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Ashley J. Swartz
@redfurynyc
Founder & CEO
iMedia Austin 2015
Less this guy…
More like this guy…
The ‘Age of Disruption’…
This is not the strategy…
Other industries would call this a ‘throwback’…
Throwback Economics 101
“Survival is moment to moment,
success is tomorrow, and the day
after, and the day after that.”
- Red Fury
Deja vu…
1. Hand Tooled to Automation
2. Buyers use data and technology
to drive down price
Other industries have methods for success…
It is our own fault…
Technology should make it better…
Not worse…
Progress not change…
Ash’s #tbtop10
1. #biggirlpanties
2. #magnificentfuture
3. #beonewithmycustomer
4. #theenterpriseisyoursecretweapon
6. #effeciencyisking
7. #momoney
5. #knowyourshit
6. #whataminotdoing
8. #getdirty
9. #eatyourowndogfood
“BY PROVIDING INFORMATION WITH
EASE, THE TOOLS TO ACT AND THE
INSIGHTS TO IMPACT, PROPHET MAKEs
THE LIVES, PRODUCTIVITY AND
PERFORMANCE OF OUR CUSTOMERS
BETTER. EVERY. DAY.”
- Furious Corp. Mission
10. #actionplan
#
2 0 1 5 F U R I O U S C O R P
THANK YOU
ashley@furiouscorp.com

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Closing Discussion: Designing for Disruption