1. Faculty of Management Studies
University of Delhi
BUSINESS COMMUNICATION: - 107 and F-107
Course Coordinator-Dr. Mala Sinha
COURSE CONTENTS
1. Conceptual Issues in Communication
 Process of Communication
 Barriers and Facilitators
2. Principles of Written Communication
 7 C.s of written communicating
 Approaches to Written Communication - Deductive and Inductive
 Writing for -Inquiries, Claims, Invitations, Reservations and Orders
 Refusal & Collection Letters
 Sales Letters
 Resume Writing & Recommendation Letters
 Report Writing - Long & Short Business Reports and Business Proposal.
3. Oral Communication
 Effective Oral Presentations
 Effective Business Meetings
 Effective Interviews
4. Business Negotiations
5. Technology and Business communication
 Office Automation
 Telephone Culture
 Video Conferencing,
 NET Culture
6. Legal Aspects of Business Communication
7. Cross Cultural Issues In Communication

2. REFERENCE BOOKS
Effective Business Communications Every Thing is Negotiable
Herta A. Murphy & W. Hildebrandt Gavin Kennedy
Mc Graw – Hill .Delhi (Latest edition) Arrow Business Books
Business Communication
Raymond V.Lesikar, John D. Petit.Jr. & Richard D. Irwin Inc.
1996, USA1997, London
PRESENTATION TOPICS
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1. Cross Cultural Communication –Japan, China and other countries from far East
2. Cross Cultural Communication – North America, south America, and Europe
3. Cross Cultural Communication- India and Islamic countries
4. Dining, Wining, Hosting and Greeting etiquette
5. Grooming, Dressing and Traveling issues
6. Telephone, Video conferencing, Media Interviews & Net etiquette
7. Gender issues in work place & Sexual Harassment
8. Corporate Communication
INTERNAL EVALUATION
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Group Presentation 15 marks
Individual assignment 10marks
Class participation 5 marks
Total 30 marks