2. Diversion (escapism)
This is the concept that films and TV programs have the
ability to help people escape from their ‘daily grind’ such as
work or school.
Entertainment
Films and other forms of media provide
entertainment for viewers, this could be to relax, for
an emotional release or simply to experience the
‘fun’ that comes with watching the film.
3. Surveillance (Information)
This basically means that some viewers use media as a
form of education, to gain information and knowledge. This
is used in such programmes as Documentary's.
Personal Identity
The media allows viewers to create their own identity
from characters in films/ celebrities in the media and
learning about different behaviour and values.
4. Personal Relationships
Otherwise known as ‘Social Interaction’, viewers can utilise
media texts for emotional interaction.
An example of this is viewers watching soap operas as a
substitution for family life.
5. Thriller Opening: Users and Gratification
Theory
Escapism: Our thriller will help viewers escape from their
daily grind by hooking them into a realistic storyline, with
elements of horror that will frighten and shock the
audience.
Surveillance (Information): The genre thriller itself isn’t
very informative, therefore our trailer may not be appealing
to an audience who want to be educated.
Entertainment: Our piece follows Props Theory of
Character types by including a villain and a hero. Despite
not being a comedy genre, we still aim to provide a
entertaining and exciting experience.
6. Personal Identity: We expect our audience to almost
idolise the hero character by giving him loveable traits and
a quirky personality.
Personal Relationships (Social Interaction): Our target
audience is teenagers and adults so we predict our film
would be watched at social events (such as parties and the
cinema) for viewers who want to feel excited.
