Comparing Stereotypes In Elle Magazine And TH Bold

Comparing Stereotypes In Elle Magazine And TH Bold
The two ads I chose were Live IrrГ©sistible, a perfume by Givenchy from Elle magazine and TH Bold, a cologne by Tommy Hilfiger from Men's
Health magazine. According to Susan Bordo, in all most all ads "men act and women appear" and these two ads represents just that. Elle is a magazine
for women between the ages 16–30, who have an interest in fashion and the latest trends. While, Men's Health magazine targets men between the ages
18–30, who have an interest in their health and sex lives. Furthermore, I believe both ads have stories to tell. In the first ad for a perfume by Givenchy,
we see a beautiful blonde woman who's enjoying a beautiful day out on a rooftop balcony just relaxing. In the second ad for a cologne by Tommy
Hilfiger, we see a well–fit men enjoying a beautiful day doing a water activity. I believe the perfume ad appeals to ethos, which helps to convince the
viewers to buy the product. The ad was supported by using a well–known actress, model, and singer, ... Show more content on Helpwriting.net ...
Which helps prove that men in ads act because they're always doing something or looking like they've been doing something. The words "TH
Bold" are in the center of the ad. You see the cologne on the bottom right corner of the ad; it's a very simple masculine bottle. He is drying himself
with a red, white and blue towel, which represents the Tommy Hilfiger logo. It looks as if he hasn't shaved in a couple of days and his hair is
messy meaning he doesn't care about the way he looks, as Bordo would put it he's "oblivious to his beauty". He looks as if he's seen someone he
doesn't like and is getting ready to fight them. He's staring directly at the camera as if he's challenging someone to a stare off and he is smirking at
someone in which I believe is what Bordo means by "face–off
... Get more on HelpWriting.net ...

Tommy Hilfiger Vs. Able Time, Inc.
The first issue in this case is that Able Time Inc. bore the mark "TOMMY" on a product that Tommy Hilfiger already offers, that product being,
watches. In this case The Copyright Act needed to take place because according to the text, this act gives the copyright holder the exclusive right to
distribute copies of the copyrighted work. I believe that this case is only unlawful if there was no agreement between Able Time Inc. and Tommy
Hilfiger. For example, if Tommy Hilfiger proposed a Nontariff Barrier towards Able Time Inc. which consists of a wide range of restrictions that
prevent the free movement of goods between countries, then yes this case is unlawful because Able Time Inc. would have went against antitrust laws.
This case also mentions

Essay On The American Dream In The Great Gatsby
Rebecca D'Souza Ms.Terry & Ms. Lindsey Humanities 13 November 2014 The American Dream The American Dream is something common to
all people, but is yet something that everyone views in different ways. One person's American Dream may be totally different from someone else's,
that is what makes us all different, unique and special. The American Dream is a reality and it is something we strive for. It may not be simple to
live out, but it is definitely something we can work for. Your dream can change as you grow up, and the more you grow up the more realistic the
dream becomes. The American Dream is what people consider a "perfect life". It can be full of wealth, love, a family, happiness, food, cars, whatever
it is that you desire. One person's... Show more content on Helpwriting.net ...
Scott Fitzgerald. In the novel, Daisy is living her American Dream with Tom. Tom is Daisy's husband, and a very wealthy man. Daisy lives in the
moment but doesn't really think too far ahead in life. Tom basically has lived out his American Dream all his life, he has never had to work for
anything, because his parents are also rich. His parents take care of him and he gets all his wealth from them. Myrtle, who is another character in
the novel, has an American Dream. Her American dream is that she wants to become a girl of the upper class. She wants to be rich like everyone
else, but it has not come easy for her. Having an affair with Tom, she acts as if her place is along the rich people. She would do anything for Tom,
and because of this, he is her way to the upper class. My American Dream is to live an extraordinary life. Yes, I do have specific things I want when
I grow up, but nothing is for sure, because I am still young and growing. I believe the 'American Dream' is about creating a better life for yourself,
your family and for your children. Societies priorities have changed over time, that is just how the world is. Tommy Hilfiger once said, "The road to
success is not easy to navigate, but with hard work, drive and passion, it's possible to achieve the American

International Marketing For Potential Foreign Market Essay
LO1: Understanding the concept of international marketing for potential foreign market:
To: International Marketing Director
From: Adopting the International Marketing Approach
Subject: Internationalization of Hilfiger
Date:
(AC 1.1) Why Hilfiger Have to develop international marketing
International marketing is a most renowned concept in today's globalized world. It is the application of marketing principles in more than one country.
Hilfiger should develop international marketing for the following reasons:
New revenue potential: New market share will indeed generate more profit. If we are able to successfully introduce our product in other countries
then it will help us to grab more revenue potential. Since clothing is one of the basic needs as well as luxury so international marketing is not be too
risky for us. (Anon, 1978)
Learning a new culture: International marketing is crucial in learning a new culture. If our company go for international marketing then the company
will experience and learn the culture of that country which may cost us. Because we may produce some products which may fail but this will help us
in long run to go for another market of same nature in a very cost effective way. The experience of our company in dealing with a new culture will
increase. (Anon, 1978)
Diversifying company Markets:
When a company go internationalized then the market is diversified. So it reduces the risk of any slow down or shut down of a specific market due to
any

Phillips-van HeusenвЂ™s Acquisition of Tommy Hilfiger: Case...
Phillips–van Heusen's Acquisition of Tommy Hilfiger:
Case Study I in Operational Planning
In a Toronto Star article entitled, "Phillips–van Heusen to buy Tommy Hilfiger in $3B Deal", Anne D'Innocenzio and Mae Anderson report on the
purchase of the
'Tommy Hilfiger' (TH) retail company by Phillips–van Heusen (retail giant which owns such brands as 'Calvin Klein' (CK), 'Izod', and 'Arrow') for $3
billion in cash and stock. The acquisition of TH, did not lead to a change in its existing sales, marketing, and designs strategies, with Tommy Hilfiger
retaining his position as principal designer. This move led to a 10 percent rise in the stocks of Philips–van
Heusen (PVH) on the New York Stock Exchange, and was expected to increase the... Show more content on Helpwriting.net ...
When 'Apax
Partners' acquired TH in 2006 it invested 400 million euros in the company, doubled the number of retail shops to over one thousand, and added one
thousand employees.
Thus PHV is acquiring a company which has made significant progress, and in which much investment has been made. PHV thus hopes to build on
this success and expansion with its other retail brands.
Winning the 'Business Wars':
Case Study II in Strategic Management
In our second article in The Globe and Mail, "Winning the war and securing the territory", George Stalk Jr. argues how an enhanced business model,
product, and service are the essentials of a successful business. The key is not only to lead the market, claims Stalk, but more importantly to transform
the industry and anticipate trends. Businesses must also be able to protect their profit sanctuaries; an area where a corporation has made the most
profits and accumulated large amounts of money.
Businesses can also at times use 'frontal assault' tactics such as intentionally driving up a rival company's costs, in order to shrink its profits. The key to
success is to remember that ideas are not untouchable and sanctified. Strategic competitors can borrow an innovative idea that is not patented or
protected legally. Not only this, the competitor businesses can also transplant this innovation to different industries and
geographic

Karl Lagerfeld Research Paper
Alexandria Hinkel
Pierod 3
May 15, 2017
Karl Lagerfeld
Karl Lagerfeld was born in Hamburg, Germany. He was born on September 10, 1933, although it wa never actually confirmed that its ture to date. He
actually removed the 'T' from his name to make it more professionally commercial, he also made a book. His father would bring condensed milk to
Germany. His mother was a Violinist and at the dinner she would talk about religion. His sister lived in a wealthy home growing up, he has another
sister from his father's first marriage. He was cut off to any information from the Nazis from when hitler rose from power, he has moved to northern
Germany to get away from the crisis from his rising up. From an early age he always ... Show more content on Helpwriting.net ...
He used his own book as a guide to lose 90 pounds, his diet consisted of eating tuna and blackberry mousse. He thought that fashion was the healthiest
motivation to losing weight. He later revealed that dieting isn't fun at all and he got bored with eating the same food everyday.
In 2005 lagerfeld sold his own brands, but Tommy Hilfiger stayed in full design. In march he spoke of his mother, thanking her that he had never
smoked. She hated everything second rate. He never held a cigarette, his mother said "if you smoke, your hands are always on show and yours aren't
particularly nice" he wanted to please her, thus never picking one up.
In May of 2011, he said that he wasn't a big technology man. He refuses to use a cell phone, he enjoys reading and sketching. Karl doesn't like to be
interrupted. He love faxes, write and taking notes.
Karls net worth yearly is 125 million, from his bag sells, clothing and

Tommy Hilfiger Essay
Tommy Hilfiger Case Study: EC 2102
This essay it will examine the economic, social and political issues that shaped Tommy Hilfiger on a global environment. First it will investigate why
Hilfiger decided to sell internationally rather than concentrating on the domestic market and secondly it will analyse if operating globally affected the
prices for Hilfiger's merchandise. Analysing the prices will lead to a conclusion which will reveal if it has created any problems for the Hilfiger's
organisation.
'In the United States clothing sales in general have been growing less than 5 percent per year, much slower than in foreign markets' (Daniels et al,
683:2009). This is evident if you look at the clothing industry figures from 2011 to 2012. In ... Show more content on Helpwriting.net ...
It is clear that focusing sales in the domestic market would have been disadvantage to Hilfiger. Invested internationally to create more demand and
make use of the resources is fundamental in foreign direct investment. This would have prompted Tommy Hilfiger to sell on an international basis
rather than focusing purely on the domestic market. 'Larger firms are able to capture " economies of scale" and hence produce goods more
cheaply than smaller and presumably less efficient firms' (Brown, D & Swanson, L 2003: 234). This is apparent, with 'Tommy Hilfiger and its
partners operate over 350 stores worldwide'. (Tommy Hilfiger, 2012). By becoming a larger firm and having a large number of stores worldwide
will secure the economies of scale. This has a variety of benefits for the Tommy Hilfiger which will help lower production costs and with the extra
profits, Hilfiger may want expand further to capitalized on new markets. In addition, with stores worldwide it may help reduce the risks of depending
on one market to support the long term future of the Hilfiger's corporation. These benefits for the Hilfiger business can be associated with Dunning's
eclectic theory which looks at the collective view of the benefits engaging in Foreign Direct Investment, (FDI), (Gilpin,R 2001). One of the rewards in
FDI the location specific advantages which includes, greater market opportunity,

Techniques For New Product Development
3.3: Techniques for New Product Development:
There are many techniques of new product development in a new market effectively such as test market, experimentation, learning from failure,
entrepreneurial culture, observation and co–creating etc. (Kahn, 2012). The best new product development techniques for Tommy Hilfiger in respect of
expanding its business in Dubai in relation with its clothing line are as follow:
1.Test Market: This technique involve implementation ofmarketing plan and strategy on sample or in little population before conducting full marketing
plan on the population (Fuller, 2016). In simple, Tommy Hilfiger can market some samples of its clothing line products to the sample population and
then analyse the results.
2. ... Show more content on Helpwriting.net ...
Distribution Strategy:
Tommy Hilfiger should follow indirect distribution channel as this approach would enable the company to market its new clothing line to wider area
and would minimise competition and save cost.
Communication Strategy:
Advertising is the best way to communicate with people and to aware them with a brand. Tommy Hilfiger should advertise and promote its product in
Dubai via print and electronic media by involving celebrities of the region which would increase its cluster of customers.
Suggested Marketing Budget & Expenses
YearBudgetTarget M/S share
Year 12017$2,053,0000.5%
Year 22018$2,258,3000.7%
Year 32019$2,484,1300.9%
MethodT/PriceRemarks
MassTV Commercial
Magazine
Celebrity Marketing
Outdoor Marketig$1,080
$500
$400

$1920sec ($9,000)*5time/Week*3 Month
Aquarius, Ahlan, Masala, Grazia, UAE Digest
$250/Year Male Model & $150/Year Female Model
2 Wide Bilboard/Each city=$227*2*3*12
TargetDirect Marketing
Online Marketing
Launch Show
Direct Mailing$15
$5
$30
$45/One Shop (Free gift, Model)
Scoial Media
Hotel, Club
Expected customers ($61,000)
Initial Marketing Expenses
$2,053
3.5: Implementation:
пѓ Mission: Tommy Hilfiger 's mission is to move forward on success path by attracting more customers and increasing its cluster of customers with
the help of affordable price.
пѓ Objective: The vital objective of

Personal Narrative: From Hilfiger To Culture
I was born and raised in Grand Prairie, Texas, but I consider Moody, Texas to be my home town. I spent my high school years in Moody, and it was
there where I made the friends with whom I still remain in contact today. As one might expect, it was quite a culture shock to move from a
Dallas–adjacent city boasting a population of over 100,000 to the small, farm–and–cattle town which was measured in acres rather than miles, and my
two brothers and I each handled the transition very differently. My oldest brother, who preferred hip–hop and Hilfiger to country and camouflage, was
exceedingly displeased with the decision to move... That is, until he realized fewer students meant less competition for positions in sports, and he
shined as an athlete

Masstige Brand Positioning
OBJECTIVE:
The objective of this study is to verify the positioning of the new luxury brands in relation to traditional luxury brands and middle range brands, and to
draw implications for both academics and practitioners. In other words, to show that in terms of perceived prestige new luxury brands are substantially
closer to traditional prestige brands than middle–range brands. In terms of price, however, they are substantially closer to middle–range brands than
traditional luxury brands.
INTRODUCTION:
A masstige positioning strategy is viewed as very innovative and effective because it combines a successful prestige positioning with a broad appeal
but with little or no ... Show more content on Helpwriting.net ...
In the case of Pond's, the attempt is to elevate the ubiquitous brand from talc and powder to a premium skin care brand.
Thus, Pond's is being positioned across platforms such as anti–ageing, skin lightening lotion and also day cream, with a slight premium on price. "The
price points range from Rs 50 to Rs 650. It's expensive yet not unaffordable. Suddenly, from a simple cold cream, Pond's is on a range of platforms
reaching the target audience across different formats. We want Pond's to be the face care expert and we can't do that if we are at the bottom of the
pile," Paranjpe explains. Similarly, Lakme was always considered a premium brand and in the last 12 months, efforts are on to significantly upgrade
the way it is perceived by the masstige audience.
Nowhere is the phenomenon more visible than in consumer durables and mobile handsets. "Masstige is a differentiated strategy across various
product lines," explains Ravinder Zutshi, deputy MD, and Samsung India. Zutshi's betting big on the LCD market which will show exponential
growth in time to come. He estimates the market to be around 150,000 units this year, which will jump to 400,000 units by 2007. "This is in line with
the global market, which has risen to 40 million units this year, from 20 million last year," he says.
Talk to Lloyd Mathias, marketing head, Motorola mobile

Essay on A Tommy Hilfiger Advertisement that Insults America
A Tommy Hilfiger Advertisement that Insults America
There are a lot different types of sitcoms, and other types of advertising out there in this day in age. The one ad that fell upon my eyes, and pulled me
enough its way to persuade me to write a paper on is a Tommy Hilfiger Advertisement. This advertisement is a true way to show how much
advertisement has become demoralizing, and appealing to the eye. "They sell values, images, and concepts of success and worth, love, and sexuality,
popularity and normalcy". (Kilbourne, 178)
Advertising has taken many different methods throughout history to attract people to its products. Advertisers use television, newspapers, magazines,
and many other methods. It uses different types of ... Show more content on Helpwriting.net ...
There is absolutely no connection between these two things, yet this company still tried to make one. At least that is what it seems like to me. I find
this truly insulting. This highly cliquey, and expensive company is just trying to make their product more charming to the eye then it really is.
Besides the obvious terrible connection they try to make to the American flag, they also seem to be trying to show us that only cool upper–class people
own this fragrance. Or at least that is the kind of person you will be if you happen to use this fragrance. As you would notice everything is portrayed
almost as perfect in the picture. The big fancy house in the background is eye alluring. All the people in the picture are good looking people of each
gender that are all wearing clique Tommy Hilfigerclothes. So if I understand this right. If I buy this fragrance do I automatically become cool, and
good–looking as this ad is portraying? It's a scam! "Media images are so persuasive, they can easily become prototypes of style, class, or even
profession." (Brownmiller, 209) It's a waist of money and time to even buy this product. Why don't they use people that are less appealing to the eye,
that can't afford the most expensive clothes, and shoes? This is another method this company is trying to use. They are trying to advertise their "fresh"
clothes with their fragrance. It's too bad that they fail to mention how expensive their clothes are in this ad as well.

Art And Copy Summary
Art and Copy is a 2008 documentary about the advertising industry in the United States. The film highlights several well known advertisers such as
George Lois, Mary Wells Lawrence, Lee Clow, and Hal Riney. This documentary offers insights into the growth of the advertising industry, as well as
the shift to creative ads, and the importance of creativity in the advertising offices.
One of the goals of the advertisers was to make the world seem more colorful. After two World Wars and The Depression, there was a rather bleak
outlook on life, and advertisers wanted to make people look at the world in a new light.
One of the ways which this this strategy was implemented was in the Braniff International Airways advertisements. The advertisers focused on the
colors. They focused on the fact that their planes came in 7 different colors, and how the interiors of each planes were a different color that
complimented the exteriors. The ... Show more content on Helpwriting.net ...
He knew that if the creatives were allowed to come up with the ad campaigns they would be much more successful, but the ad agencies instead
simply did what the client asked for and raked in the money. Clow ended up leaving that agency because he was disgusted by the lack of creativity
and the cynicism in the agency, and moved to Chiat Day, which was an agency that believed in creating high quality work for their clients.
A final takeaway from this film is the idea that outrageous ideas are sometimes the best and most successful ones. As George Lois said in this
documentary, the best kind of ad is one that when the consumer first looks at it, they think it is outrageous, but after 10–20 seconds, they realize that
the ad actually is very on the nose. To prove this point, this documentary highlighted George Lois's ad campaign for Tommy Hilfiger as proof of this

Marketing: Polo Ralph Lauren Essay
One of the most successful clothing brands in the world, Polo Ralph Lauren has built its success around more than just its line of luxurious designer
clothes, but the company is one of the top marketing designers also. It was awarded " Luxury Brand of the Year" in 2010 by the Luxury Daily. A
company that was founded by a man named Ralph Lifchitz, better known as Ralph Lauren of the Bronx, New York in 1968. Since the age of 12,
Lauren's had a strong appeal and taste for looking classy. He would spend the money he earned working with his father after school, purchasing
expensive suites. In his latter years, while working for a company called A. Rivetz & Co., Lauren began designing wide ties, the beginning of what
latter evolved into the ... Show more content on Helpwriting.net ...
Today Polo's target market is the upper middle class around the world. One of Polo Ralph Lauren's greatest strengths is its marketing strategy, which the
brand actually focuses on heavily. "Creating a luxury brand is one thing, but maintaining its marketing aura across good times and bad, traditional
media and new, takes genius and Ralph Lauren," said Mickey Alam Khan, editor in chief of Luxury Daily, New York. Ralph Lauren's products range
from men, women and children's suites, sports wear, jeans, shoes, underwear, belts and sunglasses to home bedding, curtains and furniture. The way
Lauren designs most of his clothes, does not amend to current in fashion trends, an idea which he denounces when marketing his products, because he
wants his consumers to feel as if they've purchased something more than just what they wear; "I'm not a fashion person. I'm anti–fashion. I don't like to
be part of that world. It's too transient. I have never been influenced by it. I'm interested in longevity, timelessness, style– not fashion", said Ralph
Lauren. Ralph Lauren wants his product to stand out as something of class, style and power, which is why he choose the infamous logo of the man
riding the pony playing polo. Over the past 40 years since the Polo brand was created, its products have kept similar styles: the preppy American look.
The way the Polo Brand is distributed (place)

Selling Through Wholesaler Costs A More
Selling through wholesaler costs a more. In this case the producer sell with a little profit to the wholesaler and the wholesaler warehouse the product
and sell to the retailers at more profit. Retailer sells the product to the customers at a higher price and keep the product in the shops for long time.
(Johansson, 1997)
Hilfiger should use the direct selling approach in case of Dubai market. It will reduce their risk of not selling product or extra cost of warehousing. The
Channel Should be like:
Hilfiger . Industrial buyer
Since Hilfiger want to Dubai. Hilfiger has option to go for agent or go for the wholesaler. But we see if it move on for the more steps then it will cost
more. So, reducing the steps only to ... Show more content on Helpwriting.net ...
(Marketing Teacher, 2014)
If HilFiger Fashion go for multiple steps then another problem is that it may increase the cost of the product because in each layer profit will be
added. Which will increase VAT as well as increase the price of the product. So, its cost saving.
If Hilfiger move for multiple step distribution Channel then it will take long time. So, using this channel is very time saving. This channel will
channelizes the product of the target company at a very short time. If this channel is not used then it will take long time to reach the customers then
there is a chance that the product or Fashion will be out dated. (Marketing Teacher, 2014)
Hilfiger have to choose this channel because if the it sells its product directly to the industrial buyer there is great chance that they will further sell it to
the wholesaler of Dubai. So, to keep the chain small it is mandatory for the company to go for this channel.
AC 2.4: Foreign manufacturing and investment decisions in the context of how they are made. When a company want to expand its activity in another
country. Then he have to option in his hand. 1. Producing product in that country or 2. Exporting product to that country.
In both a cases the company may go for Foreign Direct Investment or the company may go for simply exporting the product. Foreign direct investment
may be in the following forms.
Merger and acquisition with or of the country
Operating a Greenfield operation in the country.

Tommy Hilfiger Research Paper
Tommy Hilfiger was born on March 24th, 1951 in Elmira, New York. He was the second of nine children. Hilfiger has described his childhood as
very happy and says his parents taught him to have a good work ethic. He graduated from Elmira Free Academy High School in 1970. His parents
wanted him to go to college and pursue a traditional career.
Getting Started in the fashion industry, Hilfiger started working in a clothing store in Cape Cod and later, used all his life savings of $150 to open
a clothing store with his two friends. Located in downtown Elmira, New York, the store was called "People's Place" and opened in 1971. Hilfiger
and his friends would drive to New York to buy clothes to stock their store. Unsatisfied with the clothing he was buying, Hilfiger started to design his
own clothing. Seven years after the store opened, in went bankrupt when Hilfiger was 25. ... Show more content on Helpwriting.net ...
When he had finished his classes, he moved to New York Cityand started a company called "Tommy Hill" and formed a team of designers by the time
he was 28.
Hilfiger started with designing bell–bottoms and working with denim fabric to slowing collaborating with more renown designers. In 1984, Hilfiger
was offered a designing position with Calvin Klein. Later, he was offered a position by Mohan Murjani to pursue his goal of heading and designing a
men's sportswear line. With the help of Murjani, Hilfiger was able to found the "Tommy Hilfiger Corporation" in 1985.
His new clothing line debuted with a high–profile marketing campaign. There were billboards in Times Square with his brand on it. The company
went public in 1992 with a collection of menswear. Since it went public, the brand has included women's clothing as well. By 1998, Hilfiger had stores
in many places including Beverly Hills and

Research Paper On Gigi Hadid
I believe Gigi Hadid is fashion leader for today's youth. She is well known model who has collaborated with Tommy Hilfiger on a new fashion line,
Tommy x Gigi. Gigi has many fans that follow the Tommy x Gigi line. She inspires fans with her style and her fans always want to know what she is
wearing. In 2016, Elle.com described her fashion inspiration as "the Gigi Hadid Effect, or her power to put on pretty much anything and make the rest
of the world covet it".
A well–known fashion icon team is Kylie and Kendall Jenner. Each of them have different styles, but they both worked together to create the fashion
label Kendall + Kylie in 2016. For their fall 2017 line they focused on style of the 90s' with a modern twist. These two sisters have

Pop Culture Icons Essay
Pop Culture Icons
Have you ever looked at pop culture icons and wondered why certain celebrities appear in ads? Especially when the person has no apparent
relationship with the product being sold in the ad. It seems like there is some mysterious force that attracts companies to recruit these stars to be in
their ads. What most people do not realize is that these ads try to entice younger viewers into looking at them by displaying pop figures who are
popular and controversial. These companies look to get any celebrity that is popular and notorious for controversy into their advertisements just so that
young people will recognize it. An ad for Tommy Jeans, withBritney Spears in it, is made solely for young people to be enticed by ... Show more
content on Helpwriting.net ...
Carmen, on the other hand, is fully clothed with jeans and short top. She is standing with her one arm wrapped around Dennis with a bottle of
Candie's fragrances. Her head is against his chest while, her other hand slightly tugging his boxers away from his body. The ad is giving the
appearance that she is spraying the fragrance beneath his boxers. Obviously the ad is appealing to the sexual controversy between the two stars.
The first celebrity mentioned is Britney Spears, one of the new poster pop stars who Tommy Hilfiger has recruited. This beautiful, brown hair,
brown–eyed girl has been singing nationally since she was seven years old. Yet, she just recently gained notoriety as a pop culture diva on her
entrance into the pop music world. Britney Spears made a more noticeable impact on the pop scene because of some controversy arising in her career.
A Rolling Stone article, which displayed too much skin of a seventeen–year–old girl than society believes should be allowed. She also has been accused
of acquiring breast implants to further her career, which she denied weeks after the accusations. Leading the public to believe that she may have been
debating on whether or not to tell the truth. This delayed reaction by Spears still creates controversy over the issue of her alleged implants. These
events have helped Britney Spears get into the limelight and also increase her record sales. This controversy combined with her singing has made her
very popular

Hudson's Bay : Case Study : The Hudson Bay Company
About the Company The Hudson's Bay Company is a global retailer who has been around since 1670, making them the oldest company in North
America. HBC is known for their department stores, with more than 480 stores and over 66,000 employees worldwide. In 2016, HBC had $3.3 billion
sales in Canada, $6.4 billion in North America, and $4.8 billion sales in Europe. HBC also has a popular e–commerce site which was launched in
2000. In North America and Europe, HBC has 10 banners which are Hudson's Bay, Lord & Taylor, Saks Fifth Avenue, Gilt, Saks OFF 5TH, Find
@ Lord & Taylor, Home Outfitters, GALERIA Kaufhof, Galeria INNO, and Sportarena. These banners had a digital sales growth of 16.6% in 2016.
History During the 17th century, trading of fur became a major commercial enterprise in North America due to demand for felt hats made from beaver
fur. Two French traders named MГ©dard Chouart des Groseilliers and Pierre–Esprit Radisson were the first to propose a trading company. They used
the Hudson Bay to gain easier access to the demanded fur resources of the interior of Canada. They tried to gain French support on their terms, but
they failed. After this they went to England in 1665 to attempt to gain the support of Prince Rupert, cousin of Charles II. MГ©dard and Pierre–Esprit
got an interested Rupert to persuade the king, several merchants and noblemen to back the trading company. In May 1670 they acquired the Royal
Charter which granted the lands of the Hudson Bay. The Royal

Tommy Hilfiger
1. What factors have led to higher prices in Europe than in the United States for Hilfiger merchandise? What problems might Hilfiger encounter by
having higher prices in Europe than in the United States? The European and American market definitely has a major clash, for it was stated in the case
that their demands are opposite from each other. Well, the European market seems to be more demanding in terms of product selection, variety,
material and collection. As mentioned, there have been special adjustments made for the European market such as using wool, having jeans made into
slimmer shape, and tapping on a more luxurious image –– the use of leather and cashmere for some of its product lines. Thus, this created a higher
price variant... Show more content on Helpwriting.net ...
Comparing Uniqlo here in Manila, it is priced a bit cheaper. Hence, having no harmony for its price is not a big deal, for it taps on respective
market demands, for each market has its respective culture, buying power, psychographics and market performance. 3. Make a list of clothing
brands whose popularity has or has not sustained their popularity and quality/image over time in the United States. Why have they changed or not?
Can Hilfiger find any keys for success from these experiences? *Data came from respective brand official websites and personal experiences of the
authors. Brands with sustained popularity Why have they not changed? Lacoste One strong factor about Lacoste would be brand identity and recall,
for it established a strong foundation for its logo, specifically. That green alligator stood very strong throughout the years since it was established in
1933. Lacoste holds a strong promise for its brand, and it positioned itself to be a sportswear in the first place. Though Lacoste has expanded its
distribution channels globally and have ventured into different product lines (footwear, leathergoods, watches, eyewear), it has kept the logo as a sign
of sustained popularity. Speaking of the American market, Lacoste as a brand has been widely accepted as a whole even though the brand was
established and founded in Europe. There has been no occurrence regarding a

Michael Kors Influence On The Fashion Industry
Michael Kors was born on August 9, 1959, and was raised on Long Island. He moved to
New York City to attend the Fashion Institute of Technology, but dropped out after two semesters. Kors launched his women's collection in 1981 band
became a judge on Project
Runway in 2004. First Lady Michelle Obama posed in a Michael Kors dress for her first official portrait. Kors lives in New York City. He is half
Scandinavian, half Jewish. His mother is Joan Krystosek Kors, a former model. Designer, Born August 9, 1959, Karl Anderson, Jr. was raised on New
York's Long
Island. As a toddler, Kors worked as a model, appearing in national campaigns for products such as toilet paper and Lucky Charms cereal. Kors'
biological parents split when he ... Show more content on Helpwriting.net ...
He won the coveted Menswear Designer of the Year award from the Council ofFashion Designers of America, the most prestigious prize in American
fashion. In 2004, Kors was asked to be a judge on a new reality television show called Project
Runway. He almost turned it down. "Reality show? Fashion on television?" Kors recalled thinking. "I thought that only fashionista freaks, gays and
men wanting to see Heidi Klum in a short dress would watch it." He was wrong. The show premiered December 1, 2004, and became an immediate
hit with fans and critics. Kors' quips and blunt criticisms were fan favorites. His penchant for bons mots such as "that was so Paris hooker "50s" and
"Appalachian
Barbie" to describe looks he disdains made him a standout on the show, and exposed his brand to a broader audience and he continued as a judge in
subsequent seasons. Kors lives in New York City with his boyfriend Lance La Pere, the vice president of
Michael Kors Women's Design. Viewers ofProject Runway often comment on his perennial tan, a source of pride for the beach–loving Kors. Countless
celebrities wear his garments. With new lines constantly in production, and more customers drawn in by his Project Runway appearances, Kors'
fashion empire continues to grow. Mr. Kors plans to become an American mega fashion brand in the vein of a Ralph Lauren are ambitious and raise
the issue of

False Connections Alex Kotlowitz Summary
The American Society has been feeding people lies. Many American's would announce that society, as a whole is together, but it is rather apart in many
ways. One of the world's best journalist, Alex Kotlowitz, wrote "False Connections," published in the book Aims of Argument. Kotlowitz argues about
the issues of poverty difference, between the suburban white kids' vs the inner city poor teens. He explains how their lives are different from each other
but they have a common factor in social fashions trying to make connections in a non–connected world. Kotlowitz begins creating his credibility with
personal facts and personal examples from situations making his sources more personal for the reader to understand. Throughout most of the article,
the writer uses pathos, logos and ethos as a tool win over the audience. In the article, Kotlowitz first intros the writing with a description of Chicago's
Madison street. He talks in detail about how the neighborhood gets worst going west from Madison Street making the reader seeing gangsters selling
drugs and women prostitutes on the street. Kotlowitz lines between race and class was in his detailed description of the city, including what it all had
to offer. Kotlowitz continues his article with interviews with teens he meat in the inner city and how there was feel of isolation with poor teens on the
west side. He also talks about how he feels that white suburban teens do not have to go through the tough situations like the inner city

Marketing Unit Essay
Marketing Unit
Throughout this unit I am going to try to develop my own marketing strategy and techniques for the company Tommy Hilfiger. The store that
I will be assessing is the Bluewater store. I will attempt to identify the methods and strategies that are used by the company when promoting and trying
to increase the sales of the Tommy Denim range of jeans and clothing, I shall then attempt to develop my own, better strategies.
Marketing is essential to the success of any business. Its primary aim is to enable businesses to meet the needs of their customers and potential
customers, whether for profit or not but in the long term hopefully increasing sales.
Tommy's target market is extremely varied but the designs of the ... Show more content on Helpwriting.net ...
* The location of the unit within the shopping complex – The situation of the store also adds to the problems in the sense that the store is located on
the upper mall in a section of the complex that is surrounded by expensive, top brand named stores. This does not help as the younger target market
often do not browse around the area and stick to the sections where all of the high street brands are situated.
* The current persona of the brand– When people think of the TommyHilfiger label, they tend to think of big flags and bold designs, which in
today's market is uncalled for. People want discrete labels. Also the Tommy Hilfiger range of clothing is associated more with the older, more mature
and classic age group of people and so this image of the brand needs to be overcome.
* Strong competition from more popular brands. Being situated in a shopping complex, there are many other shops that provide similar, alternative
denim products. Customers often opt for these alternatives because they are cheaper or are accustomed with a better brand name.
By the analysis of various data that I shall collect from within the store I will attempt to come up with a marketing strategy to promote the sales of the
Tommy

Stereotypes
Speech is much like the fashions in clothing. Most of us dress according to "the style of the day." The shoes we wear and the shirts we put on usually
what is considered "fashionable." If you choose to ignore the understood dress rules set by society, than your chances of being accepted become slim.
In the same manner, when you ignore the majority's methods of speech, you become less accepted for it. If you buy a "cool" Tommy Hilfiger shirt,
nobody looks at you any less for giving in to the standard instead of wearing a pink and orange poke–a–dotted shirt like you might have wanted to. You
have not degraded yourself for conforming, but instead have opened opportunities for an audience. Just the same, when you change your manner of ...
Show more content on Helpwriting.net ...
When reading Anzaldua's essay, I could not help thinking how ridiculous it is for someone to be prejudged based solely on thelanguage they speak. She
states "If a person, Chicana or Latina, has a low estimation of my native tongue, she also has a low estimation of me." This is not how things should
work. Stereotypes control too much of our perceptions of "different" people. Knowing that people rely on stereotypes to judge unfamiliar people, I do
not believe that it is wrong to change our language to fit into another situation. If we change our methods of speech, then we are more likely to be
heard and have our ideas appreciated. In the movie "Educating Rita," Rita is a hair dresser who speaks the working–class dialect in Britain. Upon
enrolling in a university, she realizes that she is very out of place and tries on many different identities and languages to fit in. Although no one
ever comes out and ridicules her for speaking the way she does, there is always the pressure looming over her to conform to the rest of the students
in their way of speaking. Rita was doing what she had to do to fit in. If she was to go her own route and continue talking the same that she did when
she entered the college, she would not have many friends and her peers would not take her seriously. But she does change to a certain degree to fit into
the student mold, and her social life benefits as a result.
Some

Tyra Banks Research Paper
Tyra Banks was born on December 4, 1973, in Inglewood, California. She graduated from high school in 1991 and planned to go to Loyola
Marymount University and study film. Unfortunately, before she even starts her classes, she discovered by a French modeling scout. Since an early
age, she used to dress up in her mom clothes and pretended to be a model. And spend most of her time watching TV shows which are about fashion
and styles. This opportunity opened doors to the success she owns. Now a day, If the name of fashion models mentioned, the first person that reaches
to most of our minds is Tyra Banks. She is known for being a hugely rewarding model. While fashion holds the biggest part of her success, she
continues to grow herself beyond that. Being an African American and being able to break the race barriers in the fashion industry, which was
dominated by only whites makes her become an inspiration for lots of African American females.
Banks said that her career ... Show more content on Helpwriting.net ...
In addition to this, Banks focus on independence and growth. She used the opportunity she got to take herself further than just being a model and
utilize it to learn and grow. In may 2003 she transitioned away from modeling to launch the popular reality competition show "America's Next Top
Model", which she served as a producer, a host and a judge. The show was a series of challenges related to high fashion. The winner who passed
through all the challenges receive a modeling contract and other prizes. The "America's Next Top Models" was a success for many, since it opened
doors for African American and helped her become an inspiration for upcoming models. Per an interview with Ebony magazine, Tyra said "A lot of
the times the fashion world does not give a lot of attention to American Black girls from urban areas...I do not mean to pat my own back, but America's
Next Top Modelpulled down the curtain to this world that people thought they

The Power of Hip-hop in the Business World Essay
Since its conception, Hip–Hop culture has always been popular among young people. Now businesses are beginning to use Hip–Hop cultures
popularity among the young people to increase the sales of their products. By advertising fashion, films and other miscellaneous types of products
businesses use the hip hop culture to appeal to a target audience. Since the late 1970s, Hip–Hop fashion has changed significantly over the years. As
the future approaches it has become a prominent part of the fashion world as a whole across the world and for all ethnicities. During the 1980s,
fashion consisted of clothing items like large glasses; Kangol hats multi–finger rings and Adidas sneakers. These items were worn by the "big" hip–hop
stars like... Show more content on Helpwriting.net ...
This was acceptable for a time, but after a while it occurred to Russell Simmons, the president of Run–DMC's label Def Jam Records, that the group
should be getting paid for the promotion they were giving to Adidas. He approached the German shoe company about kicking in some money for the
act's 1987 "Together Forever Tour." Adidas executives had a skeptical reaction about being associated with rap music, which at that time was known for
starting riots. To help change their minds, Simmons invited a couple of Adidas representatives to a Run–DMC show. Christopher Vaughn describes the
event in Black Enterprise: "At a crucial moment, while the rap group was performing the song "My Adidas", one of the members yelled out, "Okay,
everybody in the house, rock your Adidas!" This resulted with three thousand pairs of sneakers shot in the air. The Adidas executives couldn't reach for
their checkbooks fast enough." By the time of the annual Atlanta sports–shoe Super Show that year, Adidas had unveiled its new line of Run–DMC
shoes: the Super Star and the Ultra Star–"designed to be worn without laces state Russell Simmons. Before big fashion companies paid any attention to
hip–hop, small independent fashion designers supported the hip–hop community through local retail stores. According to Brian McDaniel's, co–owner
of Uncle Ralph's, a hip–hop clothing store located in Brooklyn, "these young designers tend to be more in tune with hip–hop culture." Not all

The Trash Sample
Within the trash sample I analyzed there were around 234 items thrown away within a week's period. Many of the items thrown away were thrown
away in pairs suggesting that two people live in the dwelling that the sample was taken in. Some examples of items thrown away in pairs include,
Starbucks cups, church bulletins, and Bounty paper towels. Bounty paper products, napkins and paper towels, show up on the record 24 times,
suggesting that Bounty paper products are used over three times per day, corresponding with meals. Other brands that show up in the sample often
include Green Giant, four times, Kroger Brand, twelve times. Within the Kroger brand items there are six plastic ziploc bags, this suggests that the
people who live in this home either take their lunch to work or school, or pre–package their snacks at home into serving sizes. The two church
bulletins, and church offering envelopes, suggest that both members of the household went to church once the week they took their trash sample.
Another interesting item thrown away was an old Tommy Hilfiger brand shirt. The members of this household make enough money to throw away
old clothes, suggesting that they live comfortably. We also can tell what bank they use because they threw away a check box from Regions bank.
There was a lot of first aid items in the trash sample as well multiple boxes of bandages and a box of non–stick gauze pads this suggests that someone
in the home had a wound that needed to be dressed. One can

Levi Strauss Case Study
Introduction:
This paper deals with the marketing strategies for the Levis Strauss brands to become the
top brand in the world in various kinds of jeans and other apparels. Levis Strauss is having the
75% share in the GWG but allowed them to maintain in their own way. The GWG was also the
first to produce pre–washed jeans and had a good position in the market. GWG and Levis Strauss
Canada were concentrated on the high class people and not much concentrated on the retail
market with this one the new firms enters in to the market and the production rate of the GWG
and Levis Strauss has declined.
Company Background
Levi Strauss was founded in 1853 first and foremost selling dry goods in the wholesale clothing
market. The company was ... Show more content on Helpwriting.net ...
Both Levi's and GWG brands have been affected by the popular brands, new trend brands
and private label market of jeans.

In the market retail sales of Levi's jeans in Canada earned to $980 million. Men's
segment accounts 50% of sales and the women's segment accounts for 46%of sales in the
year 2001.
Research course– week Assignment # 1 December 13th 2010
LEVI STRAUSS CASE STUDY
6
From the case study of the 20 years sales comparison chart of Levi's and GWG. There is a drastic change
in the market GWG as it has no profits. The account fell down to 2 million from 8
million within the span of 10 years which is a huge loss in terms of business
Competitors had consequences in the Levi's market due to heavy advertising and branding. Top
most brands like Tom Hilfiger, GAP and Wrangler affected the market by the branding the
product for the high end customers.
Like adding fuel to the fire, recession has affected the Levi's jeans sales, which can be seen from the statistics that the
customer rate had declined and average income has also declined from year 2004 to

2008.
Market Analysis and Competition
The Gap, Calvin Klein, Tommy Hilfiger, Diesel, and Guess,

Alienation of Process according to Karl Marx
Karl Marx discusses four forms of alienation and two of the four are equally important in the ongoing production of capitalism: alienation from the
process and product one makes. From the alienation of process, the proletariat or maker is just a producer of the product. He does not have any say
as to how a product should be made or improved because he is not the owner of the facilities or tools used to make the product. This can be
incorporated to a worker in a factory. He or she may be given specific instructions and must follow through with the creation of the product. The
entrepreneur, who owns the amenities used to make the product, has power over the labor of the workers. Therefore, entrepreneurs have the say as how
the product should be developed. As a result, any completed or incomplete product is left at the hands of the entrepreneur rather than the maker. This
leads to another form of alienation known as estrangement. Alienation from the product one makes, or estrangement, refers to the relationship of the
manufactured goods and the maker. The proletariat may be able to put value in the product they make, but it does not necessarily mean they "own" the
product. As a result, the higher class, in this case the entrepreneurs, makes revenue of the product produced by the maker. "All profit where the workers
don't own the means of production is based on exploitation" (89). The proletariats, therefore, are mistreated for the entrepreneurs' benefit of gaining
surplus

Essay About Van Heusen
1. About Van Heusen
The best–selling dress shirt brand in the world, Van Heusen has been associated with stylish, affordable and high–quality shirts since introducing the
patented soft–folding collar in 1921.
Today, Van Heusen has grown into a 24/7 lifestyle brand known not only for dress shirts but for both men's and women's dresswear, sportswear and
accessories that stand out for their fit, fabric, finish and innovative fashion–at a fraction of the cost of luxury brands. Van Heusen has also emerged as a
fashion authority: men and women now look to the brand for expert advice on what to wear, when to wear it and how to wear it.
Van Heusen's Dressy, Casual, Weekender and Studio Collections, for example, contain items for all fashion situations.... Show more content on
Helpwriting.net ...
After consolidating its market leadership with its own brands, it introduced premier international labels, enabling Indian consumers to buy the most
prestigious global fashionwear and accessories within the country.
The company's brand portfolio includes product lines that range from affordable and mass–market to luxurious, high–end style and cater to every age
group, from children and youth to men and women. Madura Fashion & Lifestyle is defined by its brands – Louis Philippe, Van Heusen, Allen Solly,
Peter England and People – that personify style, attitude, luxury and comfort.
Madura Fashion & Lifestyle reaches its discerning customers through an exclusive network comprising more than 1,300 stores, covering 1.9 million sq
ft of retail space, and is present in more than 1,300 premium multi–brand stores and 300+ departmental stores.
Established in 1988 by Madura Coats Limited, Madura Fashion & Lifestyle has its origins in the erstwhile Coats Viyella Plc, Europe's largest clothing
supplier. In December 1999, Aditya Birla Nuvo, anAditya Birla Group company, acquired Madura Fashion & Lifestyle to become the undisputed
leader in the readymade menswear industry in India. In 2000, the company became a wholly–owned subsidiary of Aditya Birla

Van Heusen Essay
1. About Van Heusen
The best–selling dress shirt brand in the world, Van Heusen has been associated with stylish, affordable and high–quality shirts since introducing the
patented soft–folding collar in 1921.
Today, Van Heusen has grown into a 24/7 lifestyle brand known not only for dress shirts but for both men's and women's dresswear, sportswear and
accessories that stand out for their fit, fabric, finish and innovative fashion–at a fraction of the cost of luxury brands. Van Heusen has also emerged as a
fashion authority: men and women now look to the brand for expert advice on what to wear, when to wear it and how to wear it.
Van Heusen's Dressy, Casual, Weekender and Studio Collections, for example, contain items for all fashion situations.... Show more content on
Helpwriting.net ...
After consolidating its market leadership with its own brands, it introduced premier international labels, enabling Indian consumers to buy the most
prestigious global fashionwear and accessories within the country.
The company's brand portfolio includes product lines that range from affordable and mass–market to luxurious, high–end style and cater to every age
group, from children and youth to men and women. Madura Fashion & Lifestyle is defined by its brands – Louis Philippe, Van Heusen, Allen Solly,
Peter England and People – that personify style, attitude, luxury and comfort.
Madura Fashion & Lifestyle reaches its discerning customers through an exclusive network comprising more than 1,300 stores, covering 1.9 million sq
ft of retail space, and is present in more than 1,300 premium multi–brand stores and 300+ departmental stores.
Established in 1988 by Madura Coats Limited, Madura Fashion & Lifestyle has its origins in the erstwhile Coats Viyella Plc, Europe's largest clothing
supplier. In December 1999, Aditya Birla Nuvo, anAditya Birla Group company, acquired Madura Fashion & Lifestyle to become the undisputed
leader in the readymade menswear industry in India. In 2000, the company became a wholly–owned subsidiary of Aditya Birla

The Pros And Cons Of Refugees
Nowadays, with the same or worst, experiences that the Returnees, we have the Refugees from all over the world. Refugees are forced to leave their
lives, their country in order to find safety, people being persecuted or in the middle of a war, have to seek protection in international law, and must not
jeopardize their safety or their freedom. (UNHCR: the UN Refugee Agency, 2006)
Refugees is a reality from our world. Many suffered from economic inequality and the conflicts in their own country and have two make a decision
between living in fear and in a struggle at their own home or immigrate to a country where they might regain their hope to start a new life. (Turton
and GonГ§alГ©z, 2003) The increase of refugees globally it is concerning the educational systems in our societies. There are 59,5 million people who
were obligated to live their countries because of persecutions, wars, or violation of the human rights. (Bhu et al, 2012) (UHCR: the UN Refugee
Agency, 2016)
The UN 1951 convention stated that refugees are vulnerable due to the fact that the confronted situation was not chosen, it is a mandatory choice in
order to save their lives. (Catarci, Gomes and Siqueira, 2017)
The UN convention defines refugees as individual who:
"Owing to a well–founded fear of being persecuted for reasons of race, religion, nationality, membership of a particular social group or political
opinion, is outside the country of his (her) nationality, and is unable to, or owing to such fear, is

Tommy Hilfiger Research Paper
One man, one dream, one clothing line. Tommy Hilfiger is very well known throughout the fashion industry. Since he is one of the best fashion
designers, he has grown to become a very wealthy man. He built an empire of clothes starting from men's to women's to kids. He is a very caring
man who set up a foundation to help those in need. Although many people think Tommy Hilfiger is no longer popular, in reality he is still rising
because he built an empire, he helps out the best he can with illnesses for children, and Gigi Hadid has become the face of his brand causing him to
go off the charts again. First of all, Tommy Hilfiger's little branch has grown into an empire since his high school days. In 1985, Tommy started his
astonishingly famous

Market Opportunity Analysis: Coach Inc. Essay
Case Analysis1
Market Opportunity Analysis: Coach Inc.: Is its Advantage in Luxury Handbags Sustainable?
These days, the relative hot discussion never fails to fascinate people whether Coach Company's advantage in luxury handbags is sustainable.
Considering the current situation that Coach is in and the new strategy that Coach will take, we believe that Coach's advantage in Luxury handbags
will be sustainable. Coach is a large, American luxury handbags–made company. In this article, we will first tell some beautiful stories on the
background of coach. For another, we will analysis the reason why its advantage is sustainable depending on 4Ps theory. In the end we feel obliged to
give some recommendations based on our analysis. ... Show more content on Helpwriting.net ...
But now, there are some of the luxury goods called accessible luxury, this kind of luxury specifically targeted the middle income consumers. Coach is
one of these companies. There is no denying the fact that 4Ps theory is really important in marketing. The luxury goods industry also has competition.
If we want to analysis the advantage in this industry, the Price, Place, Product and Promotion are the key words. The price can choose the different
income class. The place directly determines the net sale. The product is the basically point for consumers to decide their purchase. The promotion is the
basically way to increase the net sale. In luxury goods industry, the product was the most critical competitive advantage, but now the place and price has
become increasingly important.
Product: Just like Coach's handbags, Coach had famous for produce luxury leather products in the past, but now, the leather accessories by matching
key luxury rivals on quality and styling is the key point to get the advantage in product.
Price: Starting at the new CEO Lew Frankfort came, Coach tried to position in the accessible luxury and use more outsourcing agreements to cut the
cost. So another "P"пјЊ price become much more important. The price neither expensive nor cheap is suitable for middle–class consumer. Not only
did Coach's $200–$500 handbags appeal to middle income consumers wanting a taste of luxury, but

Shawn Stussy Streetwear
Throughout fashion history, certain sartorial and manufacturing trends that eventually spread like wildfire can be traced back to a particular designer.
Think of Christian Dior's silhouette defining New Look or Yves Saint–Laurent's radical push towards prГЄt–Г –porter. Streetwear, the ever–popular
genre of high–end casual wear, is not one of them. Instead, the style is something of a chimera, growing out of several different subcultures and
geographic sources. Starting in the late 70s with the rise of skateboarding and surfing culture and their associated fashion trends, streetwear has grown
to encompass a wide range of stylistic origins ranging from hip–hop culture to Japanese street fashion. Looking at where current trends and styles are
going, ... Show more content on Helpwriting.net ...
Often considered early innovators of of hip–hop style, Run DMC made an immediate impression on their audience by dressing head to toe in Adidas,
sporting matching Trifoil tracksuits and Superstar sneakers. By 1986, they had an official Adidas contract and the hit single "My Adidas" to match.
However, the band always made it clear that their fashion choices were meant to represent the black community. In a 2011 MTV interview, Daryl
"DMC" McDaniels stressed that "[My Adidas] was a song that was about our sneakers, but it was bigger than just talking about how many pairs of
sneakers we had." Instead, McDaniels declared that the groups' ostentatious look came from the place where people would look at the b–boys, the
b–girls and go, 'Oh, those are the people that cause all the problems in here.' And, 'Those young people are nothing but troublemakers and those young
people don't know nothing.' So they was [sic] judging the book by its cover, without seeing what was inside of it.
Essentially, hip–hop fashion in its early years was distillitation of three distinct and unrelated aethstetics that were popular for various reasons among
black teengers and young

Abt Electronics: A Case Study: Under Armour
Since 1936, the family–owned store known as Abt Electronics has focused on providing with an exceptional shopping experience. As the nation 's
leading independent retailer of high quality consumer electronics and appliance, Abt Electronics offers an incredible assortment of products from top
manufactures, including Apple, Bose, Electrolux, LG, Samsung, Sony, Samsung, Tumi, and Weber.
In addition to the offering great products at affordable prices, this industry leader with over 80 years of experience is known for providing
award–winning customer service, competitive prices, free shipping and returns, and top–of–the–line tech support with in–house service and repair. Abt
Electronics is basically a one–stop–shop for all of your ... Show more content on Helpwriting.net ...
For example, shoppers could receive 24 or 12 months special financing on all purchases over $799 when they use their Abt Card. Additionally, anyone
who purchased a new dishwasher received free dishwasher cleaner.
If you'd like the latest Black Friday news and information, keep checking BlackFriday.com. We have assembled a team of expert deal hunters who are
working day and night to help you save money during the holidays and all year!
Under Armour strives to create products that help all athletes improve their game through "passion, design, and the relentless pursuit of innovation." As
a result, everything that Under Armour creates and sells, including accessories, apparel, shoes, and fitness products, serves a purpose. Whether it's a
t–shirt that keeps you cool during your workout or sneakers that

Why Do The Stones Throw Improv?
Stones Throw Improv In America, it is believed that through determination and hard work, people can achieve their personal dreams. Though many
people believe in the American Dream, there are many who don't. It does seem hard to believe that every single person in the country has a good
and equal chance to achieve their dreams, but there is a real possibility. A quote by Tommy Hilfiger reads, "The road to success is not easy to
navigate, but with hard work, drive, and passion, it's possible to achieve the American Dream." Like Tommy explained, it really is possible to chase
your dreams and eventually turn them into realities
An event happened a few years ago that changed my view on challenges forever. It was the summer of 2014, and we had just ... Show more content on
Helpwriting.net ...
By now, all three of us were making up this part of the play. Paige spoke next, "Well, I don't really care. By the time it's my turn to become a
teenager, I won't have to deal with how strict dad is!" The telephone started to ring, which was earlier than usual, and the other kids came onstage. I
now understand that they all made plans and that I was just supposed to move on. I picked up the phone and answered it, continuing with the scene.
Anne was supposed to be with us, but instead of Annie, paige said her lines, and it all worked out perfectly.
Finally, the scene ended and Intermission began. At intermission, the director hald a little meeting outside and He began to congratulate us.
"Kids, (yes, he began with kids) I am quite speechless right now. Anne here got sick off stage, and the way you improved the rest of the scene and
moved the play along was quite brilliant! You guys are truly gifted and saved my play. Miracles, every one of you!" We all made sure Anne was okay,
and then started the second half. Everything else went perfect and the show was a huge

My American Dream Essay
The idea of the American Dream conveys a delight to anybody endeavoring to accomplish this deception. For most of the population living in
America, there is a feeling of working towards being in a superior position than the present one they are in. The fantasy is distinctive for every
person, a few people dream brings energy towards themselves and their loved ones, as others work for a superior living for a whole society. This is
the thing that makes this idea so uncommon and one of a kind, is that it doesn't bare down on only one objective, however extraordinary objectives
originating from every person."The road to success is not easy to navigate, but with hard work, drive and passion, it's possible to achieve the American
dream." (Tommy... Show more content on Helpwriting.net ...
Rangel). The gruesome efforts of leaving their families and their natural settings in order to make something of themselves is often overseen by many.
Nobody wants to leave their home, people leave because of the necessities and their situation back home. That is their American Dream, because they
come to the United States in order to save themselves and their families back home. "I see Americans of every party, every background, every faith
who believe that we are stronger together: black, white, Latino, Asian, Native American; young, old; gay, straight; men, women, folks with disabilities,
all pledging allegiance under the same proud flag to this big, bold country that we love. That's what I see. That's the America I know!" (Barack
Obama). Our disparities is the thing that makes this country what it is, so by doing what it takes to make your American Dream into a reality is the
thing that makes you American. The feeling of triumph is an American mentality, being better, improving the situation is the thing that most of the
Americans live by. There is no specific vision of an American. When you imagine an American you can't picture on one race, sexual orientation, or and
so on, we have the flexibility of acting naturally and having the capacity to live with that thought. It is up to each individual to put that dream

How Do People Communicate Personal Information On The...
Today we can't imagine our existence without the Internet, it came to our everyday life not so long ago, but now everything requires the Internet,
whether you need to fill out a job application, check your card balance, pay the bill, take a college class or keep in touch with your friends and
relatives. Progressively, people are revealing personal information about themselves and others online. Anyone can quickly capture information and
images wherever he goes, and then can share it with the whole world at the one click of the button. Any stranger can take a picture of you and post it
on the Internet, or somebody that you know can share your personal secret with an entire planet. Your kids might be posting confidential information
about ... Show more content on Helpwriting.net ...
People can document and record each other's norm violation, and they can then post it online. "It all began on a subway train in South Korea. A
young woman's small dog pooped in the train. Other passengers asked her to clean it up, but she told them to mind their own business. That's
when it moved over to cyberspace and became even uglier. Someone took photos of her and posted them on a popular Korean blog. [...] Across the
internet, people made posters with the girl's photograph, fusing her picture with a variety of other images. The dog poop girl story quickly migrated
to the mainstream media, becoming national news in South Korea. As a result of her public shaming and embarrassment, the dog poop girl dropped
out of her university." (Solove 2) This is a very good example how the Internet makes gossip a permanent reputation stain, one that never fades; it is
available around the world, and with Google, it can be readily found in less than a second. "It's often said that we live in permissive era, one with
infinite second chances. But the truth is that for a great many people, the permanent memory bank of web increasingly means there are no second
chances– no opportunities to escape a scarlet letter in your digital past. Now the worst thing you've done is often the first thing everyone knows about
you." (Garnett

An Analysis Of An Exemplary Perfume Commercial By Tommy...
An exemplary perfume advertisement is a commercial by Tommy Hilfiger featuring Gigi Hadid. Tommy Hilfiger is a fashion chain featuring
designer's classic sportswear and accessories (See Appendix D). In viewing the commercial, the first thing the audience see are three sailors looking up
at American fashion model, Gigi Hadid, swinging from an anchor. Gigi is wearing a blue, frogged blazer and black boots while effortlessly flipping
her hair against the wind. The sailors are mesmerized by her beauty and the music also conveys a sense of awe and mystery towards her. It quickly
cuts off to a clear perfume bottle with a golden cap with the words "The Girl" printed on the bottle along with a picture of a red anchor. The audience
are finally ... Show more content on Helpwriting.net ...
Tommy Hilfiger endorses Gigi Hadid, a fashion model, a Victoria Secret Angel, and even comes from a well known family. Companies endorse
celebrities by means of using their social status to gain a wider viewing audience. Certainly, Gigi Hadid has many fans and followers through her
rise of fame in the past few years and marketers target this fame in effort to obtain more awareness. Lastly, an element needed in making a
persuasive advertisement is conveying a sense of pleasure and pursuit of happiness. The viewers must want to buy the product to be just like the
people in the advertisement. They want to be cool and socially accepted in the world and gain popularity like the actors in the ad, especially
featuring celebrities. Gigi is surrounded by handsome men, trying to send a message that buying the perfume will attract men and as well bring them
popularity as a famous celebrity is also wearing such product. Additionally, the clip of Gigi beating the man at an arm wrestling match can also mean
that wearing such perfume can bring them power. The commercial effectively adheres to all three criteria of a successful perfume advertisement as it
draws the targeted audience, has celebrity endorsement and conveys a sense of pleasure and pursuit of a glamorous life. In addition to the tv
commercial with Gigi, another ideal perfume Youtube advertisement is the Chanel Gabrielle fragrance with Kristen Stewart as the leading protagonist
(See Appendix E). Chanel is a top

Comparing Stereotypes In Elle Magazine And TH Bold

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Comparing Stereotypes In Elle Magazine And TH Bold