Grameenphone operates in a complex business environment in Bangladesh. Internally, it has Telenor and Grameen Telecom as owners, with a board of directors and thousands of employees. Externally, it faces competition from other carriers while navigating regulatory, technological, economic, social and political factors. Grameenphone was Bangladesh's first GSM provider and has expanded coverage nationwide, contributing significantly to the economy and society through jobs, taxes and connectivity.
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Environment
1. Stamford University Bangladesh
Presentation On
Environment of Grameenphone
Submitted to
Nafiza Islam
Senior Lecturer,
Dept. of Business Administration
2. Submitted By:
Touhid-E-Murshid Oli BBA 045 14071
Mainul Islam BBA 045 14023
Shabnor Karim Zenith BBA 045 14073
Tanu Saha BBA 045 14029
Md. Rashel Miah BBA 045 14010
4. Business Environment
The factor that surrounding our organization
and impact on our business is called business
environment.
There are two types of organizationâs
environment. They are;
Internal Environment.
External Environment.
5. Telecommunication
⢠Here We describe the Grameenphone
Telecommunication system & itâs business
environment:
⢠Internal environment segment of Grameenphone:
Ownership;
Board of director;
Employees;
Physical work environment;
Organization Culture.
6. Owners
This is a joint venture
enterprise between
Telenor (55.8%)
Grameen Telecom
Corporation (34.2% ),
The other 10% shares
belong to general
retail and institutional
investorsint venture
company.
7. Board of Directors
Per Hylland âDirector, chairman of health,
safety chairman of HRC.
M. Shahjahan--Director, Chairman of
Treasury Committee, Chairman of Audit
Committee.
Jamaluddin Ahmed FCA--Independent
Director.
8. Employees
Managerial employees:
Fridtjof Rusten-CFO,
Haroon Bhatti-CPO,
Arild Kaak-CMO,
Kazi Moniral Kabir-CCO,
Tanveer Mohammed-CTO,
Mohmad hossain-CCAO.
Non Managerial Employees:
Customer care representative.
9. Mainul Islam BBA 045 14023
Presentation topics
Physical work environment;
Organization Culture;
Competitors;
11. Organizational Culture
Build effective alliances with other customer
service ;
Maintaining competitive qualities through whole
process of work ;
Positioning skilled human resources ;
Maintaining high ethical standard ;
12. Values
Make it Easy Theyâre trying to make customers' lives
easier.
Keep Promises Everything they set out to do should
work, or if you don't get it, they're here to help.
Be Inspiring Everything they produce should look
good, modern and fresh. They are passionate about they
business and customers.
Be Respectful They acknowledge and respect local
cultures where they operate.
13. External Environment
Task General
Competitors; Technological;
Customers; Economical;
Suppliers; Social culture ;
Strategic partners; Political-legal;
Regulators; International;
14. Competitors
There are some competitors doing the same
business in Bangladesh. They are :
Banglalink
Robi
Airtel
Citycell
Teletalk
16. Customers
They operate their service for all level of
peoples.
They provide Especially package for retailer
âLike ââPOLLI phoneââ
And also provided the ââdjuiceââ package for
young generation.
Mainly their targeting people is business related
people of this country.
18. Strategic partners
The strategic partners of Grameenphone are;
Society for Economic and Basic Advancement
(SEBA) Eagle, nationwide,
Kalikapur Daridro Kallan Sangsta (KDKS),
Socio-Economic Development Association
(SEDA),
SSTD Communication, divisionally.
20. Regulators
The Bangladesh Telecommunications
Regulatory Commission, a statutory body, was
formed in January 2002.
It is trying to build competence and run
projects with the help of ITU, World Bank and
other international organizations.
21. Technological
GP was the first company to
introduce GSM technology in
Bangladesh when it launched its
services in March 1997. GSM brings
the most advanced developments in
cellular technology at a reasonable
cost. It has 10,000Base stations in
more than 5700 locations & 98%
Population (Voice + EDGE/GPRS)
and also Indoor and Highway coverage.
23. Economical
Grameenphone has great contribution on
economy :
It pays over tk. 6 billion in the tax section in
recent year.
It creates a large number of job opportunities,
which reduce unemployment problem.
And they do many work to develop the
economic system of our country.
26. Political-Legal
The Grameenphone is not involves any political
activities.
The regulatory relationship between business
and the government (legal system) and its
agencies that define what organizations can
and canât do.
27. International
It has substantial international operations in
Mobile Telephony, Satellite Operations and
Pay Television Services.
In addition to Norway and Bangladesh,
Telenor AS owns GSM companies in
Denmark, Austria, Hungary, Russia, Ukraine,
Montenegro, Thailand, Malaysia and Pakistan.