Marketing Metrics For Ironman

Marketing Metrics For Ironman
Ironman's Marketing Metrics
Sales Metrics Measuring sales growth: According to Klipfolio (2016), a sales growth metric measures the overall rate at which Arimount's Ironman
total sales revenue either increases or decreases. The sales growth metric is an important metric for measurement, as it will affect all future strategic
decisions by Arimount. It is important that Arimount measuresales over multiple periods, in Arimount's case total monthly sales, to gain a solid
indication of growth and to build precise strategic plans; i.e. Arimount will measure current sales against the previous year's sales period to then plan
for future sales periods. This will allow Arimount to tailor future marketing plans for specific points in time and ensure ... Show more content on
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Ideally, Arimount will want as much shelf space as possible. Although a new entrant in the marketplace does have leveraging power with retailers, as it
is an established company with many products already contributing to a percentage of the stores' All Commodity Volume (ACV), or the percentage of
everything sold in the store. However, Arimount must have overall successful supply chain logistics as Simon, (2012) argues that even if Arimount
obtains adequate shelf space for Ironman, including supply on hand with online retailers, it will not sell if it is not on the shelf. Nonetheless, Ironman's
initial strategy is to manufacture just two formulations and be marketed to a specific target group, therefore, is realistic for the space it will require and
be allotted, and will therefore attempt to obtain good shelf position. My measuring monthly sales data, it expected that sales would peak during warmer
months and when athletic events in full swing. Arimount can then trade shelf space for Ironman with its other product lines to maintain an overall
profitability for the
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Data Set I Have Used For My Research
Data set I have used for my research is from Wooldridge. The sample I am going to use is restricted to individuals who have answered all the
elements in survey with 722 observations. Reason for picking up this data set is that it includes the ability measures IQ and KWW, which are the
scores from two intelligence tests. The IQ scores were collected as part of a survey of the respondents ' schools. The KWW test examines respondents '
knowledge about the labour market, covering the duties, educational attainment, and relative earnings of ten occupations. Since KWW cannot be used
as an independent of education thus it is mostly used as an instrument in this paper. I have performed several regressions using repeated observations of
same... Show more content on Helpwriting.net ...
This simple equation has drawn many research, studies and debate over the years. Much of the controversy focuses on the issue of variable bias. This
simple equation violates one of the basic assumption of E(пЃҐ|S) в‰ 0. This leads to two major problems in equation above firstly in job market
education has been regarded only signal to higher ability, which leads to more educated individual paid more; this might be because of the correlation
of education and wage results from probably individual ability which affects both the variables. Although education does not increase one's
effectiveness but still much of research in past has focused on separating effect of education and unobserved ability by introducing plausible ability
variables. Second major problem with equation above is that education is a choice variable, desired level of education depends upon number of other
factors for all individuals, which leads to education being an endogenous variable.
Much has been written and researched on how to resolve problem faced above I will not focus on these issues but rather divert focus on the topic
not discussed in much detail so far on what really determines ability per se. From last few decades IQ and KWW are the two important measures
used to estimate unobserved ability, thus my focus will lie on effect of IQ level on education and can it be replaced with ability variable.
The Model
To start my

Experiment On The Concentration Of Acetic Acid
Year 11 Chemistry Summative Practical
CHEMICAL QUANTITIES
Aim:
To calculate the concentration of acetic acid in vinegar, CH3COOH– via titration methods.
Apparatus:
0.100 M standard solution of sodium hydroxide (NaOH)
Household vinegar (CH3COOH)
Phenolphthalein indicator
Distilled water
200ml volumetric flask
250 ml conical flask
20ml volumetric pipette
Burette
Retort stand
Filter funnel
Method:
Before the commencement of the practical, all necessary glassware and measurement tools were rinsed appropriately. The pipette was rinsed three times
with vinegar solution, whereas the volumetric flask was rinsed three times with distilled water. 20mL of the vinegar solution was measured and
transferred to the volumetric flask, where it was diluted with distilled water by filling the flask to the 200mL graduation line. A 20ml aliquot of the
aforementioned solution was extracted from the volumetric flask via the volumetric pipette and subsequently transferred to the conical flask. Three
drops of phenolphthalein indicator were then added. The burette was filled with the provided NaOH solution of 0.1M, with volume measurements

taken from the bottom of the meniscus. The conical flask was placed under the burette, from which a rough titration of the vinegar solution began.
Titrations halted once a permanent color change was visible in the conical flask. This process was repeated until three concordant titre values were
obtained.
Results and Calculations:

Mass Density Of An Unknown Metal Essay
The goal of this experiment was to determine the mass density of an unknown metal. Five different vernier capillaries and double pan balances were
used to measure the metal. The plan of action was to find the average density to reduce random error, in addition to, calculating the standard error to
observe the reliability of proposed average. Ideally, the metal would identify more comparably with gold or aluminum. The concepts of mass density,
standard error, average, one–dimensional statistics, precision / accuracy, and test of accuracy were explored. A hollow cylinder of metal was given
to each lab group. Initially, the mass of the metal was determined with a double pan balance. The metal was placed on the balance and the
instrument's notch and slider was used to interpret the mass. The next step was determining the inner radius, outer radius and height of the cylinder to
find the volume. A vernier caliper was used to measure those components. The vernier caliper included an inner and outer "jaw" that measures length.
The results of the double pan balance and vernier caliper was recorded in a data sheet, and the procedure was repeated five times with different
instruments. The data was placed in an excel file where the mass density, average, standard error, test of accuracy, and general comparison with the two
proposed metals (gold and aluminum) could be analyzed. Table 1 Five Measurements of Unknown Metal. Table contains the five measurements of the
hollow

Length Mass and Density Lab Report
Determination of Length, Mass, and Density
Table of Contents
1 – Introduction ............................................................... Page 3
2 – Theory ..................................................................... Page 3
3 – Experimental Procedure and Results .............................. Page 6
4 – Discussion ................................................................ Page 9
5 – Conclusion ............................................................... Page 9
6 – Bibliography ......................................................... Page 10 1– Introduction
The purpose of this experiment is to learn how use a variety of tools that will aid in the gathering of data. This data is then used to calculate different
measurements including, volume and density. The experiment will also further understanding ofmeasurement errors using the data collected.
2 – Theory
Along with the use of tools for basic ... Show more content on Helpwriting.net ...
3.1–Vernier Caliper
First the Vernier Caliper (V.Caliper) was used to measure the diameter of a coin. This was done three times and the measurements as well as the
average measurement are recorded in this table labeled Table 1.
Measurement 119.0mmAverage
Measurement 2
Measurement 3
Table 1 – Coin diameter measurements using the Vernier Caliper

3.2–Micrometer caliper
Next the Micrometer caliper (M. Caliper) was calibrated and the zero correction was determined to be +0.020mm. The M. Caliper was then used to
find the diameter of a sample of human hair and coated and uncoated optical fibers. The Zero Correction was added to all measurements and used to
determine average diameters or percent differnces. The results are recorded in Table 2.
Human Hair
Coated Fiber
Uncoated Fiber
Percent Difference
Table 2–measured diameters of human hair, coated and uncoated optical fiber, and percent differences for all
3.3–Vernier and Micrometer Caliper
In this step both the V. Caliper and M. Caliper were used. The M. Caliper was used to measure the thickness of a single sheet of paper in a college
physics

The Effect Of Different Amounts Of Vinegar
Introduction + Research Question
The goal of this lab was to determine the effects of different amounts of Vinegar on the temperature in the reaction NaHCO3 + HC2H3O2 в†’
NaC2H3O2 + H2O + CO2.
My lab partner and I researched and experimented with the temperature after this reaction because we were intrigued by the solution seeming colder in
the demonstration during class. We wondered why and how a reaction can yield decreasing temperatures. We also wondered how vinegar would affect
the temperature change caused by the reaction. This lead to our experiment to investigate the relationship between the amount of vinegar in the reaction
and the temperature of the solution 40s after the reaction commences.
The Hypothesis
If the amount of vinegar is increased then the temperature of the solution will drop until it stabilizes at a certain point. The dependent variable in this
experiment (the temperature) will stay the exact same without any vinegar being added because of the lack of reaction. If more vinegar is added I
believe the temperature will continue to get colder until a certain point where the temperature will stabilize.
Theory/ Background Information/Abstract.
I believe my hypothesis will be true because from my research I have found that the reaction between baking soda and vinegar is an endothermic
reaction. Endothermic reactions are reactions that require heat to be initiated. This need for heat in turn causes a drop in temperature once the reaction
occurs because the

How Different Colors Radiate Heat
Aim: To compare how different colours radiate heat.
Hypothesis:
The hypothesis is that the black can will radiate the least heat meaning that the temperature within the can will stay the highest, while the exterior
temperature will be the lowest, with the silver can radiating the most heat and the white can being somewhere in between.
Independent Variable:
Colour of Aluminium can
Dependent Variable:
Temperature of water surrounding can after a period of time.
Control Variables (at least 3 plus how they are controlled):
Time the water is kept in the cans, amount of water, size and material of cans
These variables will all be controlled. The time that the water is kept in the can will be controlled by using a stopwatch to time it. ... Show more content
on Helpwriting.net ...
The can may also have sharp rims, which could be dangerous, but if caution is taken this risk can be avoided.
Results:
How Different Cans Radiate Heat over Time Based on Colour
(Measured by interior and exterior water temperature)
Time (minutes)Temperature inside Silver Can (В°C)Temperature outside of Silver Can (В°C)Temperature inside Black Can (В°C)Temperature outside
of Black Can (В°C)Temperature inside White Can (В°C)Temperature outside of White Can (В°C)
0801980188018
2412352204423
4392646223925

635.52745243726.5
838284324.53427
10332940253227
Discussion:
The results accept the hypothesis and show that the Black can is the least efficient at radiating heat, with a starting exterior temperature of 18В°C and
a concluding exterior temperature of 25В°C (difference of 7В°C). While the silver can (most efficient at radiating heat) started with an exterior
temperature of 19В°C and ended with an exterior temperature of 29В°C (difference of 10В°C). The white can was in between the two other cans
starting with an exterior temperature of 18В°C and finishing at 27В°C (difference of 9В°C).
The black, silver and white cans all started with an interior temperature of 80В°C but concluded with interior temperatures of 40В°C, 33В°C and
32В°C respectively. At any given point in the experiment you could view the results and have them reflect the final result, there was no great
fluctuation in the heat transfer, it remained consistent throughout the

Evaluation Of The Execution Of An Evaluation
Program Evaluation Chapters 11 & 12 Warranting the execution of an evaluation is not practical reality for all programs, policies, organizations, as it is
imperative for the evaluator to assess all factors. More specifically, "The temptation to evaluate everything may be compelling in an idealistic sense, but
it ignores many practical realities" (Fitzpatrick, Sanders & Worthen, 2011, p. 259. Ones' ability to identify appropriate opportunities requires essential
skillsets, knowledge, and the ability to analyze each condition. In today's society the primary drive behind an evaluation is due to a mandated funding
source, thus seeking accountability regarding public funded programs (Fitzpatrick, Sanders & Worthen, 2011). Identifying the purpose of the
evaluation is often times vague, requiring the evaluator to examine significant materials pertaining to the stakeholders, as well as properly identifying
objectives and expectancies held by the stakeholders (Fitzpatrick, Sanders & Worthen, 2011). This process requests the evaluator to review the purpose
of the program, the users, the program, program theory, relevant resources, and appropriate contextual issues. The evaluation process can have
significant positive impacts on both the stakeholders and the evaluator, as communication, knowledge, and relationships are established. Thus,
"Evaluation can also educate stakeholders, empowering them to become active in the evaluations, by helping them gain skills in questioning

Why Measure And Evaluate Communications Campaigns?
TopicпјљWhy measure and evaluate communications campaigns?
In your answer discuss key approaches to measurement and illustrate your work with case study examples.
Measurement and Evaluation in PR industry is always a heated–discussed topic within the industry both in academic and practice area in the resent
years. In typical public relations processes, evaluation could be seen as the last process of one PR liner process, together with research, objectives,
publics, messages, strategy and tactics after evaluation (L 'Etang, 2008:22–23). At the same time, due to the intimate relationship between research and
evaluation, and even some of the researchers such as XX concerned 'evaluation is research' in his book because because evaluation is a research–based
principle( ?). Therefore, if combining L'Etang and XX's academic research together, evaluation together with research could be seen as both the
beginning and the ending of one entire PR program. It is a starting point of thinking the macroscopic and specific objectives, and also the way to
measure what the practitioners have done during the life circle of the PR event. In this article, in order to prove the importance PR measurement and
evaluation, the reason why it should be evaluated will be discussed firstly, and then several useful PR evaluation tools will be mentioned, finally one
/ tow simple case studies will be mentioned to illustrate the importance of evaluation by those practical tools.
First of all, it is important

Seepage Tank Lab Report 2012 Edit Essay
UNIVERSITY OF MELBOURNE
DEPARTMENT OF INFRASTRUCTURE ENGINEERING
CVEN30010 SYSTEMS MODELLING AND DESIGN
SEEPAGE MODEL
This experiment is designed to facilitate an understanding of the principles involved when water flows through a pervious material such as soil.
A.THE SAND TANK MODEL
Note: Tamp the sand lightly to obtain uniform compaction and to get rid of trapped air. Ensure no air is trapped in all piezometer tubes.
B.THE EXPERIMENT
PART I– SEEPAGE FLOW
1. Maintain a constant water level (head) difference between the two sides of the tank as shown in the diagram by allowing water to overflow through
the overflow and outflow tubes. Measure the water level (head) difference.
2. Once the flow reaches its ... Show more content on Helpwriting.net ...
The final result when all the dye emerges at the downstream side is shown in Figure 1.
Figure 1 : Traced Flow Lines
4. The flow velocity increases as the flow gets closer to the barrier wall and reduces as it moves away from the wall. This is because as the flow rate
is constant (Conservation of mass) while the area of the flow cross section decreases when it gets closer to the barrier wall, the flow velocity increases.

This is best understood by referring to the continuity equation,
Alternatively, it can also be explained by referring to the equation , where the k value is constant while the hydraulic gradient i defined by i = О”H/L
increases because the head difference О”H is constant while the flow length L becomes shorter when it gets closer to the barrier wall.
5. The final result when all the dye emerges at the downstream side is shown in Figure 1.
6. The outflow rate is measured by using a measuring cylinder. It is measured 3 times and averaged for a more accurate result. The results are shown
in Table 2.
Measurement
1
2
3
Average
Flow rate (l/sec)
4.17
3.33
4.58
4.03
Table 2 : Flow rate measurement
The result is converted to m3/sec per unit width as shown below
7. With the preceding flow net information, a flow net is sketched and presented in Figure 3 of the attached Appendix 1.
8. From the flow net in Figure 3, the flow rate is calculated as shown

The Problem Of Pressure Ulcer Prevention
Conceptual Framework A framework is an abstract, logical structure of meaning, which guides the development of the study and enables the
researcher to link the findings to nursing's body of knowledge. Every study has a framework, and in this study it is explicitly expressed. Drake and
colleagues (2012) inductively have studied and surveyed subjects on the matter of pressure ulcer prevention. The concepts in the framework are (a)
pediatric nurses' knowledge of pressure ulcer prevention, (b) beliefs and practices, (c) barriers and facilitators to providing evidence–based pressure
ulcer preventive practices. Operational and conceptual definitions are used and are consistently associated with one another. It is implied that
enhancing nurses' knowledge base, disseminating guidelines, and generally improving the practices of nurses working with patients at risk for
impaired skin integrity will significantly enhance the quality of life for the patients.
Methods
The methods section of a research report tells the reader how the study was conducted, and it should include the design of the study, ethical value of the
study, sampling size, the measurements, and the data that they collected. The study design of this article is an exploratory, descriptive study in which
they used a cross–sectional survey. In an inpatient setting at a freestanding academic Midwestern children's hospital, Drake and colleagues (2012) used a
sample size of 348 acute care nurses. This allowed for

KRZ Research Paper
WKRZ, known to listeners as 98.5 KRZ, follows a Contemporary Hit Radio – Pop/Dance format. The station plays almost exclusively pop music
including hits from the last six months, current hits, and new releases. At night, the music line–up includes more remixes and mash–ups to incorporate
a dance format and appeal to its audience. The station is licensed to Freeland, Pennsylvania and serves the Scranton, Wilkes–Barre, and Hazelton areas.
The show hosts have developed identities and have become household names within the local area. Jeff and Amanda, Rocky and Lissa, and Fishboy
are the host of KRZ's three unique and primary shows. The hosts do not come off as sources of information, respected journalists, or music
connoisseurs, instead they seem like average people. The hosts' personalities fit into the stations format, as they are candid and create a friendship
with the listener. They are someone the listener connects to and would like to hang out with. Because of their relatable hosts and Top 40's music, 98.5
KRZ is classified as a Contemporary Radio Station. The stations appears to use a clock... Show more content on Helpwriting.net ...
The music played on KRZ are from trending artists like Justin Bieber, Drake, Rihanna, and Sia. Furthermore, they often play "one–hit– wonders" that
are popular in the ratings. For teenagers, this is the channel that plays summer hits, music that will be played at prom, and the newest jam. The station
boosts their younger viewership by hosting contests to win tickets to concerts. Currently, they are advertising for their winter concert, "Let It Show."
This is a concert intended to draw in younger viewers as it features Lukas Graham, Shaggy, Jacob Whitesides, and Daya. Typically, these are artists
with one or two popular songs, which is why the younger audience is attracted to them. At that age, most kids only know what they hear on the radio,
and do not follow a particular

How accuracy may be ensured in techniques used
Unit 4
M1: Explain how accuracy may be ensured in the techniques used
Cynthia Nzeh
Task 1
1) Discuss how your choice of equipment and how it affected the accuracy of your method. Discuss good volumetric technique.
2) Calculate the apparatus error for the method used.
3) Given the value calculated by the senior technician calculate your error and comment on this error in relation to the apparatus error of the method.
In the titration, I used these available instruments to ensure my results would be as accurate as possible.
Volumetric burette: This instrument was filled with thesodium hydroxide solution that would be gradually added to the vinegar solution. The burette
was used instead of a measuring cylinder as it gives a finer volume ... Show more content on Helpwriting.net ...
Good Volumetric Techniques
To achieve a good volumetric technique, the experimenter needs to be able to correctly complete certain procedures.
Before beginning an experiment, it is good to calibrate any equipment that needs calibration. This ensures that results obtain will be as accurate as
possible or as near to the true value. All equipment should be inspected to ensure that there are no chips, cracks or general damage to the equipment as
these could cause problems during the experiment which could affect the overall results gained. Equipment such as burettes, pipettes, flasks and
beakers must be rinsed with distilled water to get rid of any impurities in the equipment. If solutions are to be poured in any piece of equipment then
the equipment should also be rinsed out with the solution being used, this will maintain the pH level in the instrument. Once a solution is transferred
from the pipette to the flask, touching the tip of the pipette on the side of the flask will drain any extra drops that may still remain on the tip of the
pipette. When filling up the burette it is important that a funnel is used, however as the solution reaches the 0 mark it is ideal that the funnel be
removed and a pipette used instead to reach the 0 mark, this is to achieve greater precision. During the experiment, it is important to swirl the flask
continuously with one hand

The Performance Based Budgeting And The Approach Of...
Hoover Performance Budgeting
Performance based budgeting refers to the approach of allocating funds that link measured results with policy decisions. It focuses on results and
outcomes of programs rather than on the cost of inputs. It facilitates greater and more scientific accountability for outcomes. Fund allocation is
prioritised based on a program's ability to achieve goals.
Legislative Analyst's Office [1] defines performance–based budget as:
"... the allocation of resource based on an expectation of performance levels, where performance is measured in specific, meaningful terms. It differs
from the traditional approach to budgeting in that it focusses on outcomes rather than on inputs or processes."[1]
For instance, providing ... Show more content on Helpwriting.net ...
The Hoover Commission made the following observations for performance budgeting while recommending overhaul of the nation's budget process:
Under performance budgeting, government departments and agencies would prepare budgets according to their "major functions, activities and
projects" [8] focusing on the impact of the activity or service instead of "things to be acquired" [8]
These budget reforms aimed to provide holistic information about programs and activities based on measurement of ultimate impact of outcomes
through parameters that measured effectiveness and efficiency of operations. Thus the question of optimal utilization of resources and whether the
government is allocating them accordingly was to be addressed by this reform.
The Commission recommendations on performance budgeting requirements (HPB) were implemented through two legislations: The National Security
Act Amendments (1949) and the Budgeting and Accounting Procedures Act (BAPA), 1950 that prescribed a less prescriptive definition of
performance budgeting that instituted country wide adoption of this budget technique.
Elements of Hover Performance Budgeting (HPB)
Performance measurement based processes require certain elements as prerequisite in each of the four stages viz proposal; negotiation and approval;
execution and reporting. To be meaningful, performance measurement in budgeting must be reflected in each stage

Procedures in the Physical Science Essay
Laboratory Research Report 1: Procedures in the Physical Sciences
Hebert Duran
Strayer University
SCI 110, Kung Craig P.
29 April 2013
Identify three (3) specific challenges to making direct measurements in the fields of astronomy, chemistry, physics, or earth science. Describe how
scientists have utilized indirect forms of measure to overcome these challenges
Since the ancient times people have always been attracted to the unknown. Humans have always been curious about everything they have come
across; How big is our earth?, how deep is the sea? Are there any other lands past the horizon?, and how big is our universe?. These types of questions
have always led humans to forcefully exercise their minds into figuring them out. ... Show more content on Helpwriting.net ...
The telescope is an optical instrument designed to make distant objects appear nearer. It contains an arrangement of lenses or mirrors or both that
gathers visible light, permitting direct observation or photographic recording of distant objects. (Lacki, B. C. 2011). With the use of telescopes we
have been able to learn a lot more about the planets in our universe. It has helped us understand about some of the history of everything around us.
Also it has been able to track asteroids and comets or any randomly flying objet in outer space that might become threatening to our planet. Another tool
that have had a big impact in the science world is the Microscope. A microscope is an optical instrument that uses a lens or combination of lenses
to produce a magnified image of small or microscopic objects such as bacteria and cells. One of the most known and historic purposes that the
microscope has been used for is during the discovery of penicillin. Dr. Fleming, a bacteriologist, observed that a plate culture of staphylococcus had
bee contaminated by a blue green mold. Then tracking and observing the bacteria through a microscope Dr. Fleming was able to observe that the
colonies of bacteria next to the mold were being dissolved. Fleming then proceed to grow the mold in pure culture and produced a substance that killed
a number of

Television And Radio Ratings Data
Television and radio ratings data are used primarily to assist decision making with regard to advertising, programming, financial analysis, and policy
making, all of which have significant economic or social implications. It is important to realise that audience measurement is a business; the firms
involved are intent on using their analysis to make money. This essay will discuss why ratings are used, what ratings actually measure, specific to radio
audience ratings, and the extent to which this information provides a satisfactory understanding of broadcast audiences. It will be seen that ratings do
not usually generate any deep understanding of why people are listening to particular programmes, but do capture audience size and make up
reasonably well. It is the responsibility of broadcasters to understand their audience in order to effectively grow it. Radio and television ratings measure
various aspects of the broadcast audience, from how many people are in an audience, their demographic make up and sometimes their preferences, with
the objective of gaining understandings which will help the broadcaster to grow audience participation and loyalty. The reality is, though, that little true
understanding of audience preferences is gained. The understandings which are gained are often superficial, but sufficient to support business decision
making, particularly around advertising. As will be seen, the extent to which ratings generate understanding of audience is all

Rating Transformation Of Digital Time
Rating Transformation in Digital time
Fei Yang (Kurt)
0740261
Content
1.
2.When Rentrak and ComScore meet Nielsen
a)Company Information
b)Different measurements in digital rating market.
Nielsen's tracking process: Total audience measurement
Rentrak and ComScore's tracking process
3.Conclusion: The future of digital rating and room for competitors On September 29th Rentrak and ComScore announced their merge. According to
the deal the companies have an equity value of about $2.4 billion while Nielsen has a market capitalization of about $16.7 billion. Still, Nielsen
dominates the rating market, however, is Rentrak and ComScore a strong competitor? What is Nielsen doing in digital rating business?
1.Company Information
Rentrak is a company focusing on measuring what people are watching on television with set–top boxes and ComScore has been measuring people's
use of online media since 1999. Combined, the two companies are seeking to provide a new rating currency which shows people's watching habits
across TV, web, tablet, mobile and more. "It's an ideal combination to deal with the offline and onlinemeasurement issues our clients and both legacy
and new media owners face," Serge Matta, chief executive of comScore, who will lead the combined company said in an email on the merging day.
2.Different Tracking Processes
a)Nielsen's tracking process: Total audience measurement
"Since the 1950s, Nielsen has dominated television ratings with its measurement

Otago Museum Bsc Analysis Essay
In this letter I present the most recent analysis and design of the Comprehensive Balance Scorecard (BSC) for a non–profit, award–winning, and highly
progressive with an outstanding broad–based collection, Otago Museum. The Balanced Scorecard (BSC) is an example of a performance measurement
system. The newly created performance measurement system incorporates four different dimensions, such as Financial, Community / Customer
Perspective, Internal Business, and Learning / Innovation and Growth, in an effort to achieve goal congruence within an organization. Financial area is
concerned with how well a company is using its resources. Also, it shows if an organization can further expand and operate its desired programs.
Community / Customer ... Show more content on Helpwriting.net ...
Being seen as a community leader in the offering of knowledge and learning opportunities, it adds value to the museum and forms a positive attitude
among community members towards an organization.
Measurement: We can measure Customer / Community Perspective by calculating the number of visitors per year. We can measure museum's visits
per capita, which will give us an understanding of our position in relation to other competitors. As well, we can conduct a survey by visitors on the
level of satisfaction they have experienced during their visit to the museum. Also, we can do a more thorough questionnaire within local community as
to what kind of improvements / additions, new exhibits they would like to see at Otago museum. This will help us to increase the service quality level.
INTERNAL BUSINESS
Goals: To develop our culture and capabilities and To actively care for, protect and develop our collections and physical environment
Strategy: By allowing staff to participate in developing organizational culture, with the support from management, would create a healthy and dynamic
environment within an organization. An effective training program enhances employee capabilities and their commitment to the job, and it motivates
them to provide a higher quality service to visitors / customers. Collaboration between staff members and the Otago Museum Trust Board creates an
effective and positive environment. Collectively agreeing to the values under a

Organizational Effectiveness
Organizational effectiveness is a tool manager's use to measure how effective they; and their organizations are at achieving outcomes and creating
value. Organizational effectiveness can be very difficult to measure in an organization. Why? The answer is because organizations can be diverse and
very large. Also one organization can have multiple goals and perform many activities at the same time. Managers must decide which indicators they
want to measure in order to determine the effectiveness of their organization. There are three approaches managers can use in evaluating effectiveness.
They are the external resource approach (Control); the internal systems approach (Innovation); and the technical approach (Efficiency). Each approach
... Show more content on Helpwriting.net ...
Even though the external resource approach can be very valuable when other measures are not available it does have its downside. The approach
only vaguely considers the organization's link to the needs of customers in the external environment. The internal systems approach allows managers
to evaluate how well their organization functions and how smooth it operates. An organization needs to be able to rapidly create products, make
services available; and speed up decision making in order to adapt and respond quickly to the forever changing environment. To measure an
organization's capacity for innovation the length of time taken to make decisions, the amount of time taken to get a new product on the market, and
the amount o f time spent coordinating duties of different departments are all factored in . "These factors can often measured objectively" (Jones,
2007, p. 17). For example If an organization was to improve its decision making process it would help it to introduce new products or services to the
market sooner and keep up with or surpass its competitors in productivity. When organizations make changes to increase employee morale and
coordination this can have a direct impact on its ability to respond to the environment. When employees

The Shimna River Essay
The Shimna River As part of our A level Geography course I have decided to study the Shimna River as my case study. I picked this case study
because I thought it would be both interesting and challenging as well as the fact it was on our doorstep. Before we could do anything we had to plan
our investigation.
Through my fieldwork I must obtain a table of results. For such data I must display it in a clear and straightforward manner so I can analyse and
interpret the results using statistical analysis such as averages, spearman's rank, nearest neighbour, chi square and location quotient.
Planning ... Show more content on Helpwriting.net ...
We took many safety precautions including going up the mountain when water levels weren't dangerously high, choosing a calm day – avoiding
hazardous weather. We made sure that we all stayed together and set up lines of communication. It was essential that we wore warm comfortable
clothing with a first aid kit always at hand.
Aims
When we set out at the start we had several aims to consider.
1) Does the river discharge increase the further from the source?
2) Is there a relationship between river width and stream velocity?
3) As the wetted perimeter increases, river velocity decreases.
4) The further from the source the stones deposited become smaller, smoother and more rounded.
5) Does river temperature readings increase the further from the source?
Data Collection

At each of our seventeen stops we recorded readings for river width, average depth, cross sectional area, wetted perimeter, river discharge, types of
stones and water temperature.
We systematically obtained our samples by measuring every ten meters at each of our four locations.
In my analysis of the River Shimna I selected three areas within the river study. They were the

Ch 7 Case 1
Chris Garza
Ch 7– Case 1
2. In periods subsequent to initial measurement, is goodwill amortized?
(1) Performed a key word search using goodwill, amortized. I scrolled down to section 35 subsequent measurement of topic 350 Intangibles– Goodwill
and other.
(2) 350–20–35–1 Goodwill shall not be amortized. Instead, goodwill shall be tested for impairment at a level of reporting referred to as a reporting
unit. (Paragraphs 350–20–35–33 through 35–46 provide guidance on determining reporting units.)
(3) I found my conclusion in section 35 subsequent measurements
3. Generally, how are guarantees measured?
(1) I performed a keyword search using Guarantees as my key word. I noticed 460 Guarantees was the topic number. I then located ... Show more
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The fair value of neither the asset(s) received nor the asset(s) relinquished is determinable within reasonable limits.
b. The transaction is an exchange of a product or property held for sale in the ordinary course of business for a product or property to be sold in the
same line of business to facilitate sales to customers other than the parties to the exchange.
c. The transaction lacks commercial substance (see the following paragraph).
(3) I found my conclusion in section 30 initial measurement , Basic Principle
9. Under topic 835–20 (Capitalization of Interests), what amount of interest may initially be capitalized as part of the initial investment of an asset, for
certain qualifying assets? How should a company determine its "capitalization rate" for capitalizing interest?

(1) I performed a Master Glossary search by finding the keyword capitalization and clicked on it which took me to the guidance.
(2)
The Amount of Interest Cost to Be Capitalized
835–20–30–2 The amount of interest cost to be capitalized for qualifying assets is intended to be that portion of the interest cost incurred during the
assets ' acquisition periods

Behavioral Assessments : A Behavioral Assessment
A behavioral assessment is a research–based approach to understanding the antecedents, behavioral components and consequences of observable
behaviors using various unbiased assessment methods. The major focus of behavioral assessments is to be able to measure individual changes, identify
circumstances that direct problematic behaviors and better comprehend individualistic occurrences. Behavioral assessments can be either direct or
indirect measures of behavior. Some examples of indirect behavior assessments would be self–report interviews, questionnaires and rating scales.
Indirect behavioral assessments are less time consuming but they may not be as effective since they are personal recollections of past occurrences.
Direct assessment behaviors would be self–monitoring, behavioral observations and the experimental control of specific variables to test a hypothesis.
This type of assessment is great for obtaining an abundance of information but it is also time consuming and requires a well–trained observational staff.
Targets of direct behavioral assessments methods include observing individual behaviors first hand and understanding the connection between the
individual and their environment. Direct behavioral assessments also allow the observer to establish behavior chains and record changes in behavior
over time. Targets of indirect behavioral assessments are more likely to determine psychological thoughts though various questions given during a
survey or interview.

Big Five Personality Test Essay
The Big 5 Personality Test The Big Five model of personality traits is a widely accepted and popular framework in personality psychometrics that is
aimed at assessing personality according to traits. Traits refer to an individual's stable characteristics that predispose them to behave in particular ways
across contexts (de Bruin & Taylor, 2013). In other words, trait psychologists aim to assess the consistencies in an individual's behaviour in order to
gain insight into the individual's general ways of interacting with people and the environment. Using factor analysis on multiple personality scales,
psychologists have described and summarised personality traits in terms of five broad traits: Openness to Experience, Conscientiousness, Extraversion,
... Show more content on Helpwriting.net ...
Our ways of interacting with others and the environment are affected by an innumerable amount of factors such as; our cultural context, the particular
social situation we are placed in, our health and financial situation, relation with others, our early childhood experiences etc. Due to this, the 'one size
fits all' approach that many theoretical models of personality follow is problematic (Borghans, Duckworth, Heckman & ter Weel, 2008). The approach
stems from the increasing rate of globalisation: commercial companies are hiring many international employees, placing a high demand on
psychologists to develop aptitude, intelligence as well as personality tests (Moyle, 2015). However, personality assessments and applications have
strong use within Western countries, this means that the norms of what 'normal' (and thereby non pathological) personality have been developed
according to Western culture. Simply translating the personality test into another language and distributing it to another culture, as has been done in
the past, is inappropriate and problematic. For example, personality research has demonstrated that participants with a Chinese cultural history score
lower on extraversion than their Western counterparts (Cheung & Cheung, 2003). Therefore we can see that the major challenge facing psychometrists
in this field involves the complex issues of adapting personality tests appropriately across

Validity: Critical Thinking About A Research Project
Validity
A research is valid to the world when a number of key concepts are used in the research design. The document must be organized and planned according
to the criteria used in the field. Some important concepts to know include: validity, variable, operationalization, sample, measurement, measurement
error, causation, plausible rival explanations, hypothesis, reliability, and unit of analysis. The researcher must learn how to apply each key concept in
an effort to make the research study valuable. These concepts will be reviewed individually to be able to understand how to apply them when writing a
research paper. It is significant to have validity in research. Validity is the best approximation of the truth of a given... Show more content on
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Scales can be used as stand–alone instrument but can also be integrated into a larger survey. A Likert scale method to gather the data will be utilized
to summarize the results of the participants in the study. The respondents will check items with which they agree. I prefer this scale method because
is easy to use and participants only have to respond from a 1 to 5 scale (1–Strongly disagree, 2–Disagree, 3–Undecided, 4–Agree, 5–Strongly disagree).
Measurement is the process of observing and recording the observations that are collected as part of a research effort. There are four major levels
of measurement: nominal, ordinal, interval, and ratio. The nominal scale places people, events, perceptions, etc. into categories based on some
common trait. It captures information about whether the object belongs or does not belong to a category. Analysis of Variance (ANOVA) is used
with the nominal scale because it requires that some category is compared to at least one other category; a perfect example is male vs. female.
Ordinal scale ranks data from highest to lowest and it also contains all of the information captured in the nominal scale. The ordinal scale gives you
some idea of where the data lies in relation to each other. However, some data from ordinal level information is loss because it ranks from highest to
lowest and the comparison in between is not compared. The interval scale indicates the distance one object is

Training And Development Evaluation : Evaluation
Training and Development Evaluation
James Hooks
Brandman University
OLCU 646: Training and Development
October 19, 2014
Theoretical Framework
Performance improvement and organizational development professionals work to ascertain measurable benchmarks of talent functions, often through
scientific, systemic processes (Kaplan & Norton, 2001). Organizations that seek successful performance require indicators of effectiveness, as the
evaluation of organizational effectiveness provides to training and development professionals essential feedback to promote organizational success. It
also delivers critical information to organizational stakeholders, from employees to the community. It is challenging for organizations to... Show more
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While flexible, Kirkpatrick's framework is utilized by organizations to determine their return on training investment, and their effect or organizational
performance.
Definition and Measurement of Kirkpatrick's Evaluation Framework
Kirkpatrick believed that evaluation was an oft–neglected factor of existing organizational training models (Kirkpatrick, 1994). He developed the four
levels of evaluation model to urge organizational leaders to increase evaluation efforts. Measuring the effectiveness of training deliverables for an
organization is essential to its success; one does not want to expend energy on training that does not deliver a good return on the time investment. The
four level models of training assists in objectively evaluating the training's impact and effectiveness, so that it may be developed and perfected in the
future.
Reaction. The reaction level of Kirkpatrick's evaluation framework measures how organizational members are being trained, and how trainees feel
about the training (DeSimone & Werner, 2012). It is important for trainees to determine that any training they performed was a valuable experience,

which includes: their feelings about the instructor; the methods used that the instructor coached them; the topic of the training and its

Key Performance Indicators ( Kpis )
As you know, in our current business environment, most companies have finite resources and budget but they share a common objective which is "to
do more with less" and stay "nimble". Extracting key insight from business data is crucial for management to formulate strategy to drive improvement
in our organization to counter competition as the industry evolves. In addition, having the information at the "right time" to departments and
individuals will motivate the employees to act on this information in relation to corporate or departmental goals. Due to the recent trend in
visualization and advanced technology in dashboard, corporations are increasingly captivated with dashboards due to their vast ability to allow the
users visualize data in an interactive and engaging manner. The ability to use key analytics and technology to manage performance through the use of
key performance indicators (KPIs) provides great benefits to companies and corporations. Companies may use KPIs to set targets, identify trends,
determine potential issues and opportunities, and plan future activities to help increase performance. With that in mind, I recommend to start an
initiative to develop a set of relevant KPIs to better measure our contract performance. As contract performance is a clear indicator of the success of
our business, we need a mean to measure the effectiveness of this component in order for us to take action at the right time if we fall short on our
target. I want to propose

Importance of Control in Business Organizations.
Define control and discuss the control process and the importance of control in business organizations. * Define control
Management process in which the (1) actual performance is compared with planned performance, (2) difference between the two is measured, (3)
causes contributing to the difference are identified, and (4) corrective action is taken to eliminate or minimize the difference
Control Process
The control process is a continuous flow in Taj between measuring, comparing and action. Naturally Taj follows the four steps in the control process:
establishing performance standards, measuring actual performance, comparing measured performance against established standards, and taking
corrective action.
Step 1: Establish ... Show more content on Helpwriting.net ...
Step 2: Measure Actual Performance. Supervisors collect data to measure actual performance to determine variation from standard. Written data might
include time cards, production tallies, inspection reports, and sales tickets. Personal observation, statistical reports, oral reports and written reports can
be used to measure performance. Management by walking around, or observation of employees working, provides unfiltered information, extensive
coverage, and the ability to read between the lines. While providing insight, this method might be misinterpreted by employees as mistrust. Oral reports
allow for fast and extensive feedback.
In Taj computers give supervisors direct access to real time, unaltered data, and information. On line systems enable supervisors to identify problems as
they occur. Database programs allow supervisors to query, spend less time gathering facts, and be less dependent on other people. Supervisors have
access to information at their fingertips. Employees can supply progress reports through the use of networks and electronic mail. Statistical reports are
easy to visualize and effective at demonstrating relationships. Written reports provide comprehensive feedback that can be easily filed and referenced.
Computers are important tools for measuring performance. In fact, many operating processes depend on automatic

Pros And Disadvantages Of Subjective Video Quality Assessment
Subjective Video Quality Assessment for QoE
Student Number: 17091447g
Student Name: ZHENG Yuan
Introduction
The video quality evaluation was put forward to the birth of video technology, it is performed to evaluate the quality of a set of video sequences under
study. Video quality can be evaluated by objectivevideo quality and subjective video quality, the objective video quality can be evaluated by some
parameters of objective video quality classified from the original signal and the received signal, but we cannot judge the video is good or not, just
from some objective parameters. Therefore, it is necessary to evaluate the subjective video quality at some standardized testing methods. That is what
the essay concern, so I will introduce how ... Show more content on Helpwriting.net ...
However, the impairments that are easily detected by direct differential methods.
SSCQE
The SSCQE is also a family of single stimulus like ACR and ACR–HR. The methods selected a longer test video sequence which should last at least
five minutes, and the audiences continue to score the observation video sequence. In the end, the staff can get a series of scoring statistics, the score
not only consider the value of the score, but also consider the scoring time.
This test method have a better performance in video quality with time–varying compression system, in other word, it gives an entire assessment for a
longer video sequence.
However, the test video sequence is very long, it results in a problem of the test method that it will not have reference during the test, thus we cannot
remove the impact of scene bias, audiences' feeling and so on, besides we cannot compare the scores from different SSCQE test experiments for the
same reason, so the result of SSCQE is independently. In addition, the selected test video sequence may make a huge effect to the final result.
Therefore, how to select a comfortable test video sequence becomes a serious

What is Cancer?
The word "Cancer" means a group of diseases that are characterized by unrestrained cellular development. It It refers to cellular intrusion into
neighboring tis–sues and may turn into metastasise if not treated at early stage. The most widely diagnosed malignancy in males is prostate cancer.
Peripheral zone of the gland is the place where prostate cancers are generally found. It constitutes a dense arrangement of cancerous epithelial cells
commonly in small form, penetrating glands with a symmetrical de–crease in stromal volume [2]. B. Lee et al. [3] used tissue bio–impedance to
differentiate between the diseases because morphological differences between normal and malignant prostate tissue are present and sensitivity of
electrical im–pedance spectra to cellular structure was known. Bio–impedance is one of the properties referred to a tissue's re–sistance when electrical
current flows in the tissue. It also means the ability of tissue to store electrical charges. Bio–impedance normally depends on spacing of cells, cellular
density and size, and the components of the extracellular ma–trix (ECM). Differences between the malignant and benign tissue impedance of can be a
distinguishing criteria for pathological procedures for cancer detection [1]. Actually, it was shown by Skourou et al. [4] that when there is tumor, the
tissue impedance may be more sensible than conventional imaging techniques, such as computed tomography (CT) and ultrasound imaging. Normal
and neo–plastic

Does One Measure Intersubjectively Valid?
Measuring social kinds is not straightforward. How does one measure intersubjectively shared knowledge? How does one measure that which, by
definition, is shared among individuals? The central question asked here, then, is: are we actually measuring the variables that we are claiming to
measure (Johnson and Joslyn, 1986: 66)? Is our measurement internally valid? Measuring validity is "difficult to demonstrate empirically...because
validity involves the relationship between the measurement of a concept and the actual presence or amount of the concept itself (Johnson and Joslyn,
1986: 67)."
One may evaluate validity in a number of ways. In the present study, I assert content validity; that is, I propose a "logical argument rather than a test
(Johnson ... Show more content on Helpwriting.net ...
foreign policy? As noted above, these social kinds are multifaceted and historically contingent. Their multifaceted nature, then, lends itself well to
being captured along a scale. Consider the following example: Generally speaking (this is more fully developed in the next chapter) by terrorism,
purposive social agents have come to mean an act of violence executed by a non–state (quite often, clandestine) organization. The violence is
strategically employed to create fear in an audience – the target audience – far larger than the immediate targets of the violence. And, the terrorist
organization calculates (terrorism is instrumentally rational undertaking) that this fear will force the target audience to put pressure on their
government. This pressure will, in turn, lead to change in government's policy. Socially constructing terrorism thus, and referring back to Johnson and
Joslyn, represents the "less difficult" construction of terrorism (this is fully explained in chapter 4). On the other terminus of the continuum (and of the
scale) lies a far "more difficult" construction of terrorism such that the construction of terrorism at the lower level (the "less difficult" construction) does
not contain the higher level. Namely, a citizen cannot – contemporaneously – hold both the "less difficult" and "more difficult" constructions of
terrorism – or, for that matter,

What Do Fishermen Tell Us That Taxi Drivers Don T? An...
Critical Reviewпјљ
WHAT DO FISHERMEN TELL US THAT TAXI DRIVERS DON'T? AN EMPIRICAL INVESTIGATION OF LABOR SUPPLY
The neoclassical model of labor supply which suggests a positive relationship between working hours and earnings has been doubted for years,
because there are weak evidences in empirical studies which mostly find insignificant or negative wage elasticities. A recent study by Stafford, T.
(2015) on Florida lobster fishermen find a supporting result to the neoclassical model of labor supply on the basis of developing econometric methods
and dealing with those issues from previous studies. His contribution is not only on providing complete and more valid estimation of wage elasticity,
but also identifying how estimation issues affect wage elasticities and participation, which also shed a light on re–understanding previous labour supply
studies.
The primary work of Stafford, T. (2015) is to study how wage change affect lobster fishermen's working hours and daily participation. This work is
very advanced in empirical labor supply studies because of the complete panel data it applies and the method controlling estimations issues it applies,
while most studies do not. Those concerns includes endogeneity of wage and measurement errors, especially on observed wage and self–selection.
The dataset used in the study is the largest one by then, Florida Fish and Wildlife Conservation Commission (FWC), which includes around 1000
fishermen and more than 300 days during1996–2007

Measuring Customer Satisfaction Impact On Business
Measuring Customer Satisfaction Impact on Business Successful organizations today, typically all have one thing in common, great customer service
and an effective means for measuring overall customer satisfaction. Whether the industry is sales or hospitality, the customer is internal or external,
customer satisfaction is the key to an organizations overall success. Each one of us can think of great customer service we have experienced, but more
importantly, human nature is to dwell on the bad experiences we have endured. In most organizations, operations managers play a key role in analyzing
the customer experience, learning from the good and bad, and using this information to drive a customer centric culture. Thorpe (2012) conducted
interviews with retail customers and found that most do not believe organizations take customer service and satisfaction seriously. The reality in
today's business world is organizations are placing the customer experience at the top of the list, primarily due to the vast competitive landscape and
the continued increase in e–commerce. Organizations that are having success are listening to the consumers, building the customer experience through
specific customer service measurements, therefore differentiating themselves from the competition. In this paper, I will discuss several ways
organizations are capturing data to measure the customer experience. Additionally, I will present some of the quantitative and qualitative performance

Sensing And Instrumentation Case Study
Sensing and Instrumentation Case Study
Properties, Processing and Applications of Capacitance Sensors:
A Case Study of Capacitance Micrometry
Stephen Grant – 01267044
2014
Abstract
This is a case study that looks in detail at the properties, process and application of capacitance micrometers. The fundamentals and designs of
capacitance micrometers are analyzed in detail in order to assess their viable use within industry. Suitable comparisons with alternatives to capacitance
micrometry measuring techniques are made while looking at the benefits and drawbacks of each with respect to different applications. This case study
proves that capacitance sensing is an robust technology to use due both its variety of uses that can be used in a wide range of extreme industrial
environments and applications.
Introduction
Many applications within industry require accurate detection and measurement of sub micron/nanometer displacements. For example, in order for
accurate control systems to be implemented, it is therefor vital that an accurate sensor be used within that control system. Throughout the years, many
different sensors have been developed and used in order to detect movement within many different engineering applications. Alternate sensing
technologies to Capacitance Micrometry bring with them some design and cost issues with them; for example issues including size, cost and accuracy.
Sensors that make use of Capacitance measurement and detection are

Scientific Measurements, Precision, And Accuracy Of...
Scientific Measurements, Precision, and Accuracy of Laboratory Glassware When conducting experiments, scientists must understand the significance
of accurate and precise measurements while utilizing the correct volumetric containers that are used to quantify data. That way, all information that is
collected can be trusted and accurately reflects the facts of the investigation. When measuring the volume of aqueous solutions, it is imperative to
acknowledge the accuracy, precision, and percent error of the measurements. Accuracy is how close the results are to the actual acceptedmeasurement,
also known as the "true" value. Precision is how close two or more measurements are relative to each other, only found by measuring a solution multiple
times. Percent error is the difference between an an accepted value and a measured value, and is used to determine the accuracy of
measurements.Understanding the importance of the aforementioned terms will lead to more valid experiments.
State Problem/ Purpose:
The purpose of this experiment is to learn the differences between the accuracy/ precision of three pieces of laboratory glassware, as well as to
understand when to make an approximated measurement or an exact one. Using a volumetric pipet, graduated cylinder, and a beaker will yield
different accuracies, due to the nature of the glassware. Thus, as mentioned before, it is important to understand when to know that one's data is
reliable or not. The formula "density = mass/volume"

Lab Exercise At Room Temperature Equal
Introduction:
Many of molecular biology and chemistry involves working with very small volumes. A micropipette is standard laboratory equipment used to
measure and dispense a specific volume of liquid (#5 buffalostate.edu). This is a very helpful tool that we need to master and able to use in a
biochemistry lab. The purpose of this lab exercise is learning how to use a micropipette to find the density of different liquids, and be able to identify an
unknown liquid using density. Also, learn how to evaluate the experimental accuracy, precise, and error of small volumes used in biochemistry based
on the theory that 1gram of water at room temperature equal 1millimeter (#1 Bruice). If the density of water that determined after the experiment ...
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Based on the theoretical density, the density of water, methanol, and glycerol that obtained in the experiment should be the same or close to these
values above. If the experiment performs correctly with high precise and accuracy, then density of the unknown can be used to identify the present
chemical substance. The expect outcome for this experiment is the value you obtained will be close or exact the theoretical values. In this exercise, all
of the micropipettes measured in the form of a microliter. There are different models of micropipettes have different minimum and maximum limits.
The two micropipettes we were used for this experiment are P1000 and P100. The correct micropipettes were chose based on the volume of the liquid
that needs to be measure. Micropipettes should never go past the set limits, either lower or higher. It will cause the micropipettes to not function
correctly or will measure incorrect volumes. The maximum sizes are showed on top of the plunger (thumb knob) button. P100 ranges from 10–100
microliter, P1000 ranges from 100–1000 microliter (#5 buffalostate.edu).
Figure A: Different parts of Micropipette
Materials:
A P1000 Micropipette and a P100 Micropipette.
Large and small pipette tips
4 different types of chemical substances: water, methanol, glycerol and unknown.
4 Disposable bowls
4 25mL beakers
A analytical scale
Procedure:

First, the P100 and P1000 micropipettes were

Building A Great Web Experimentation & Testing Program
According to an article "Build A Great Web Experimentation & Testing Program" of Avinash Kaushik who is the author of Web Analytics 2.0: The
Art of Online Accountability and Science of Customer Centricity, there are 7 recommendations of how to build a successful testing program: 1. First
get over your own opinions: If we are running the program it is important that first we get over yourself. If we are going to convince everyone else
that testing and validating opinions should be a way of life, we should first truly drink the kool–aid. Bottom line, we will get a receptive audience and
change minds much faster, because we are willing to "open the kimono". 2. State a hypothesis, not a test scenario: The golden rule is: Always start
with a hypothesis, not test details or test scenario. If people come to us and say, I want to run a test different box shots, can you swap this image with
text, we should try different promotions etc; and then we should turn to the person and say "what is your hypothesis." It is amazing how many times
people are taken aback by that. Mostly because we as humans don't want to put that much thought into anything. The magic of this question is that it
forces people to take a step back and think. They might come back to us and say "my hypothesis is this... or my hypothesis is that..." Bottom–line: Two
great outcomes: 1) we can now contribute to the creation of the test, rather than just starting with a "I want you to do this" 2) In every well–crafted

A Research Study On The Null And Alternative Hypothesis
There are a variety of topics that are interesting in life. This interest may then become a point of inquisition, where an individual may formulate a
relationship between two variables, which may or may not influence each other. Next, a hypothesis is formed and tested. In this same manner, a school
educator was interested in determining the potential relationship between grade point average (GPA) and IQ scores among ninth graders. The educator
random sampled 30 ninth graders, ages 14 years old and administered the Wechsler Intelligence Scale for Children–Fourth Edition (WISC–IV). This
writer will be expanding further on this topic and will formulate the null and alternative hypothesis, describe the four scales of measurement, describe
whether if there is a correlation significant (positive, negative, or no correlation) enough between both variables, describe the strength of the
relationship, describe what the results reveals about the hypothesis, and what conclusions can be drawn from the results.
Null and alternative hypothesis The null hypothesis would reflect as if there is no difference between both variables (Malec & Newman, 2013). The
null hypothesis would indicate that there is no relationship between GPA and IQ. The alternative hypothesis would indicate another option, which is
contrary to the null and may or may not be directional (Malec & Newman, 2013). The alternative hypothesis would be, that there is a relationship
between GPA and IQ. This writer agrees with

Traditional Satire
Between–subjects design will be used to determine the effects of humor types on audiences' knowledge and attitudes. This study will divide subjects
into two groups: treatment group will watch satire videos, the control group will watch non–satirical humor videos. After watching the video clips, both
groups will answer the same questionnaires.
Stimulus:
This study will operationalize 'Traditional Satire' by using different video clips that have been taken from the shows 'The Late Show with Stephen
Colbert,' 'Late Night with Seth Meyer' and parody skits from 'Saturday Night Live'. 'Entertainment Talk Show' will operationalize by using different
video clips that have been taken from the shows 'The Tonight Show Starring Jimmy Fallon' and 'Jimmy ... Show more content on Helpwriting.net ...
____"
Race: Race will be nominal variable. Question to measure race will be: "Please define your race: Black/African American, White/Caucasian, Native
American, Hispanic/Latino, Asian, Other (please specify). The race will be coded as 1 if white and 0 if non–white.
Gender: Gender will be dichotomous variable. Participants will ask a question like "What is your gender?" Male, Female.
Education: Education will be measured by asking participants their major. For example, "what is your major?" ____
Analysis of data:
Analysis of covariance will be used to assess the hypotheses. Each test will use independent variable (humor types: satire and non–satire) as well as
same covariates (political ideology, political identification and political knowledge). The outcome variables included: attitude (H1) and knowledge
(H2). The regression equations each will use exposure of humor type (satire or non–satire) as independent variable and controlled for age, race, gender,
education, how often participants watch satire/non–satire show, race and age of the presenter of the show (how to measure this) and the covariates:
political ideology, political identification, prior political

Notes On The And Flow Data
2 DATA AND OPERATIONALIZATION
Tostudy the impactofpoliticalaffinity onFDI,I employ the datafrom UNCTAD,whichrecord bilateral FDI stock and flow data for more than 200
countries from 2001 to 2012. Since FDI flow data can be a poor conceptual choice for answering political questions (Kerner, 2014;
Sorens and Ruger, 2015; Benacek et al., 2014), I choose to use only the stock data.
One possible drawback for UNCTAD data is its compilation by reports from different countries, which have varied reporting rules and rigorousness. As
a result, it may have serious measurement errors or substantial missing values. However, this weakness appears to plague the other two major FDI data
resources (IMF and OECD) as well. 1 In addition, since biased or ... Show more content on Helpwriting.net ...
This choice is mainly out of convenience. It is also workable to use the outstock data instead. The interpretation will be similar.
2.1 POLITICAL AFFINITY
Admittedly there is no perfect measure for two countries' political closeness. To somehow proxy this measurement, I use the ideal points compiled by
Erik Voeten and colleagues from the UN general assembly roll–call voting data. 3 This dataset has ideal point estimates for countries from 1946 to
2014. To measure political affinity for a given country pair, I take the absolute value of the difference between their ideal points and code them as
"idealPoint". In this regard, the smaller value the idealPoint variable is, they closer is the country pair's relationship.
2.2 CONTROLS
As mentioned before, to somehow mitigate the reporting country's biasness, I need to apply controls over the country's general FDI volume. More
importantly, the volume of FDI stock in a certain country is substantially affected by the attractiveness of the destination and the financial caliber of the
donor country. In this regard, I tally the total volume of both the instock FDI for the recipient country and the outstock FDI for the donor country. The
former is used as a proxy for the destination's investment attractiveness and the latter for the donor's financial caliber. This way I can sidestep the use
of other economic controls and focus on studying how political affinity affect FDI.
3This dataset can be downloaded from Harvard.

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