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Creating a professional YOU
      using Linked in


              A Marketing Assignment

              Prof. Bong De Ungria, AGSB
                     July 28, 2011




http://   ph.linkedin.com/in/josephdeungria.com
Outline:

Creating YOU, the 24/7 Pro

6 Advantages
Why Linked In?
10 Suggestions




  http://   ph.linkedin.com/in/josephdeungria.com
6 Advantages of a Linked In
Account

1.       Use world’s best professional networking platform
2.       Appear in Google Searches for free, 24/7
3.       Create a professional image intentionally created by
         you, not accidentally by others
4.       Get a job, find opportunities
5.       Re-establish links with professionals you have
         worked with or may collaborate with in the future
6.       Monitor changes and opportunities in your network
         of connections


     http://   ph.linkedin.com/in/josephdeungria.com
Why Linked In?
http://www.hypermarketing2.com/2010/12/why-linked-in-vcoach-
bong-de-ungria.html




  http://   ph.linkedin.com/in/josephdeungria.com
Outline:

Creating YOU, the 24/7 Pro

6 Advantages
Why Linked In?
10 Suggestions




  http://   ph.linkedin.com/in/josephdeungria.com
1. Humanize with a recent, solo,
smiling, colored, professional picture




 http://   ph.linkedin.com/in/josephdeungria.com
2. Advertise with your 15 second
elevator speech




 http://   ph.linkedin.com/in/josephdeungria.com
3a. Gain credibility with the equity of
your school and companies




 http://   ph.linkedin.com/in/josephdeungria.com
3b. Boost credibility with minimum 3
recommendations and 20 connections




 http://   ph.linkedin.com/in/josephdeungria.com
4. Create 3 Web Links to Your Work,
Education and Passion




 http://   ph.linkedin.com/in/josephdeungria.com
5. Customize Your Public Profile
(Include your name as part of url)




 http://   ph.linkedin.com/in/josephdeungria.com
5a. How to customize url?




 http://   ph.linkedin.com/in/josephdeungria.com
6. Summarize with Measurable, High
Impact, Publicly Shareable Details




 http://   ph.linkedin.com/in/josephdeungria.com
7. Present Work= Present Tense;
Past Work= Past Tense




 http://   ph.linkedin.com/in/josephdeungria.com
8. Establish contact methods (only
those which you can share publicly)




 http://   ph.linkedin.com/in/josephdeungria.com
9a. Promote You.
How to Link to your blog




 http://   ph.linkedin.com/in/josephdeungria.com
9a. Sample promotion:
profile badge @ your blog




 http://   ph.linkedin.com/in/josephdeungria.com
10a. Go to Linked In Help Center for
FAQs (frequently asked questions)




 http://   ph.linkedin.com/in/josephdeungria.com
10b. Get answers to your questions
(don’t rely on vcoach or classmates!)




 http://   ph.linkedin.com/in/josephdeungria.com
Summary:

Creating YOU, the 24/7 Pro

6 Advantages
Why Linked In?
10 Suggestions




 http://   ph.linkedin.com/in/josephdeungria.com
Creating a professional YOU
      using Linked in


              A Marketing Assignment

              Prof. Bong De Ungria, AGSB
                     July 28, 2011




http://   ph.linkedin.com/in/josephdeungria.com

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Creating the Professional You via Linked In

  • 1. Creating a professional YOU using Linked in A Marketing Assignment Prof. Bong De Ungria, AGSB July 28, 2011 http:// ph.linkedin.com/in/josephdeungria.com
  • 2. Outline: Creating YOU, the 24/7 Pro 6 Advantages Why Linked In? 10 Suggestions http:// ph.linkedin.com/in/josephdeungria.com
  • 3. 6 Advantages of a Linked In Account 1. Use world’s best professional networking platform 2. Appear in Google Searches for free, 24/7 3. Create a professional image intentionally created by you, not accidentally by others 4. Get a job, find opportunities 5. Re-establish links with professionals you have worked with or may collaborate with in the future 6. Monitor changes and opportunities in your network of connections http:// ph.linkedin.com/in/josephdeungria.com
  • 5. Outline: Creating YOU, the 24/7 Pro 6 Advantages Why Linked In? 10 Suggestions http:// ph.linkedin.com/in/josephdeungria.com
  • 6. 1. Humanize with a recent, solo, smiling, colored, professional picture http:// ph.linkedin.com/in/josephdeungria.com
  • 7. 2. Advertise with your 15 second elevator speech http:// ph.linkedin.com/in/josephdeungria.com
  • 8. 3a. Gain credibility with the equity of your school and companies http:// ph.linkedin.com/in/josephdeungria.com
  • 9. 3b. Boost credibility with minimum 3 recommendations and 20 connections http:// ph.linkedin.com/in/josephdeungria.com
  • 10. 4. Create 3 Web Links to Your Work, Education and Passion http:// ph.linkedin.com/in/josephdeungria.com
  • 11. 5. Customize Your Public Profile (Include your name as part of url) http:// ph.linkedin.com/in/josephdeungria.com
  • 12. 5a. How to customize url? http:// ph.linkedin.com/in/josephdeungria.com
  • 13. 6. Summarize with Measurable, High Impact, Publicly Shareable Details http:// ph.linkedin.com/in/josephdeungria.com
  • 14. 7. Present Work= Present Tense; Past Work= Past Tense http:// ph.linkedin.com/in/josephdeungria.com
  • 15. 8. Establish contact methods (only those which you can share publicly) http:// ph.linkedin.com/in/josephdeungria.com
  • 16. 9a. Promote You. How to Link to your blog http:// ph.linkedin.com/in/josephdeungria.com
  • 17. 9a. Sample promotion: profile badge @ your blog http:// ph.linkedin.com/in/josephdeungria.com
  • 18. 10a. Go to Linked In Help Center for FAQs (frequently asked questions) http:// ph.linkedin.com/in/josephdeungria.com
  • 19. 10b. Get answers to your questions (don’t rely on vcoach or classmates!) http:// ph.linkedin.com/in/josephdeungria.com
  • 20. Summary: Creating YOU, the 24/7 Pro 6 Advantages Why Linked In? 10 Suggestions http:// ph.linkedin.com/in/josephdeungria.com
  • 21. Creating a professional YOU using Linked in A Marketing Assignment Prof. Bong De Ungria, AGSB July 28, 2011 http:// ph.linkedin.com/in/josephdeungria.com