1. Type of Company and Name: The Independent record label “ XL Recordings”. Other media outlets : Location: XL recordings is a British Independent record label owned by Richard Russell, Tim Palmer and Nick Halkes based in London UK. The company is founded in 1989. Size of company: Researching the Music Industry-Macro Organisations- A01 Target Audience: The target audience for XL Recordings are mostly teenagers male and female age between 15-25. The target audience are tended to be from specific places, such as urban area of south London, such as Brixton, Hackney a Peckham and W11 Ladbroke Road. Genre of products: Examples of artists signed to the label: Distribution channel: Marketing and Promotion: Synergy with other companies: