the Senior Marketing Manager of Hapee Toothpaste at that time, Mr.
Jun Amistoso, in which the company launched a campaign lead by Ms. Lea Salonga as a role model
of world–class quality. At the present time, Hapee toothpaste is being exported to different countries
such as Papua New Guinea, Middle East, Hongkong, and

Carrier Corporation Case Study Analysis
Intro During the 1990's the Carrier Corporation was working on a highly innovative new global
chiller under 300 kW, called Aquasnap. The new design would integrate a Hydronic Kit inside the
chiller, all previous versions required installation of the kit outside the chiller. While the new design
would cost less, require less installation time, and save floor space, it did raise some concerns.
Carrier was becoming deeply invested in the design and was worried if the world was ready for such
an innovative product. The following sections answer some of the issues; what should Thierry
Jomard's (lead engineer) decision be, should the hydronic kit be integrated and how does Carrier
address future environmental regulations, what are the ... Show more content on Helpwriting.net ...
The only way Carrier could compete was by designing a product with low labor costs" (Gibbons,
and Ramdas) (i.e. the aquasnap). The implementation of the integrated aquasnap, will increase at a
slightly greater rate each year, and will allow Carrier to earn about $8.6 million dollars more in 2002
alone, and $22.5 million more from 1997 to 2002. Also mass production will lower the overall cost
of manufacturing due to various factors (i.e. cost of materials, number of parts, number of
operations, assembly time, assembly cost, selling price, and overall price will all be reduced). The
share projections are a steady 14% until 1998. If the delay bleeds into 1999 the overall loss on that
entire year would be $6.8 million, but the overall market share would still increase $15.7 million
through 2002. Scenarios similar to Aquasnap can be found in gaming consoles. The integration of
the DVD to the PS2 game console allowed Sony to set itself apart from Nintendo, making it the
highest selling game console ever. The PS2 saved the customer space, time, and money by not
having to buy a dvd player. Even though the PS2 was $100 more than the Nintendo N64, it
dominated the market because of simplicity and convenience (Playstation website). Aquasnap also
creates simplicity and convenience for the customer but is cheaper than the competitor; therefore
similar market dominance can be expected. The chart on the right shows the sales of the N64 and the
above chart shows the

Case Study of Carnival Corporation
The history of the Carnival Corporation begins in 1972, when Ted Arison set up Carnival Cruise
Lines as a subsidiary of the American International Travel Service. The first ship ran aground, but
Arison remained steadfast in achieving his vision of a cruise line offering affordable vacation
packages to middle–income consumers. By 1977, Carnival had three ships, and ten years later, as
the industry leader, the company went public. In the early 1990s, Carnival began to diversify into
land–based entertainment, thus changing its name to Carnival Corp. The company is the world's #1
cruise operator with about a third of the market.
Carnival Corporation is comprised of Carnival Cruise Lines; the world's largest cruise line based on
... Show more content on Helpwriting.net ...
The company took a $135 million write–off for that year. When Carnival acquired Holland America
Lines, it borrowed $375 million. In order to finance the borrowing, it issued Convertible
Subordinated Notes (4 1/2 percent) to raise $113 million to repay various bank loans and issued
more than 5.6 million shares Class A Common stock to increase capital. And when Carnival
acquired a 29.5% equity interest in Airtours for approximately $307 million, the company entered
into an unsecured five–year $200million multi–currency revolving credit facility and funded about
$163 million of the acquisition cost through this facility.
Opportunities.
In general, the cruise industry will continue to search for innovative ways to increase passenger
volumes, on–board expenditures and ancillary revenue streams. The keys to the cruise experience
appeal include the predictability of travel cost and the ease of the vacation decision. A telephone call
to a single entity – and one check – will reserve a vacation, which at a minimum typically includes
on–board dining, entertainment, children's programming, accommodations, and airfare to and from
points of embarkment. In addition, cruise ships have greatly improved the quality of on–board
experiences with more diverse food and beverage venues, entertainment and deck activities, meeting
and conference

Target Corporation Case Study
1. Through what channel(s) is your product item sold? Explain your answer. My product item is sold
through only one channel, a direct channel. Target produces and sells my product item directly to
their customers, in their stores. There are no intermediaries, resellers, or middlemen. They used this
channel because it is convenient to them since they produce it. Therefore, my product item is
directly placed on their store shelves. 2. Through what type(s) of in–store retailers is your product
item sold? Explain your answer. My product item is sold in a Supercenter. It is only sold in one
supercenter line, Target. You will not find it anywhere else besides Target and Target.com My
organization uses the selected in–store retailer because it is convenient to them. They produce my
product item therefore, it seems reasonable to sell it at their own stores. Also, Target is a well–
known store. Thus, my product item has a better chance of selling. 3. What type(s) of advertising
appeal(s) does your organization use to advertise your product item? Explain your answer. (2.5
points) ... Show more content on Helpwriting.net ...
In my organization's written introduction, some of the words stand out; vegan, made with essential
oils, cruelty–free and paraben free. Vegan and made with essential oils are effective words because
they trigger a thought in your mind about the product being a healthy and better option for you.
Additionally, the words cruelty free and paraben free, make you think they care about our
environment and our planet by not using chemicals nor testing with animals. Consequently, there is
an increased possibility that the consumer will buy the

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