World of Watson 2016 - For your Boss - Panel discussions

Speakers Industry
SEC–1326: Collaboration Panel: How to Recruit
15,000 Security Peers to Help Thwart Attackers
Sessions Security
Panel Discussion
, 01:00 PM – 01:45 PM
In an era of sophisticated attacks, acting as an island on lockdown will leave holes
in your defenses as your vendors, clients, and even your own employees can cause
inadvertent security incidents. Join this panel of experts to learn how collaborative
defense can improve your security posture while leveraging the expertise of over
15,000 of your peers and IBM Security experts. From higher-order threat
intelligence to actionable threat observables and crowd-sourced security apps, the
IBM X-Force Exchange and IBM Security App Exchange platforms are no-cost
tools that can put the expertise of the security market to work for your organization.
24 October 2016
Chris Meenan, IBM Security
John Markott, Carbon Black
Paul Griswold, IBM
Not Industry Specific
Page 1 of 18
9/28/2016https://www-01.ibm.com/events/global/wow/sessions/print/index.html

Speakers Industry
SEC–1421: The Value of Evolving to Cognitive
Security: A Panel Discussion
Sessions Security
Panel Discussion
, 10:00 AM – 10:45 AM
On the heels of IBM's recent Cognitive Security announcements, a research study
on cognitive security in the marketplace was conducted, surveying over 700
security professionals globally. In this panel discussion, you'll hear insights from the
authors of this unprecedented study, including: cybersecurity issues that may be
addressed through cognitive security; readiness characteristics and prerequisites
to adopt cognitive security solutions; current and future cognitive security
investment priorities; and the value proposition associated with cognitive security,
including quantitative and qualitative benefits of adopting the next evolution in
security capabilities.
CLD–1568: Panel Discussion: What's Next for
Business Processes in the Cognitive Era?
Sessions Cloud
Panel Discussion
, 03:00 PM – 03:45 PM
24 October 2016
Diana Kelley, IBM
Vijay Dheap, IBM
David Jarvis, IBM
Mike Pinch, University of Rochester
24 October 2016
Page 2 of 18

Speakers Industry
Business is changing to leverage business processes in new and innovative ways.
Today digital technologies are going mainstream. Disruptive business models offer
great potential to derive insights from Twitter and The Weather Channel. Real-time
decision management in context opens up new avenues to connect with customers
at every point of interaction. Self-service, finding information fast and getting the
right work to the right person are emerging scenarios where cognitive technology
changes business operations for superior front office experiences. This lively,
interactive session features industry analysts and business leaders discussing key
trends and sharing how organizations can connect better with customers in the
cognitive era!
SEC–1680: Cognitive, Cloud and Collaboration: Town
Hall Meeting with IBM Security Technical Leaders
and Watson
Sessions Security
Panel Discussion
, 11:00 AM – 11:45 AM
Join Sandy Bird, IBM Fellow and CTO of the IBM Security Business unit, who will
host an open town hall meeting and panel discussion with the technical leaders
from IBM Security and IBM Watson. The discussion will cover the powerful
combination of IBM Security and cognitive computing, along with cloud security,
Pramod Sachdeva, Princeton Blue
Irene Lyakovetsky, IBM
Jim Casey, IBM
David Herring, Kaiser Permanente
Jim Sinur, Flueresque
24 October 2016
Page 3 of 18

Speakers Industry
and how collaboration can foster the exchange of information and improve the
security of an organization. This session will largely be an open Q&A, during which
customers and partners can interact directly with the technical experts on these
topics or others of their choice.
Speakers Industry
INF–1807: Using IBM Watson to Reduce IT
Application and Infrastructure Outages: A Panel
Discussion
Sessions IT infrastructure
Panel Discussion
, 09:00 AM – 09:45 AM
Join this panel discussion to hear how Kaiser Permanente and Haddon Hill Group
enabled IBM Watson to identify and address IT application issues. Learn how
mission-critical applications issues were resolved more effectively and in less time.
These organizations leveraged Watson to reduce key KPI issues, leading to faster
incident resolution and reduced outages. The discussion will focus on how the
investment in Watson resulted in increased IT productivity and cost savings. Kaiser
Permanente and Haddon Hill Group will take you through their journeys and share
the benefits they have realized to date, along with their plans moving forward with
Watson.
Suzy Deffeyes, IBM
Jeb Linton, IBM
Vijay Dheap, IBM
William Bird, IBM
24 October 2016
Page 4 of 18

Speakers Industry
IDS–1987: Collaboration in the IoT Ecosystem:
Insurers and Device Suppliers Panel Discussion
Sessions Industries
Panel Discussion
, 05:00 PM – 05:45 PM
This panel discussion featuring Wally/Sears, Erie Insurance and IBM cognitive IoT
experts will provide an insurance industry view of the Internet of Things from the
perspective of market leaders in the IoT ecosystem. We will address the challenges
and opportunities that IoT presents for the insurance industry, and share how
leading ecosystem participants are addressing these challenges. We will explore
topics including the connected car, connected home, connected life, aging in place
and the connected work environment.
DMT–2124: Client Panel on Experiences with DB2 12
for z/OS
Sessions Data management
Terry Cameron, Kaiser Permanente
Denny O'Brien, IBM
Andrew Strear, TD Ameritrade
George Knoll, Haddon Hill Group
24 October 2016
Edward Calusinski, IBM
Parag Garg, Wally/Sears Holding
Chuck Mathews, Erie Insurance
Insurance - General
Page 5 of 18

Speakers Industry
Panel Discussion
, 09:00 AM – 09:45 AM
Come join this panel session, where IBM's top DB2 12 Early Support Program (ESP)
customers will share lessons learned and experiences with DB2 12. The discussion
will especially focus on how to get a quick start developing applications for the
mobile world.
Speakers Industry
ALY–2193: Adopting Cognos Analytics: A Customer
Perspectives Panel
Sessions Advanced analytics
Panel Discussion
, 12:00 PM – 12:45 PM
In this interactive panel session, customers will share their experiences with
adopting IBM Cognos Analytics. A spectrum of use cases covering cloud and on-
premise adoption and upgrading from older to recent releases will be covered.
24 October 2016
Robert Perih, Citigroup
Tom Crocker, IBM
Frank Petersen, Bankdata
Banking
24 October 2016
Roberta Wakerell, IBM
Judy White, UC San Diego
Page 6 of 18

Speakers Industry
DMT–2358: Client Panel on DB2 Performance Best
Practices
Panel Discussion
, 04:00 PM – 04:45 PM
Come hear about DB2 for z/OS performance tips and techniques from a panel of IT
professionals who will share their wealth of experience. They have faced many of
the challenges that every IT professional encounters today: managing growing
amounts of data and applications; reducing overall operating costs; meeting
stringent SLAs so as to avoid negatively affecting the company’s customer base or
profits; establishing an effective, proactive methodology for performance
monitoring and tuning; and proactively mitigating or otherwise dealing with
performance issues should they arise. These are some of the topics that our
experts will cover.
MOB–2605: IBM MobileFirst for iOS Panel:
Transforming Business for the Cognitive Era
26 October 2016
Lethika Panicker, Vantiv Inc
Perry Shindle, Pennsylvania
Department of Transportation

Elizabeth Veillon, Defense Logistics
Agency

Dil Sasidharan, Capital One
Udo Hertz, IBM
Steve Fafard, IBM
Information Technology
Page 7 of 18

Speaker Industry
Sessions Mobile
Panel Discussion
, 08:00 AM – 08:45 AM
As every company strives to become mobile and digital, businesses will be
differentiated by the experiences they create for their employees and customers.
IBM’s partnership with Apple has evolved to help clients transform their enterprise.
With built-in analytics and cognitive capabilities, IBM MobileFirst for iOS solutions
empower employees to make more informed decisions and create personalized
experiences in the moment of action, delivering delightful customer interactions and
significantly increasing customer satisfaction. In this session, MobileFirst for iOS
clients will share how they are partnering with IBM and Apple to deliver outstanding
business value and results.
MOB–2816: Financial Services Panel: Breaking the
Mold with Cloud, Cognitive and Mobile
Sessions Mobile
Panel Discussion
, 09:00 AM – 09:45 AM
The financial services sector is undergoing massive transition and disruption due to
the connected economy. The flexibility of cloud, the market potential of the API
economy and the sophistication of cognitive services are driving innovation in
financial commerce without regard for borders or even the four walls of the
organization. Fortunately, financial services companies are playing a role in this
evolution by strategically using analytics, cloud and mobile technology to engage
customers and field agents in relevant and unique ways to improve productivity and
26 October 2016
Rob Ranieri, IBM Not Industry Specific
26 October 2016
Page 8 of 18

Speakers Industry
increase sales. Contribute to a panel discussion on how you can take innovation to
the next level by integrating cognitive services into digital banking and insurance.
Speaker Industry
MOB–2834: Retail and Hospitality 3.0: Competing in
the Digital Economy with Mobile and Cognitive
Sessions Mobile
Panel Discussion
, 10:00 AM – 10:45 AM
Flexibility to innovate is paramount for retailers and hospitality purveyors that want
to compete in this fast moving digital economy. Having a mobile app or mobile-
enabled website is no longer good enough. Forward-thinking organizations are
capitalizing on innovations in cloud, mobile, and cognitive offerings to understand
the individual in context and create personalized experiences that engage them
across touchpoints in unique ways. Learn how organizations are modernizing their
approach to customer engagement using cutting edge IBM technologies that
provide them with the flexibility to evolve as the digital economy continues to
change.
Larry Brown, Amica Mutual Insurance
Company

Jeff Wright, BMO Bank of Montreal
Valerie Clark, IBM
Banking
26 October 2016
Tom Nawara, IBM Retail
Page 9 of 18

Speakers Industry
MOB–2839: From Hype to Impact: Panel on
Redefining Healthcare with Cognitive and Mobile
Capabilities
Sessions Mobile
Panel Discussion
, 02:00 PM – 02:45 PM
The need to achieve better health outcomes through value-based care is driving
healthcare leaders to leverage cognitive and mobile capabilities to understand
individual needs and engage in a meaningful way. The proliferation of innovative
services on the cloud is driving this innovation, including cognitive APIs that tap into
tone and personality; data services that provide context about location and
weather; and IoT devices that capture individual biometrics. In this panel session,
you'll learn how entrepreneurial-minded people are using IBM cloud and mobile
capabilities as a competitive differentiator to create engaging mobile experiences
that drive value in healthcare.
ALY–2993: Journey to Cognitive Excellence Panel:
Harness the Force of a Strong Analytics Foundation
Panel Discussion
, 03:00 PM – 03:45 PM
25 October 2016
Lori Victor Feller, IBM
Dan Pompilio, Simple C.
Heather LaPolt, Aetna
Andy Chang, Bausch + Lomb
Healthcare & Life Sciences
25 October 2016
Page 10 of 18

Speakers Industry
The cognitive era, with its innovative capabilities, fundamentally changes how
individuals do their jobs, engage and interact with others, learn and make decisions.
Plenty of research shows that organizations who embed analytics everywhere
outperform because analytics is available and useful to all. Has your organization
reached its potential? Come interact with a panel of analytics leaders who know
firsthand the importance of building a strong foundation that embraces all forms of
data, analytics and cognitive computing. If you want to outthink the competition,
identify new and better business opportunities and reshape your industry.
ALY–3028: Industry Expert Panel: Must-Have
Requirements for Today’s Enterprise BI and Analytics
Platforms
Panel Discussion
, 02:00 PM – 02:45 PM
The demand for business-led, self-service analytics has outpaced the overall BI and
analytics market. Business users increasingly want access to all types of corporate
and non-corporate data to create dashboards. Meanwhile, enterprise reporting
remains a foundational requirement for organizations. Meeting all these
requirements while avoiding islands of disconnected data and users is the new
challenge for organizations. Join us for a panel discussion with industry experts to
Mark Lack, Mueller, Inc.
Kay Vandevanter, The Boeing
Company

Julie Severance, IBM
Brian Green, Blue Cross Blue Shield of
Tennessee

24 October 2016
Page 11 of 18

Speakers Industry
explore and debate the key requirements of today's BI and analytics solutions and
how to address them.
Speaker Industry
DMT–3039: Client Panel on the Business Advantages
of Operational Analytics
Panel Discussion
, 04:00 PM – 04:45 PM
Join this panel to learn how IBM clients are taking advantage of IBM solutions to
drive their operational analytics strategies. During this session, clients will share their
stories about how they are using IBM solutions, such as DB2 for z/OS and the DB2
Analytics Accelerator, to integrate analytics with their transaction systems. This
approach allows them to deliver insight at the point of impact, while reducing
latency, minimizing cost and complexity and improving data governance and
security.
Roberta Wakerell, IBM
Hyoun Park, Blue Hill Research
Mark Smith, Ventana Research
Rowan Curran, Forrester Research
24 October 2016
William Shipley, The Vanguard Group,
Inc.
 Not Industry Specific
Page 12 of 18

Speakers Industry
WAT–3095: Panel: Supercharge Your Social
Marketing with Cognitive Insights and Hyper-
Targeted Content
Sessions Watson
Panel Discussion
, 12:00 PM – 12:45 PM
Consumers are bombarded with marketing messages on multiple social channels,
every day. The key to breaking through the noise is to turn social media data into
actionable insights. Hear from our panel on how several companies are using
Watson to better understand their audiences, target campaigns with greater
precision, and drive significant business results. Panelists include: Scott Litman,
Managing Partner, Equals3; Ryan Detert, CEO, Influential; Jason Jercinovic, Global
Head of Marketing Innovation & Global Brand Director, Havas; Javier Burón, CEO
and Co-Founder, Audiense.
CLD–3212: Digital Innovation with APIs Panel
Discussion: Lessons from the Financial Services
Industry
Sessions Cloud
Panel Discussion
24 October 2016
Ryan Detert, Influential
Javier Burón, Audiense
Carolyn Calzavara, IBM
Jason Jercinovic, Havas Worldwide
Scott Litman, Equals 3
Page 13 of 18

Speaker Industry
, 05:00 PM – 05:45 PM
The marketplace continues to shift to digital; the question becomes how to
prioritize which areas of your bank or insurance firm to transform, and how to
leverage the power of your data for better business results. How do you capture
new market opportunities to support innovation and new ecosystem partnerships in
the API economy? Join a panel of financial services industry thought leaders to hear
how to leverage the latest mobile, cloud, process and Internet of Things
technologies to ensure financial institutions are unleashing new ideas, accelerating
development and preparing to disrupt to facilitate the best outcomes.
Speakers Industry
ALY–3310: Data Science Made Easy With IBM: A
User Panel Discussion
Panel Discussion
, 11:00 AM – 11:45 AM
It is no secret IBM is on a mission to train a million data scientists and build the next
generation of technical leaders. So, where are we today? What do our users have to
say? Come hear for yourself how corporate and academic leaders have used IBM
technology to propel their data science missions to the next level. We’ll begin with a
short overview and demo of the latest IBM technology in the data science
ecosystem, and then continue the discussion with a distinguished panel.
24 October 2016
Carolyn Martin, IBM Banking
27 October 2016
Ron Reuben, IBM
Dinesh Nirmal, IBM
Page 14 of 18

Speakers Industry
ALY–3587: Panel: What's New in Predictive and
Prescriptive Analytics in the Cloud
Panel Discussion
, 11:00 AM – 11:45 AM
This panel discussion will be comprised of Offering Management from IBM's SPSS
Modeler, SPSS Statistics and Decision Optimization products. The panelists will
discuss the benefits of leveraging IBM's cloud environment for predictive and
prescriptive analyses, and talk about new offers that have been added to the
portfolio.
DMT–3592: Designers + Developers: A Panel
Featuring the IBM Graph UX Team
Panel Discussion
, 01:00 PM – 01:45 PM
26 October 2016
Ted Fischer, IBM
Susara van den Heever, ibm
DOUGLAS STAUBER, IBM
Hans Schlenker, IBM
Luciane Ellis, IBM
25 October 2016
Page 15 of 18

Speakers Industry
Building a great collaborative team can determine the success of a development
project, and today's applications frequently include teams of designers and
developers working together. Come learn from a panel of team members who
created the world's first enterprise-grade scalable Graph Database-as-a-Service.
Hear about problems they had to solve, and lessons they learned. Plus get key
takeaways to keep in mind for your next project.
Speakers Industry
ALY–3624: Weather Means Business Panel: First-
Hand Accounts from Leaders Who Put Weather
Analytics to Work
Panel Discussion
, 05:00 PM – 05:45 PM
Weather affects every inhabitant on earth, every day, as well as every business that
serves them. It impacts everything from energy prices to media consumption,
aviation safety to food costs, and so much more. Come to this panel session and
hear first-hand how companies across industries are putting weather data to work
for them. A variety of clients will share how they are using weather data and
weather-based solutions to improve their business results.
Prachi Khadke, IBM
Kamille Nixon, IBM
Bhavika Shah, IBM
Dillon Eversman, IBM
25 October 2016
Domenic Breininger, PPL Corporation Not Industry Specific
Page 16 of 18

Speakers Industry
CDS–3898: Closing Panel: How Will We Transform
Education with Cognitive and Data Science?
Evolving Education Cognitive & Data Sciences
Panel Discussion
, 06:00 PM – 07:00 PM
The knowledge and skills expected by employers are changing more quickly than
most educational institutions can respond. Expectations of graduates with
undergraduate degrees include: Data & Analytics Literacy, Cognitive Literacy,
Design Thinking and T-Shaped Graduates. New and rapidly evolving job roles
require new specializations: Data scientists, Data Engineers, Cognitive Engineers,
plus Business leaders with new skills to fill roles like Chief Data or Analytics Officer.
Academic leaders join Guru Banavar, IBM's Chief Science Officer for Cognitive, to
share perspectives and drive the conversation: How will we transform education for
the cognitive era?
Michelle Boockoff-Bajdek, The
Weather Company

Kevin Eubank, KSL.COM .
Walt Norley , OnGolf
23 October 2016
Gordon Prof. Dr. Pipa, University
Osnabrück

Guru Banavar, IBM
Brian Fitzgerald, Business-Higher
Education Forum

Girish Punj, University of Connecticut
Education
Page 17 of 18

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