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Evaluation 1
1.
2. My inspirations and inter-textual references of
real media products were created during the
research stage of my A2 coursework.
3. Are highly dependent upon the GENRE of the
music video.
The music industry is split into many different styles and types and therefore
media products in the music industry tend to have different codes and
conventions.These variations are evident also in music videos.
7. I chose to use Ben Howard’s soundtrack
(Diamonds) for my music video.
Therefore specific codes and conventions applied to my music video.
8. Conventions:
Mixture of narrative and performance based displays
Simplistic style – mise en scene
Visuals relate to the storyline and the music
Use of musical instruments
Dance or movements which emphasise the soundtrack
Simple locations
Low budget music video
9. As I created my music video with the intention of
using similar styles of filming and editing as Ben
Howard I believe that I have been able to
successfully portray these conventions in my own
work.
14. The element of dance which I have included in my
music video is different to the style of dance seen
in indie or folk genres.
The dance used in my music video is generally more typical to hip-hop music
where the emphasis is the beat of the song and this is shown by the dance
moves.Whereas folk dance is used as a form of celebration or a way for the
community to social.
However I think that the dance I have used works in my music video because the
movements and fairly simple and match the tempo of the song.
16. The Digi Pack required slightly less research and
planning .
As I had already produced my music video therefore I had an idea of the
images and information which were needed in the digi pack to support the
video.
