My slides from the Social Media 09 event held in London on the 12th November 2009

1. Social Media in Government Jonathan Akwue

2. . Parts of the UK Government actually ‘get’ Social Media

4. . Using social media to deliver services to parents…

5. . The traditional way of finding help…

6. . … but the world has changed

7. So we launched an Innovation Fund…

8. … with some familiar names

11. … and some new ones

12. 2.4 million parents reached 74% had never accessed parent support before Did it work? 72% of Dad’s were new users

13. Not everything worked… The pilot SMS services did not prove to be popular with parents

14. … but we’re learning all the time

15. … using old and new media

17. . Any Questions?