Vice Media

1. Launched in 1994, VICE has offices in 35 cities across the world and
makes 1700 pieces of content every day through five key lines of
business: VICE.com, an award-winning international network of digital
content; VICE Studios, a feature film and television production
studio; VICELAND, an Emmy-winning international television network;
a Peabody award-winning NEWS division; and VIRTUE, a global, full-
service creative agency with 21 offices around the world.
VICE founded in 1994 by SHANE SMITH and SUROOSH ALVI as
a16 page zine in Montreal.
The original logo for VICE media was made by
Suroosh Alvi who typed out ‘VOICE’ on a desktop
computer using a font called ‘Mystical”.
HEADQUARTERS : Brooklyn, New York, United States.

2. SHANE SMITH
20%
THE WALT DISNEY
COMPANY 16%
A&E NETWORKS
20%
TPG CAPITAL
44%
SOROS FUND
MANAGEMENT
10%
JAMES MURDOCH
(MINORITY STAKE)
OWNERSHIP

3. BUSINESS
Built on immersive world-class reporting by a
new generation of global correspondents,
VICE Media’s dedicated news division has
boldly redefined news and current affairs.
VICE News is launched to serve a global
youth audience alienated by the tired news
formulas of legacy media. Following the
documentary series VICE on HBO, VICE
launches VICENews.com in 2014, and the
Emmy-winning newscast VICE News
TTonight in 2016.
Launched in 2017, VICE Studios is a global
television and feature film production
company that encompasses the development,
financing, production, and distribution of multi-
platform content.
With a curated slate of culturally-focused films
and television, VICE Studio’s filmography
includes The Report starring Adam Driver and
Annette Bening; Harmony Korine’s The Beach
Bum, starring Matthew McConaughey; Mia
Wasikowska’s drama Judy and Punch; Netflix
docu-series 1994; and web series
100percentme that looks at what it means to
be disabled in the 21st century.
Launched in 2016 in partnership with A+E
Networks, VICE’s original, immersive
docustyle content is transparent, visceral, and
unfiltered.
VICE is the new home of the award-winning
VICE News Tonight. Spike Jonze at the helm,
VICE launches the TV channel VICELAND as
a home for people and their ideas.

4. Since 2006, VIRTUE has used its
entertainment DNA to help brands
capture the attention of their audiences
with work that speaks to our most primal
instincts of pleasure, attraction and
delight.
With presence in 21 countries, VIRTUE
crafts campaigns, platforms, and IP for
some of the most important brands on
the planet. Using proprietary tools,
access, and intelligence, VIRTUE finds
new ways for brands to matter to the
world through an entertainment-centric
approach that plunges its hooks into
audiences’ subconscious and refuses to
let go.
Virtue is behind the award winning
Chrome’s ‘Don’t Be A Browser’, Park
MGM’s Las Vegas Love Stories,
Weedmaps’ Museum of Weed, Dove’s
Dear Future Dads, and Q the Genderless
Voice.
Coming from all around the world,
VICE Digital’s team strives to capture
the people at the heart of stories, and
focus on the ideas, issues, and context
that other outlets miss.
The international audience comes to
them
for their engaging videos, articles,
podcasts and experiential that share
their unique perspective on current
events and culture.

5. PROPERTIES ACQUISITIONS
Name Launch Genre
Vice 1996 Culture
Vice News 2013 News
Noisey 2012 Music
Motherboard 2010 Technology and
Science
Broadly 2015 Women’s Interest
Munchies 2014 Food and cooking
Vice Sports 2014 Sports
i-D 2013 Fashion
Garage 2016 Arts
Amuse 2015 Lifestyle
Vice Impact 2017 Advocacy
Vice Games[70] 2016 Video games
Tonic 2016 Health and wellness
Free 2018 Personal finance
Old Blue Last Pub
Vice runs a pub and music venue in Shoreditch, East
London named The Old Blue Last, in which a live music
program entitled "Live at the Old Blue Last" is filmed. After
Vice bought the Old Blue Last in 2004, it underwent a series
of improvements, with most taking place in 2010. Music
acts who have played at the venue include Arctic
Monkeys, Amy Winehouse, Chromeo, JME, Black Lips,
and Florence + the Machine.
i-D Magazine
Vice integrated with the British fashion magazine i-D in
December 2012,with Vice president Andrew Creighton calling it
"one of the only fashion publications in the world we actually
respect.
VRSE.farm
In 2015, Vice announced it invested an "undisclosed sum" in
VRSE.farm, a virtual reality company founded by acclaimed
director Chris Milk. The announcement came alongside a debut
VR experience at the Sundance Festival, a "virtual-reality
journalism broadcast" made in partnership with Spike Jonze and
Vice News.
Pulse Films
In March 2016, Vice acquired controlling stake in UK television
and film production company Pulse Films, to bolster its original
programming efforts. As of March 22, 2017, Pulse Films
produces original content including the
series Pillowtalk and Twiz and Tuck Bucket List for exclusive
release on video.vice.com, Vice's digital video hub.
Garage Magazine
Vice acquired UK magazine Garage in July 2017 to expand its
foothold in the youth market and announced plans to launch a
digital channel focused on art, fashion and literature.
Villain
In May 2018 Vice announced the acquisition of experiential
events company Villain at its NewFronts presentation, but didn't
reveal what they paid for it. Villain is based in a 15,000 ft
warehouse near Vice's headquarters in Williamsburg, NYC. The
company works with a host of major brands, including PepsiCo,
Toyota and RedBull.

6. ALLIANCES
In 2014, Vice Media chose to
partner with A&E Networks for a
10% minority stake.
In 2014, Vice Media announced a
CDN$100 million joint venture
with Rogers Communications foe
the introduction of a Vice-
branded television network and
digital properties in Canada in
2015. Aiming primarily towards
digital platforms.
In June 2016, the company
announced its planned expansion
into over 50 countries, including
partnerships with The Times of
India Group and Moby that will
see Vice enter the India and
Middle East markets with digital,
mobile, and linear operations.
In late 2016, Vice announced a
news and content expansion into
the Indonesian market and had
struck digital and cable
programming deals with Google
and Indonesian television
network Jawa Pos TV to
broadcast its original lifestyle,
culture, and news content.
A&E Networks
Rogers Communications
The Times Of India Group
Moby
Jawa PosTV

7. Verizon’s Go90
Black Pills
Grupo Globo
Starting of 2017, Vice announced
new content deals with mobile
operators in multiple regions,
including an extensive Asia
Pacific expansion and renewed
partnership with Verizon's Go90
branch.
In 2017, Vice Media finalized a
deal with French digital media
studio Blackpills for the creation
of a lineup of original short-form
programming, set to premiere on
Vice's digital video hub,
video.vice.com. Blackpills would
enlist international filmmakers
including Luc Besson, Bryan
Singer, and Zoe Cassavetes in
the creative effort.
In June 2017, Vice announced a
partnership with Brazilian media
giant Grupo Globo that will see
Vice grow its existing presence in
the region through increased
local production capabilities and
increased mobile programming.
PARTNERS
VICE+
VICE+ is VICE’s creative
marketing arm that works
directly with brands to create
custom, co-branded content for
channels and beyond.

8. Submitted to-
Prof. Archana Singh
Submitted by-
Parveen ‘K’ Dyal
MA 1, Sem-2
Roll no.24
ASSIGNMENT ON MEDIA
MANAGEMENT