S1 Critical Perspectives Key Concepts Application

“ Uses and gratification” Model Personal I.D People maybe able to relate to it if they are in the same situation. Example – Arguments, Lyrics Integration+ social interaction Basis of conversation e.g “Have you seen that pink spiders vid” Entertainment Enjoyment from watching and listening to the video. Emotional release Information If people go to song lyrics for advice then they can listen to the song – for the lyrics.

Genre ,[object Object],Financial risk: As a producer you know what genre is and what is expected from the audience so therefore can create a video that appeals to the audience. Creation of a set of characteristics: The video uses a car as a prop relating to teenage life and is a key prop used in many music videos Of the same genre. Reinforces viewers values and ideas: One convention is that it is individual Or different we achieve this by including original features but also conventions For indie videos such as the Mise-en-scene particularly the lead vocalist relation To the target audience by similarity Flexibility: The video is flexible because you can mix performance and narrative, So its not just based on one thing and avoids repetition. Also within the video stills were Used to challenge conventions, these were black and white showing a contrast to typical Pop bright colours.

Narrative ,[object Object],Depth: The depth of the music video is objective as the audience is only allowed Restricted access to the character. We aren’t given access to the characters mental State. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Tordorov: Equilibrium: Driving his car = Calm Disruption: The female character arguing. Recognition: Male character on his own dwelling. Attempt: Argument and driving along in car- talking implied. Re-equilibrium: Bench sitting together.

Representation Our characters are represented as middle class this is through the use of costume And props the example of this being the car. There is no objectification of females within the video as this does not generally Feature in music videos of the indie genre.

Media language ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

S1 Critical Perspectives Key Concepts Application

Recommended

Recommended

More Related Content

What's hot

What's hot (20)

Viewers also liked

Viewers also liked (17)

Similar to S1 Critical Perspectives Key Concepts Application

Similar to S1 Critical Perspectives Key Concepts Application (20)

More from Media Studies

More from Media Studies (20)

Recently uploaded

Recently uploaded (20)

S1 Critical Perspectives Key Concepts Application