We are a design and photography studio located in Montreal that has been operating since 1997. We provide full-service photography, design, and packaging solutions for clients in industries like glassware, ceramics, and home goods. Our 3000 square foot studio is fully equipped for photography, design, and storage. We aim to be a one-stop-shop for our clients' packaging needs by handling every step from sample photography to finished artwork and packaging production. Our integrated solutions help clients save time, money and hassle by consolidating providers.

1. Business Summary: Infrastructure:
We are a design and photography studio. More than 3000 square feet studio
Projects are developed from concept to located in the Historic RCA Victor building,
completion and serve brand names nationally near downtown Montreal. 3 fully equipped
and internationally since 1997. photo studios with Hasselblad and Canon
We produce first class photography and cameras, Profoto lighting equipment,
package design to meet each Manfrotto and Foba stands, poles, tripods,
individual clients needs. booms and all the necessary accessories.
State of art Mac workstations with Wacom
Problems? We aim for solutions: graphic tablets, professional 30-inch dual
When a client is ready to step in to the monitors, more than 10 terabytes of storage
packaging of their products, they usually need space, and latest versions of fully licensed
to deal with several providers to have the final software. A strong telecom strategy with
package achieved: photography, food styling, premium hosting, fast connections and good
propping, concept creation, copywriting, technology knowledge so we can deliver very
typesetting, barcode creation, import large files via FTP links. More than 1000 sq.
information, proper care instructions, etc. feet storage space with a gamut of props, from
They’ll have to follow packaging guidelines plants to ceramics, from minimalist to
that will di er depending on the country and antiques, backgrounds, and utensils.
the wholesaler. Translation to other languages
will be needed too. Coordination, money and Human Resources:
time are spent by taking all the information Our team integrates photographers, designers,
from one provider to the other. We help our programmers and marketing specialists.
clients to skip all that, by o ering fully
integrated solutions. Sales/Marketing Strategy:
We advertise through our website and social
Product/Services: media. We privilege face-to-face meetings;
From the handling of the sample, to the client recommendations and we participate in
finished artwork, we take care of every step professional and business associations.
involved in the package creation process. We We are members of the Board of Trade of
take care of props, food styling, photography, Metropolitan Montreal.
translation and everything else needed to
have our client’s product rightfully Business Model:
represented in the ideal packaging. We are a multi segment, specialized
business-to-business studio.
Target Market:
Industry: Glassware, ceramics, home-decor and Competitors:
Design & Photography
giftware distributors and manufacturers. We have competition in the several areas that
Founded: Advertising agencies needing packaging we cover. So far we haven’t found any direct
1997 expertise. Packaging design firms. Jewelry competitor that proposes all the integrated
distributors, designers and wholesalers. services that we o er to our clients.
Contact:
Manuel Ribeiro
manuel@nfgrafx.com Customers: Competitive Advantage:
w 514-510-8001 Information on our clients is available upon We deliver the best quality/price ratio for
c 514-825-0972 demand. It is important to mention that most design packaging and commercial
www.nfgrafx.com
of our clients photography, design and photography. We are the only studio to o er
Financial Information: packaging is done for international wholesalers this A to Z holistic approach. The motto says it
Upon request such as Costco, Wal-Mart, Home-Depot, all, we o er Peace of Mind Solutions!
Winners, Home-Sense, Bed Bath & Beyond,
Team size:
5 Dillard’s, Kirkland’s, Bon-Ton and Canadian-
Tire.
Management:
Norman Fong
Strategic Partnerships:
Asercom International Inc.
Thiez Multimedia
Online.mx