feasible way to understand the model of communications by SOLOMON

1. MODEL OF
COMMUNICATIONS
EDITED AND PREPARED
BY
USMAN ALI SHAMS
(KING SOLOMON)

2. MODEL OF COMMUNICATION
The purpose of a “model of
communication” is to offer a visual
representation of a concept with the
intent of facilitating the understanding
of it..
Traditionally speaking there are three
model of communications process:

3. Linear Communication Model
 The linear model’s behavior is belied by its name,
where a sender encodes a message via a channel
and the message is decoded by the receiver.
 It is straight-line communication found typically
in mass communication; like television,radio,newspaper
 Generally we can say that according to this model
there is no feed-back from the receiver.
 Shannon and Weaver were the first to present the Linear Model of
Communication in 1949′s The Mathematical Theory of Communication.

4. Linear Communication Model

5. Interactive Communication Model
 It now allows for a feedback element because after a message is encoded and
sent to the decoding receiver, the roles then reverse and the receiver
encodes and sends a response to the original sender who has now turned to be
a receiver.
 Same like action and reaction phenomenon
 For example
 Text messages to each other in which we receive and give response
 Same phenomenon occur in telephone call and email exchanges.

6. Interactive Communication Model

7. Transactional Communication Model
 This model depicts face-to-face interaction, or “trans-
action” as a dynamic and changeable process that is not
limited to simple definition.
 In the Transactional Model, receiver and sender can play
the same roles simultaneously, as sometimes happens, as
messages can be sent back and forth simultaneously.
 It appears chaotic (confusable) and ineffective.
 No one can surely say that the message is conveyed
successfully or not……in that environment.

8. Transactional Communication Model

9. Thanks a lot for the
attention….
Editing and Prepared
By
KING SOLOMON