Defining a Social Media STACK

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With the growing complexity of social media networks and the interwoven nature of the content we create, it is critical that we establish a social media workflow, or STACK. A STACK represents the applications and process you use to manage you Facebook, Twitter, LinkedIn and other social accounts.

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Defining a Social Media STACK

  1. 1. socialmediainnovation group<br />Defining a Social Media STACK<br />“It’s not enough to ‘just do it’ these days.<br />You need a plan.”<br />August 5, 2009presented by John McElhenneyhttp://uber.la @jmacofearth<br />
  2. 2. The Big THREE<br />My social media networks of choice<br />access points<br />access points<br />access points<br />socialmediainnovation group<br />© 2009 John McElhenney<br />
  3. 3. FriendFeed<br /><ul><li>Twitter
  4. 4. Facebook
  5. 5. Delicious
  6. 6. YouTube
  7. 7. Flickr
  8. 8. Disqus
  9. 9. Uber.la (blog)
  10. 10. Facebook
  11. 11. Twitter
  12. 12. RSS feed
  13. 13. FF subscribers
  14. 14. blog plug-ins
  15. 15. daily archive via email</li></ul>FriendFeed as Aggregator<br />socialmediainnovation group<br />© 2009 John McElhenney<br />
  16. 16. Sharing a Link with FriendFeed<br />Facebook<br />FriendFeed Web Widget<br />Twitter<br />FriendFeed page<br />socialmediainnovation group<br />© 2009 John McElhenney<br />
  17. 17. Sharing a Link with Delicious<br />Facebook<br />Delicious Web Widget<br />FriendFeed Page<br />Twitter<br />Delicious page<br />socialmediainnovation group<br />© 2009 John McElhenney<br />
  18. 18. My Social Media STACK<br />Long Form &gt; 140c<br />Short Form &lt; 140c<br />Recycle - Reuse<br />my blog<br />Twitter<br />friendfeed<br />LinkedIn<br />TweetDeck<br />delicious<br />socialmediainnovation group<br />© 2009 John McElhenney<br />
  19. 19. Social Media Beyond the STACK<br />socialmediainnovation group<br />© 2009 John McElhenney<br />
  20. 20. socialmediainnovation group<br />“You need a plan.”<br />August 5, 2009presented by John McElhenneyhttp://uber.la @jmacofearth<br />

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