SlideShare a Scribd company logo
IBM Journey Designer:
Exploring a
#NewWayToEngage
at #IBMAmplify
To learn more about IBM Journey Designer
visit IBM.com/commerce or watch the
demo at http://bit.ly/1Q1VpEI
“The secret to good customer
reaction time? Help them when
they need it, now not later.”
- Shep Hyken
@Hyken
“IBM CX analytics is delivering
results for customers.”
- Stan Phelps
@9INCHmarketing
“Great to see the new programs
IBM is implementing at
IBM Amplify. A lot happening
quickly.”
- Dave Killebrew
@DaveKillebrew
“Jonah Berger, Professor of
Marketing, Wharton - Put the
customer in the center, what do
they need? Look at all aspects
of the product/service potential.”
- Seas On Fire
@cherylberklich
“The ability to understand cross
channel journeys in context
is as big as going from market
segmentation to personalization.”
- Chris Heuer
@chrisheuer
“IBM has invested significantly
in analytics in recent years
and the design of that data –
serving it up in relevant context.”
- Tessa Horehled
@tessa
“Customer experience is how we
are going to define ourselves.”
- Terry Duperon
@RetailProSales
#NewWayToEngage

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How to create an exceptional customer journey with IBM Journey Designer

  • 1. IBM Journey Designer: Exploring a #NewWayToEngage at #IBMAmplify To learn more about IBM Journey Designer visit IBM.com/commerce or watch the demo at http://bit.ly/1Q1VpEI “The secret to good customer reaction time? Help them when they need it, now not later.” - Shep Hyken @Hyken “IBM CX analytics is delivering results for customers.” - Stan Phelps @9INCHmarketing “Great to see the new programs IBM is implementing at IBM Amplify. A lot happening quickly.” - Dave Killebrew @DaveKillebrew “Jonah Berger, Professor of Marketing, Wharton - Put the customer in the center, what do they need? Look at all aspects of the product/service potential.” - Seas On Fire @cherylberklich “The ability to understand cross channel journeys in context is as big as going from market segmentation to personalization.” - Chris Heuer @chrisheuer “IBM has invested significantly in analytics in recent years and the design of that data – serving it up in relevant context.” - Tessa Horehled @tessa “Customer experience is how we are going to define ourselves.” - Terry Duperon @RetailProSales #NewWayToEngage