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1. The Overview
Create a overview of your Innovation
Who are you and why you're here?
you're here?
Keep it short and sweet
Don’t put too much text on the slide
on the slide
Create a hook
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2. The Problem
What problem are you trying to solve? Is it really a problem?
Description of customer pain points What kind of person/customer is this
How the innovation solves it - concept & key elements
Brief tech involved
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3.The Solution
Describe how are you planning to solve the problem
What the innovation does Why it’s compelling
Include explainer videos, demos, product screenshots if any
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4. The innovation
Describe how are you planning to solve the problem
Include explainer videos, demos, product screenshots
Include PoCs
Include testimonials of actual customers
Value Proposition of product/service Benefits/Impact will be created
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5. Market & Opportunity
Know, or at least attempt to predict, the size of your target market
Total Addressable Market
Serviceable Addressable Market (SAM)
Market (SAM)
Target Market - The portion of SAM that you can capture
Primary/Secondary Research Data
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6. The Technology/Innovation
Describe how are you planning to solve the problem
State of the development of solution
of solution
State the Technology Readiness Level
Readiness Level (TRL)
Intellectual Property (IP) component
component
Innovation & Uniqueness
Include explainer videos, demos, product screenshots
Road Map for going forward
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7. Competitive Landscape
What are the alternative solutions to the problem you are trying to solve?
Potential Competitors
Competitive Advantage of your Product over
your Product over others
Pitch about what sets you apart from
apart from competitors
Barriers to entry – Key partnerships, IP
Opportunities for collaboration and co-creation
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8. Business Model
How are you planning to make money? Show a schedule when you expect revenues to pour in
Clearly and concisely explain how your
explain how your product will make money:
Investors want to know that
know that you have a viable
a viable business model in
model in place
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10. The Team
Show the people behind the idea and briefly describe their role
Key team members
Key advisors/mentors
Team member’s history
Educational/Industry backgrounds and
backgrounds and expertise
Describe their specific role
Explain the unique value each person brings to the innovation