Mobile Technology in Journalism

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The document discusses the impact of mobile technology on journalism. It covers how the rise of mobile internet usage and devices is changing how news is consumed and how journalists do their work. Mobile phones, tablets, and new apps and tools are allowing journalists to report on news in real-time from anywhere using photos, video, and social media. The talk addresses challenges like device fragmentation and how technology can help journalists improve their reporting and storytelling.

KABIR AHMAD

CEO & Lead Analyst Gamification Research™

12/27/2012
www.gamificationresearch.co
m
Directing Analyst,

© Kabir Ahmad: kabir@mindcommerce.com
Mind Commerce ®
Telecom Infrastructure www.mindcommerce.com
& Applications

Asst. Manager,
Digital
Marketing

2

Master in E-Business

12/27/2012
Management

© Kabir Ahmad: kabir@mindcommerce.com
MBA, Human Resource Management
BBA, Management Studies

3

TODAY’S DISCUSSION AGENDA…

12/27/2012
 True Journalism

© Kabir Ahmad: kabir@mindcommerce.com
 Technology Revolution & Journalism
 Consumption Trend & News
 Media Convergence with Journalism
 Current State of News Reader
 Role of Journalist
 Examples
 Aided Technology 4

12/27/2012 © Kabir Ahmad: kabir@mindcommerce.com
5
Journalism
Where is
True

?

12/27/2012 © Kabir Ahmad: kabir@mindcommerce.com
6
CONSUMER DEVICES EVOLUTION …

12/27/2012 © Kabir Ahmad: kabir@mindcommerce.com
7
CONSUMERIZATION OF IT

12/27/2012 © Kabir Ahmad: kabir@mindcommerce.com
8
WHAT ABOUT TECHNOLOGY…

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9
MEDIA CONVERGENCE OF JOURNALISM…

12/27/2012 © Kabir Ahmad: kabir@mindcommerce.com
10
WHAT ABOUT CONSUMPTION …

Direction

HOW … ?
Organic Search Apps Social

12/27/2012
© Kabir Ahmad: kabir@mindcommerce.com
Voice SMS WAP Mobile TV

11

 2.4 bln Global Internet User

12/27/2012
 3.2 bln Unique Mobile User

 1.5 bln Mobile Internet User

© Kabir Ahmad: kabir@mindcommerce.com
 116 mln Tablet User Globally

 600 million TV Subscriptions

 500 mln Social Media User in Mobile

 68% Mobile Device Internet User Consume News

 23% Consume in Two Devices
12

12/27/2012 © Kabir Ahmad: kabir@mindcommerce.com
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COMPLEXITY …

Copyright: Phew

12/27/2012
© Kabir Ahmad: kabir@mindcommerce.com
 4 mln Internet User vs. 1.5 mln News Reader
 8 mln Mobile Internet User vs. 0.5 mln News
Consumer
 160 mln Population

14

12/27/2012 © Kabir Ahmad: kabir@mindcommerce.com
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12/27/2012 © Kabir Ahmad: kabir@mindcommerce.com
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ECOLOGY OF STORY …. FORBES

12/27/2012 © Kabir Ahmad: kabir@mindcommerce.com
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DIFFICULT / EASY … ?

12/27/2012 © Kabir Ahmad: kabir@mindcommerce.com
18
CITIZEN JOURNALISM …

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19
LOCATION CENTRIC …

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VIDEO …

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REAL TIME & SOCIAL …

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IS IT REPLACING …

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DEVICE FRAGMENTATION …

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vRecorder
VOICE RECORDER

Google Voice

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USTREAM

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REELDIRECTOR

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NOTESPARK

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WORDPRESS

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FIXWAGON

THINKFREE OFFICE MOBILE: POCKET WORD
PROCESSOR

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© Kabir Ahmad: kabir@mindcommerce.com
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SCANNER RADIO: BE FIRST ON THE SCENE

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CAMERA360

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DROPBOX

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Journalism ?
WHATS NEXT …. WEARABLE GLASS

CONNECT ME …

12/27/2012
Web:

© Kabir Ahmad: kabir@mindcommerce.com
http://www.gamificationresearch.com/contact.php
LinkedIn: http://www.linkedin.com/in/kabirahmad
Twitter, Skype: @kabirahmad2008
FB, G+, Pinterest: kabirahmad2008@gmail.com
Email: kabir@mindcommerce.com

35

12/27/2012 © Kabir Ahmad: kabir@mindcommerce.com
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Executive Summary This year’s key developments will centre on online video, mobile apps and further moves towards distributed content. Mounting problems around online display advertising will lead to a burst of innovation around journalism business models. More specifically … · Facebook/Google/Apple battle intensifies over the future of mobile and the discovery of content · Messaging apps continue to drive the next phase of the social revolution · Mobile browsing speeds up thanks to initiatives by platforms and publishers · Ad-blocker/publisher wars move to mobile - they rage through 2016 · Fraud and fake traffic further undermine faith in online advertising · Renewed focus on paid content of different flavours (given above) including crowd funding, membership and micropayment · Explosion of 360° video, auto-play video and vertical video (get used to it!) · Growth of identified web (sign in and registration will be critical to delivering cross platform personal content and notifications) · Breakthrough year for Robo-journalism– strikes in newsrooms over job losses · Another year of spectacular cyber attacks and privacy breaches · More measurement of attention/impact, less measurement of clicks · Messaging apps go mainstream at work (eg Slack, Hipchat, FB at work) · Scheduled TV viewing on the slide as more viewing shifts to on-demand · Rebirth of audio driven by internet delivery to mobile devices Technology to watch for · Virtual Reality (VR) hype goes into overdrive; leaves non-gamers cold · Artificial intelligence (AI) and messaging bots · Bendy and flexible phones; wireless charging finally takes off · Drones go mainstream with registration required in most countries · Smart mirrors just one example of growing visibility of the Internet of Things Everywhere we will see the growth of analytics and data-informed decision-making in technology, marketing and even publishing. In a few years’ time, it will seem extraordinary how uninformed we once were.

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Mobile Technology in Journalism

1. MOBILE TECHNOLOGY IN JOURNALISM

2. KABIR AHMAD CEO & Lead Analyst Gamification Research™ 12/27/2012 www.gamificationresearch.co m Directing Analyst, © Kabir Ahmad: kabir@mindcommerce.com Mind Commerce ® Telecom Infrastructure www.mindcommerce.com & Applications Asst. Manager, Digital Marketing 2

3. Master in E-Business 12/27/2012 Management © Kabir Ahmad: kabir@mindcommerce.com MBA, Human Resource Management BBA, Management Studies 3

4. TODAY’S DISCUSSION AGENDA… 12/27/2012  True Journalism © Kabir Ahmad: kabir@mindcommerce.com  Technology Revolution & Journalism  Consumption Trend & News  Media Convergence with Journalism  Current State of News Reader  Role of Journalist  Examples  Aided Technology 4

12.  2.4 bln Global Internet User 12/27/2012  3.2 bln Unique Mobile User  1.5 bln Mobile Internet User © Kabir Ahmad: kabir@mindcommerce.com  116 mln Tablet User Globally  600 million TV Subscriptions  500 mln Social Media User in Mobile  68% Mobile Device Internet User Consume News  23% Consume in Two Devices 12

14. 12/27/2012 © Kabir Ahmad: kabir@mindcommerce.com  4 mln Internet User vs. 1.5 mln News Reader  8 mln Mobile Internet User vs. 0.5 mln News Consumer  160 mln Population 14

35. CONNECT ME … 12/27/2012 Web: © Kabir Ahmad: kabir@mindcommerce.com http://www.gamificationresearch.com/contact.php LinkedIn: http://www.linkedin.com/in/kabirahmad Twitter, Skype: @kabirahmad2008 FB, G+, Pinterest: kabirahmad2008@gmail.com Email: kabir@mindcommerce.com 35

Mobile Technology in Journalism

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