Successful assignments will: be focused on analyzing an advertisement, current or vintage, that’s appropriate for a college-level audience; include a thesis statement at the end of the introduction that conveys the overall effectiveness of the chosen ad; include details to establish the visual description and context of the ad; identify the various ways rhetorical appeals are used; .

1. Successful assignments will:
be focused on analyzing an advertisement, current or vintage,
that’s appropriate for a college-level audience;
include a thesis statement at the end of the introduction that
conveys the overall effectiveness of the chosen ad;
include details to establish the visual description and context of
the ad;
identify the various ways rhetorical appeals are used;