The conventions of a film poster, how I've implemented those into my coursework, and the conventions of noir and how they've been implemented also.

1. Conventions of a Film Poster and
Noir
Josh Clarke

2. Our Final Film Poster and Conventions
of Noir Main actors, these are listed at
the top of the poster and
typically, actors will sign
contracts that give them a
percentage of the poster for
recognition.
This is the title, it is large and
centered to draw the audiences
eyes to it.
The tagline is short and snappy,
it should intrigue the audience
and make them excited about
what the film will explore.
The alignments of the
characters gives insight into
who they are in the film and
how important they are. The
larger sized female implies she
has great importance, the
male in the bottom right
corner is slightly more solid
than the boy implying he has
more importance than the boy.
The larger date of the film
implies it has importance, it
should be eye catching to let
audiences know when it is
released.
The credit block is used to
give insight into the
institution side of the film, if
audience members are
interested in this side of the
film, they may be enticed if
they find something familiar
or likeable in this part of the
film poster.

3. Our Final Magazine and Conventions
of NoirColour scheme – this is something
we chose to keep across both
ancillary tasks, not only for
familiarity and pastiche to
classical noir, but because of what
the binary oppositions (Strauss)
represent, the fight between good
and evil.
The use of cigarette and
cigarette smoke is typical of
noir as smoke connotes
mystery and deception,
whereas cigarettes connote
crime in the sense that
cigarettes are usually
associated with bad people,
this is a typical theme of
noir.
The facial expression of our
character in the poster is
one of subtle smiling, this
could imply her
acknowledgement of her
power over the characters,
and how she can bend them
to her will.
The reflection of the title is
symbolic of the reflection of
ones self, this ties really
effectively into noir as typically,
there is a pivotal moment in noir
films where the protagonist
looks at himself and asks the
question ‘why me?’
The cityscape in the background
is typical of noir as the setting
that noir films are based in are
usually urbanised settings, this
is no different with our
practical.

4. Examples and influences for our film
poster
Nightcrawler was influential to
both our trailer and our film
poster, the cityscape in the
background in this gave me
inspiration to implement it into our
own poster.
The Dark Knight enforced the
use of city-scaping in the
background. The tagline is
also short in this film poster,
but it also entices audiences
to explore what the film will
look at.
Albeit the German version of the
poster, this is for Double
Indemnity. There is a clear
influence from this trailer with the
femme fatale dominating the
poster but still with the inclusion
of other main characters.