How is Apple able to maintain high profit margins on its phones- while.docx

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How is Apple able to maintain high profit margins on its phones, while most Android phones struggle to be profitable? Select the answers that apply and give justification for your choices. A. Non critical handset manufacturing has been outsourced B. Apple phone designs are defended through patents C. Apple has tied up critical resources which makes it difficult to compete against D. Android phones are often marketed as commodities E. Apple keeps stealing design features from Android F. Apple has used a differentiation strategy for its phones G. Apple has used technology to drive costs out of the manufacturing process H. Apple uses data to make better decisions Solution my choices C. Apple has tied up critical resources which makes it difficult to compete against H. Apple uses data to make better decisions G. Apple has used technology to drive costs out of the manufacturing process .

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Running head: WEEK 8 ASSIGNMENT 3 1 WEEK 8 ASSIGMENT 3 5 Week 8 Assignment 3 Sherri Coleman Strayer University BUS499 Business Administration Capstone Dr. Keller December 3, 2018 Week 8 Assignment 3 Many businesses in the world today have the aim of acquiring profits, gaining returns for shareholders and remaining relevant in the market. Apple Inc. is not an exemption in the quest to be a leader in the business niche where it exists. The company is facing large competition from some established corporations like Samsung and others which are growing at a very faster rate. Failing to have good strategies will make the company obsolete and will be overtaken in the industry. Fortunately, Apple Inc. is aware of the challenge and has put forth the best business level strategy and corporate level strategies which are indicators of each growth even to new and unexploited markets in the world. The strategies of Apple Inc. are clearly illustrated and compared to that of Samsung, its giant competitor and the outcome is that there is hope for retaining the global leadership in technology investments (Piao, & Kleiner, 2015). Business-Level Strategies The business-level strategy that is more appealing at Apple Inc. is the product differentiation. Apple through this strategy was able to produce a wide range of products which are almost similar but with minor differences to match the customers’ needs and also the financial capabilities. This made the brand to be very popular because it could serve people of all economic classes and the market increased from only the high-class citizens but also to the middle class and even low-class citizens. Apple has a wider connection and an ear to the customer meaning that all the concerns which will be raised by the customer are handled with utmost care. The research and development team works around the clock to ensure that the kind of products produced is the replica of what the clients want. The best example is the improvement and addition of features to meet clients need (Khan, Alam, & Alam, 2015). When the business realized that more people need an app store to access important services, the business corporation launched an app store complete with all the packages needed by the clients all over the globe. The app store was launched in some of the major products and customers could make choices accordingly. The product differentiation is strongly boosted by the innovation which is the language at Apple Inc. the development of iPad became a huge milestone for the organization. Thousands of songs existed in the database to meet the needs of the customers; innovation made it possible to have a shuffling capability for all the songs present in the system. Through the incorporation of things like iCloud and other beautiful features, customers have had a wide range of choice. The product differentiation is important to the corporation because giving customers a choice is a good way of retaining them. Once a c.

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