1. IDEAS FOR MAGAZINE
LOGO
One of the first steps of producing my music magazine I had to design a logo for it. I
chose to designed a few logos which I could then later choose from. This allowed me to
experiment more and think creatively, I asked people in my class to help me decide
what to call my magazine I also used the feedback from my questionnaire.
I wanted to use attractive colours which would be appealing to my target audience; this
being an audience ranging between 18-24. however, I came to realise that my first idea
wouldn’t be appealing as it seems more appealing to a younger age range. So, I then
developed another logo which then seemed as if I was creating a magazine for a talent
show rather than a music magazine. The last logo seemed more appealing to my target
audience so I decided to go with it.
Here are the following logos I designed for my music magazine:
2. PROGRESSION OF THE
‘air magazine’ LOGO
Using Microsoft office and Photoshop I was able to create
this logo. The created the ‘air’ part of the logo using
Photoshop, I drew out the outline using the Paintbrush tool I
then layered it onto a pink background. Then by using
Microsoft Office I wrote the ‘magazine’ in ‘Andale Mono’
font with a size of 24.
The different layers.
3. JUSTIFICATION OF
LOGO
I chose this magazine logo as my research showed
that a lot of people said I should call my magazine
'air magazine' as it implies that music can take you
into a world of your own; where you begin to get lost in
your own thoughts and understanding.
I chose to do it as a typographic name/logo for instance I
acknowledged this through my research of looking into
magazines and the way in which they present their names
and logos. I wanted something which visually appealed to my
audience something that also meant something. For example,
vibe is a recognisable name however it also fits into the hip-
hop genre. The genre of my magazine is RnB/hip-hop and I
feel that ‘air’ fits in perfectly with the genre; RnB/hip-hop
music is urban (in the city) and allows the listener to drift off in
a world of their own, whilst acknowledging their urban roots.
4. TAKEN IMAGES TO
CHOOSE FROM
I then took a picture of a class member dressing her up in a similar style to an RnB artist. This
enabled me to take a couple of pictures of her which I then chose from to create a realistic
magazine effect.
I set up a room in order to have a photo shoot which looked more realistic to a real RnB
artist's photo shoot. I took over 45-50 pictures so that I could choose which one to use.
Here are the pictures that I felt could be used on my front cover. I finally decided I would use the
picture on the right.
5. PROGRESSION OF
CHOSEN IMAGE
After overviewing these 5 photos I decided I
want to use the one where she has her arms
spread over the sofa. I chose this photo as it
reflected back to my logo which is 'air' others
and myself believe it perhaps portrays a sense
of flying.
After deciding my Front Cover image I
went on to editing it on on ‘Adobe
Photoshop’ in order to achieve the
outcome I was able to achieve by using
different effects and tools. Here, are some
screenshots to show how I achieved this
outcome:
By using the ‘Quick Selection Tool‘ and
the ‘Colour Picker Background Tool’, I was
able to get one colour all across the
background of the image.
6. CONTINUING THE
PROGRESSION
Here I used the ‘Properties’
tool to sort out the
‘Exposure’, ‘Offset’ and
‘Gamma correction’.
However, I didn’t like the end
result it created so I played
around until I was able to
achieve the most appealing
image.
7. CONTINUING THE
PROGRESSION
Here I was able to chose the
‘Cyan’, ‘Magenta’ and
‘Yellowness'’ suitable to this
picture.
By choosing the vibrance and saturation of
the image I was able to make the colours of
the image stand out more to give it a more
rich look. I went into more depth with the
saturation of the image.
8. CHOSEN PICTURE
By the end of experimenting on Photoshop I concluded I wanted the
image to look like this.
By using the tools previously mentioned I was able to achieve a
realistic photo for my magazine front cover.
I’m happy with the end result of this image.
Before After
9. JUSTIFICATION OF
COLOURS AND FONTS
I chose to use a limited amount of colours; this is why I only chose three specific
colours I would stick by. I noticed that common magazines such as VIBE
magazine only uses on average three colours
These three colours I chose stood out most against the colours in the image them
stemmed. I didn’t like the other combination of colours as they didn’t have that
impact on the magazine. The dominate colour within this magazine is red, the two
colours I’ve added are black and white these colours stand out in the magazine
also they fit in with the style also they work greatly with the image in the
magazine.
‘Helvetica’ is the font I used as it’s a font which is easy to read, with regards to its
classy and classical appearance; classical in the ways in which its not a modern. I
used a variety of sizes in order to make some things stand out more these being
the more important things such as Names, Information, and Dates. I also made
the writing bold at various occasions to really make some points appeal to my
audience; this would attract their attention making them want to buy my magazine
my audience would want to know what’s inside my music magazine.
10. USE OF QUARK
I then used QUARK having completed the
work on my photograph and the logo. I
used QUARK to design my music
magazine front cover.
First of all I placed the picture so that It
would fill/cover (bleeds at all four edges)
the entire page.
I then added the logo in the top left hand
corner which is where you would normally
find the logo name of a magazine.
I then added the articles around the image
trying to ensure that I left enough space in
the middle to allow my audience to view the
artist, also so the magazine cover didn’t
appear cluttered.
I used different type sizes and colours to
really give the music magazine impact. I
then added a price, a date, a barcode, also
QR code as my research showed that
these are conventions of a m agazine
cover.
QUARK was really useful as I
could put text where ever I thought
it was best for the magazine also I
could move it around also I could
adjust sizes and produce an
authentic piece of work.
11. EDITING IT THE TYPEFACES
AND POSITION OF TEXT.
I changed the colour of the
typefaces because it had no
relation to the content page. Also I
noticed that the black circle
appeared odd on the front cover
so I got rid of it and it now looks a
lot better as it fits in with the
position of her body.
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