What's This Thing Called Facebook?

Copyright © 2010 Henri J. Blits
Santa Monica College
What’s This Thing Called…What’s This Thing Called…What’s This Thing Called…What’s This Thing Called…
?

What You’ll Learn About FacebookWhat You’ll Learn About FacebookWhat You’ll Learn About FacebookWhat You’ll Learn About Facebook
• Define and Describe A Social NetworkDefine and Describe A Social Network
• Apply Facebook As A Social NetworkApply Facebook As A Social Network
• Explain Its PurposeExplain Its Purpose
• Employ Key FunctionsEmploy Key Functions
• Identify Do’s and Don'tsIdentify Do’s and Don'ts
• Distinguish and Apply Privacy SettingsDistinguish and Apply Privacy Settings
• Utilize Facebook to Land a JobUtilize Facebook to Land a Job

Exercise #1Exercise #1Exercise #1Exercise #1
THINK ABOUT IT!THINK ABOUT IT!
WRITE DOWNWRITE DOWN YOURYOUR DEFINITION OF ADEFINITION OF A
“SOCIAL NETWORK”“SOCIAL NETWORK”

CAN YOU NAME…CAN YOU NAME…
At Least 3 More “Social Networking” Sites?At Least 3 More “Social Networking” Sites?
Copyright © 2010 Henri J. Blits, SMC

Facebook - - The “Big” Social NetworkFacebook - - The “Big” Social NetworkFacebook - - The “Big” Social NetworkFacebook - - The “Big” Social Network

Video #1 - Once Upon A TimeVideo #1 - Once Upon A TimeVideo #1 - Once Upon A TimeVideo #1 - Once Upon A Time

The Aims of Facebook!The Aims of Facebook!The Aims of Facebook!The Aims of Facebook!
Abraham, Carolyn; and Pearlman, Leah;Abraham, Carolyn; and Pearlman, Leah; Facebook for DummiesFacebook for Dummies,,
Rev. ed. Hoboken, N.J., Wiley Publishing - 2010.Rev. ed. Hoboken, N.J., Wiley Publishing - 2010.
““
““

Who Uses Facebook Today?Who Uses Facebook Today?Who Uses Facebook Today?Who Uses Facebook Today?

Besides Posting Comments…Besides Posting Comments…
• LISTLIST SOME OTHER USES FOR FACEBOOKSOME OTHER USES FOR FACEBOOK
• DESCRIBEDESCRIBE HOW PEOPLE WOULD BENEFIT FROM THOSE USESHOW PEOPLE WOULD BENEFIT FROM THOSE USES
• PROVIDEPROVIDE EXAMPLESEXAMPLES OF EACHOF EACH

OK…Enough Lecture…Let’s DO IT!!OK…Enough Lecture…Let’s DO IT!!OK…Enough Lecture…Let’s DO IT!!OK…Enough Lecture…Let’s DO IT!!
Setting Up Your Profile…Setting Up Your Profile…

Where It All Begins…Where It All Begins…Where It All Begins…Where It All Begins…

Where It All Begins…Where It All Begins…Where It All Begins…Where It All Begins…
If You Are Already Registered…If You Are Already Registered… If You Are New…If You Are New…

YOU’RE IN!!!!!!YOU’RE IN!!!!!!YOU’RE IN!!!!!!YOU’RE IN!!!!!!

How Much Profile IsHow Much Profile Is TooToo Much?Much?How Much Profile IsHow Much Profile Is TooToo Much?Much?
1.1. Search Email ForSearch Email For
FriendsFriends
2.2. Update PhotoUpdate Photo
3.3. Fill Out ProfileFill Out Profile
4.4. Activate Cell PhoneActivate Cell Phone
5.5. Find People You KnowFind People You Know
6.6. Control What YouControl What You
ShareShare

So, How Do I Use Facebook?So, How Do I Use Facebook?So, How Do I Use Facebook?So, How Do I Use Facebook?
Facebook
Facebook
Hmmm…HowHmmm…How
Should IShould I
Approach This?Approach This?
Should IShould I
 Find/Add FriendsFind/Add Friends
 Refine Basic ProfileRefine Basic Profile
 Learn NavigatingLearn Navigating
 Join Groups/NetworksJoin Groups/Networks
 Set Up Privacy SettingsSet Up Privacy Settings
 Just Go For It!Just Go For It!

Facebook
Facebook
Should IShould I
Should IShould I
 Refine Basic ProfileRefine Basic Profile
 Learn NavigatingLearn Navigating

The “Help” CenterThe “Help” CenterThe “Help” CenterThe “Help” Center

Facebook
Facebook
Should IShould I
Should IShould I
 Refine Basic ProfileRefine Basic Profile

EDIT/UPDATEEDIT/UPDATE
YOUR PROFILEYOUR PROFILE
HERE!!HERE!!

Facebook
Facebook
Should IShould I
Should IShould I
 Find/Add FriendsFind/Add Friends

LET’S DO SOMELET’S DO SOME
“FRIENDING!”“FRIENDING!”
LET’S DO SOMELET’S DO SOME
“FRIENDING!”“FRIENDING!”

Up Against theUp Against the WallWall!!!!Up Against theUp Against the WallWall!!!!

DO’S AND DON’TSDO’S AND DON’TS

Video #2 - Say “NO” To Ignorance!!Video #2 - Say “NO” To Ignorance!!Video #2 - Say “NO” To Ignorance!!Video #2 - Say “NO” To Ignorance!!

The “Watch-Out-For’s”The “Watch-Out-For’s”The “Watch-Out-For’s”The “Watch-Out-For’s”
• ProfilesProfiles
• PostingPosting
• FriendingFriending
• PhishingPhishing
• ScamsScams
• ProfilesProfiles
• PostingPosting
• FriendingFriending
• PhishingPhishing
• ScamsScams

Facebook
Facebook
Should IShould I
Should IShould I
 Set Up Privacy SettingsSet Up Privacy Settings

Video #3 - PRIVACY!! – Who Cares?Video #3 - PRIVACY!! – Who Cares?Video #3 - PRIVACY!! – Who Cares?Video #3 - PRIVACY!! – Who Cares?

THINK ABOUT YOUR AUDIENCE!!THINK ABOUT YOUR AUDIENCE!!THINK ABOUT YOUR AUDIENCE!!THINK ABOUT YOUR AUDIENCE!!

TToooo MMuchuch IInformation!!nformation!!TToooo MMuchuch IInformation!!nformation!!
““I PARTY SO HARDI PARTY SO HARD
EVERY NIGHT, IEVERY NIGHT, I
CAN’T SEECAN’T SEE
STRAIGHT…STRAIGHT…
WHOOAA!”WHOOAA!”
““I PARTY SO HARDI PARTY SO HARD
EVERY NIGHT, IEVERY NIGHT, I
CAN’T SEECAN’T SEE
STRAIGHT…STRAIGHT…
WHOOAA!”WHOOAA!”

THE PRIVACY CONTROL PANELTHE PRIVACY CONTROL PANELTHE PRIVACY CONTROL PANELTHE PRIVACY CONTROL PANEL

Applications, Games and GimmicksApplications, Games and GimmicksApplications, Games and GimmicksApplications, Games and Gimmicks

Facebook
Facebook
Should IShould I
Should IShould I
 Join Groups/NetworksJoin Groups/Networks

Groups and Networks – Have Their AdvantagesGroups and Networks – Have Their AdvantagesGroups and Networks – Have Their AdvantagesGroups and Networks – Have Their Advantages
““The Job’sThe Job’s
AllAll
Yours!”Yours!”
““The Job’sThe Job’s
AllAll
Yours!”Yours!”

Exercise # 7 –Exercise # 7 –
Facebook Groups and Networks..Oh My!!!Facebook Groups and Networks..Oh My!!!
Exercise # 7 –Exercise # 7 –
Facebook Groups and Networks..Oh My!!!Facebook Groups and Networks..Oh My!!!
Join OurJoin Our
CoolCool
FacebookFacebook
“Group”“Group”
Join OurJoin Our
CoolCool
FacebookFacebook
““NetworkNetwork””
CanCan YouYou Figure Out the Difference?Figure Out the Difference?CanCan YouYou Figure Out the Difference?Figure Out the Difference?

Facebook Groups and Networks..Oh My!!!Facebook Groups and Networks..Oh My!!!Facebook Groups and Networks..Oh My!!!Facebook Groups and Networks..Oh My!!!
GROUPS
Community of
friends with
similar
interests
Join OurJoin Our
CoolCool
FacebookFacebook
““NetworkNetwork””

Exercise #8Exercise #8
So, Now How Can I Find A Job Via Facebook?So, Now How Can I Find A Job Via Facebook?
Exercise #8Exercise #8
So, Now How Can I Find A Job Via Facebook?So, Now How Can I Find A Job Via Facebook?

JOIN A GROUPJOIN A GROUPJOIN A GROUPJOIN A GROUP

Facebook Groups and Networks..Oh My!!!Facebook Groups and Networks..Oh My!!!Facebook Groups and Networks..Oh My!!!Facebook Groups and Networks..Oh My!!!
NETWORKS
Community of
Workplaces,
Regions, High
Schools or
Colleges
GROUPS
Community of
friends with
similar
interests

JOIN A NETWORKJOIN A NETWORKJOIN A NETWORKJOIN A NETWORK

IMPORTANT TO KNOW!!IMPORTANT TO KNOW!!IMPORTANT TO KNOW!!IMPORTANT TO KNOW!!

YOU GOTTA TOOT YOURYOU GOTTA TOOT YOUR
OWN HORN!!OWN HORN!!
YOU GOTTA TOOT YOURYOU GOTTA TOOT YOUR
OWN HORN!!OWN HORN!!
EMAILEMAIL
SHARESHARE
NEWSFEEDSNEWSFEEDS
FRIEND INVITESFRIEND INVITES
PHOTOSPHOTOS
GROUPS AND NETWORKSGROUPS AND NETWORKS

Creating A PageCreating A PageCreating A PageCreating A Page

Facebook
Facebook
Should IShould I
Should IShould I
 Join Groups/NetworksJoin Groups/Networks
 Just Go For It!Just Go For It!

What's This Thing Called Facebook?

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