10 Steps to Personal Branding

10 Steps to Personal Branding Success Joe Pulizzi Co-Author, Get Content Get Customers Founder, Junta42

Hi! I’m Joe Pulizzi (@juntajoe) ,[object Object],[object Object],[object Object],[object Object]

Let’s Start Off with Some Questions

Let’s Discuss ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What is Personal Branding? ,[object Object],[object Object],Dan Schawbel

Some Disclaimers ,[object Object],[object Object],[object Object]

Joe Pulizzi – March 2007 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Joe Pulizzi – Present Day ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

3 Things About Every Person ,[object Object],[object Object],[object Object],http://blog.madisonwhoswho.com/public/item/personal-branding-4-power-keys

Most Important Decision: When people think about what makes you unique (for business), what do you want them to say? Usually, Your Self Impression ≠ How People Perceive You

Unique and… ,[object Object],[object Object],[object Object]

You as the recognized expert, thought leader, solutions provider in WHAT! Hint: For the what, the smaller the better

THE PAYOFF ,[object Object],[object Object],[object Object],[object Object],[object Object]

The Basics ,[object Object],[object Object],[object Object],[object Object]

1. Update Your Online Profiles

Don’t Forget ,[object Object],[object Object],[object Object]

2. Start a Blog/Get Involved in the Online Conversation

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4. Create and Distribute Content of Interest to Your Customers

Twitter To Do’s ,[object Object],[object Object],[object Object],[object Object],[object Object]

Twitter To Do’s ,[object Object]

Your Ideas Spread! ,[object Object]

Giving Away the “Secret Sauce”

5. Write for Everyone (no matter how small)

Writing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

6. Pick 2-3 Key Associations and Get Active.

To get the most out of associations/events ,[object Object],[object Object],[object Object],[object Object]

8. Always be helping even if you feel like you are wasting your time.

9. Pay Attention to Google “You are what Google says you are”

10. Get Behind a Charity/Cause

Being the Expert Is Not about You! ,[object Object],[object Object]

Questions? Joe Pulizzi [email_address] (216) 941-5842 Site: www.junta42.com Blog: blog.junta42.com Book Site: www.getcontentgetcustomers.com Ways to Connect: LinkedIn: Joe Pulizzi Facebook: juntajoe Twitter: juntajoe

10 Steps to Personal Branding

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10 Steps to Personal Branding