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TED(x), PechaKucha & Co.
Transform your events in seconds
Lars Sudmann
mail@lars-sudmann.com
Twitter: @larssudmann
My personal
thoughts &
experiences
@larssudmann
I: TED, TEDx, PechaKucha & Co.
II: The structure behind the magic
III: Short speeches at your event
18 minutes
“It’s long enough to be
serious but short enough to
hold people’s attention.”
Chris Anderson
3 minutes
6 minutes
9 minutes
12 minutes
18 minutes
Lars Sudmann
@ PK Maastricht
Falling Walls
Your favorite
TED(x) talk?
TED is bad!
TED(x) & Co.
are re-setting
expectations
I: TED, TEDx, PechaKucha & Co.
II: The structure behind the magic
III: Short speeches at your event
Presence
Rhetorical devices
Structured
Not nervous
Confident
Body Language
Hands
Gestures
Great slides
B. + D. Joubert
Source: TED.com – for demonstration purposes
Write down
your topic/idea
@larssudmann
Tony Robbins
Source: TED.com – for demonstration purposes
Distill your 3
key messages
Delivery
“Ignite! Style”
@larssudmann
Lars Sudmann
@ PK Maastricht
15 seconds per
key message
Switch
15 seconds per
key message
Now fill it with
H, H, H & H
@larssudmann
#1 Head
@larssudmann
://www.flickr.com/photos/bernhardtsoccer
An average meeting
Hans Rosling
Source: TED.com – for demonstration purposes
Dance with data
@larssudmann
#2 Heart
@larssudmann
Touch emotions
via (personal)
stories
@larssudmann
What is
personal is
universal
@larssudmann
Once upon a time there was__________
Every day_________________________
One day___________________________
Because of that_____________________
Because of that_____________________
Until finally________________________
Pixar Model
#3 Humor
@larssudmann
Laughs per minute
@larssudmann
 laughs top 3’ talks: 1.6
@larssudmann
Head, e.g. via dancing with data
Heart, e.g via personal stories
Humor, e.g. via breaking a pattern
@larssudmann
Richard St. John
Source: TED.com – for demonstration purposes
#4 Heavy Duty
@larssudmann
The TED speaker
commandments
@larssudmann
1. Dream big. Strive to
create the best talk you have
ever given. Reveal something
never seen before. Do
something the audience will
remember forever. Share an
idea that could change the
world.
Source: TED material for TEDx speaker
Dream big
Source: TED material for TEDx speaker
Flickr/sk8geek
Flickr/_e.t
Dream big
Source: TED material for TEDx speaker
Head, e.g. via dancing with data
Heart, e.g via personal stories
Humor, e.g. via breaking a pattern
Heavy Duty, e.g. dream big
I: TED, TEDx, PechaKucha & Co.
II: The structure behind the magic
III: Short speeches at your event
How to build
short sessions
into your events?
@larssudmann
Mix short &
long sessions
@larssudmann
Discuss ways how
short sessions can
work at your event
@larssudmann
Preparing the
speakers
@larssudmann
Sales
Division A
Division B
Division C
Division D
Division E
Division F
Division G
AGENT POLLEN & FLOWER CHARACTERISTICS ENDUCER/
ENTICEMENT
OTHER
Wind Abundant, smooth, small pollen grains
Dull colored flowers, small or absent petals, sexes often
separate; well-exposed stamens and stigmas
None More
common in
temperate
regions than
tropical
Beetles Large flowers borne singly, or small and aggregated into
inflorescence, white or dull color, strong odor (spicy,
fruity or fetid, not sweet)
May secrete nectar, or the petals or
specialized food bodies eaten
directly`
Bees and other
Hymenoptera
Showy, bright petal of yellow or blue color; nectarines at
base of corolla tube
Nectar, pollen,
sexual trickery
Bees are
most
common
pollinator
worldwide.
Birds Red and yellow, low odor; flower shape restricts access to
nectar to appropriate animals only
Heavy nectar loads
Butterflies Similar to bee flowers, may include reds Nectar
Moths Night flowering, heavy sweet fragrance, white or pale
color
Nectar
Bats Large, strong flowers, dull colored, night opening, strong
fermenting/fruit-like odors; Copious nectar
Many bats eat pollen; pollen from
bat-pollinated species tends to by
high in protein compared to insect-
Create a ‘Win-Win’ Situation
• Participation provides positive exposure for the
company
• Good Public Relations
• Educate the community
• Participation builds a stronger work force
• Technical & non technical development
• Enhances personal networking
• ACME’s activities provide input in shaping policy
& developing standards
Preparing with
high tech
@larssudmann
I: TED, TEDx, PechaKucha & Co.
II: The structure behind the magic
III: Short speeches at your event
Be sincere.
Be brief.
Be seated.
Franklin D. Roosevelt
TED(x), PechaKucha & Co.
Transform your events in seconds
Lars Sudmann
mail@lars-sudmann.com
Twitter: @larssudmann

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2014 5 21 imex ted sent

Editor's Notes

  1. Who has watched TED? Who has been to a TED or TEDx event?
  2. Who has watched TED? Who has been to a TED or TEDx event?
  3. Also for start ups… Here is where consultants can help
  4. Also for start ups… Here is where consultants can help
  5. Also for start ups… Here is where consultants can help
  6. Istockphoto
  7. Alan Weiss: One liners (wie nennt er die?)
  8. Alan Weiss: One liners (wie nennt er die?)
  9. Also for start ups… Here is where consultants can help