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Social Media's Impact on Your Job Search

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Version presented at UNC Pembroke Professional and Career Development Institute February 15, 2011.

Expand your professional network and effectively change your search process with Social Media sites like Twitter, LinkedIn and blogs. Learn how these tools can build professional networking relationships and serve as an as an integral part of your job search. Students will learn how social media provides opportunities for job search preparation, a support system, and insight into institutional dynamics.

Published in: Education, Technology, Business
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Social Media's Impact on Your Job Search

  1. 1. Social Media’s Impact on Your Job Search<br />Becca Obergefell<br />Mike Severy<br />UNC Pembroke<br />#SMJobSearch<br />
  2. 2. Becca Obergefell@OberBecca<br />#SMJobSearch<br />
  3. 3. Mike Severy@MikeSevery<br />#SMJobSearch<br />
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  8. 8. Presenter Style<br />#SMJobSearch<br />
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  11. 11. Life is short.<br />Talk fast.<br />
  12. 12. Presentation Details<br />#SMJobSearch<br />
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  15. 15.
  16. 16. Really?<br />
  17. 17. 1 2 3<br />
  18. 18. #SMJobSearch<br />
  19. 19. Audience Details<br />#SMJobSearch<br />
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  21. 21. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.<br />
  22. 22. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.<br />
  23. 23.
  24. 24. Using Social Media in your Job Search<br />#SMJobSearch<br />
  25. 25.
  26. 26. Engage <br />Job Search <br />Minimum<br />Get started<br />
  27. 27. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.<br />
  28. 28. Facebook<br />#SMJobSearch<br />
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  30. 30.
  31. 31. Treat Facebook like a coffee shop, <br />NOT your living room.<br />Bret Simmons<br />
  32. 32. Public Profiles<br />
  33. 33. Professional Information<br />
  34. 34. CompanyProfiles<br />
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  36. 36.
  37. 37. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.<br />
  38. 38. Twitter<br />#SMJobSearch<br />
  39. 39. Engage <br />Job Search <br />Minimum<br />Get started<br />Basics Get started(exist) --Basics-- Job Search Minimums<br />
  40. 40.
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  42. 42. Keep your Twitter name professional or career relevant<br />@_SusietheXXXX<br />@PardonMyRealz<br />@tootitnbootit<br />
  43. 43. Keep your Twitter name professional or career relevant<br />Like…<br /> @FiamaAcosta<br /> @PRSarahEvans<br />Or Alternatives…<br /> @Kathy_Petras<br /> @OberBecca<br />
  44. 44. Twitter Picture<br />Who would you hire?<br />VS.<br />
  45. 45. Twitter Bio<br /><ul><li>160 characters
  46. 46. who I am
  47. 47. what I do
  48. 48. things that I enjoy
  49. 49. Include a link</li></li></ul><li>
  50. 50. Search for your career and personal interests<br />wefollow.com<br />
  51. 51. What should I tweet about?<br />
  52. 52. Ask for help or advice about a professional question.<br />
  53. 53. Tweet about a useful:<br />blog post, video, website, <br />book, product or service<br />
  54. 54. Link to photos of projects, places, etc. of things you want to share.<br />
  55. 55. Search employment postings<br />
  56. 56.
  57. 57. Oops….<br />IncognitoJobSearcher:<br />@IncognitoJobSearcher<br />UnawareFriend:<br />Smith!!<br />@UnawareFriend<br />IncognitoJobSearcher:<br />@IncognitoJobSearcher<br />UnawareFriend:<br />
  58. 58. Oops….<br />
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  60. 60.
  61. 61. Twitter Chats<br />scheduled times to tweet using hashtags <br />#u30pro<br />#SGAchat<br />#BarkOutLoud<br />#LawJobChat<br />#SportsPRChat<br />Find more chats here:<br />http://tinyurl.com/TwitterChats<br />
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  63. 63.
  64. 64.
  65. 65. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.<br />
  66. 66. LinkedIn<br />#SMJobSearch<br />
  67. 67. Engage <br />Job Search <br />Minimum<br />Get started<br />Basics Get started(exist) --Basics-- Job Search Minimums<br />
  68. 68. Facebook <br /> for <br /> Professionals<br />
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  73. 73. Engage<br />- Company profiles- Join groups - Respond to comments - Provide insight - Ask questions<br />
  74. 74. Blogs<br />#SMJobSearch<br />
  75. 75. Engage <br />Job Search <br />Minimum<br />Get started<br />Basics Get started(exist) --Basics-- Job Search Minimums<br />
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  82. 82.
  83. 83. What are <br />you reading?<br />
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  86. 86.
  87. 87. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll.<br />
  88. 88. Questions<br />#SMJobSearch<br />
  89. 89.
  90. 90. Final Thoughts<br />#SMJobSearch<br />
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  99. 99. Becca Obergefell<br />becca.obergefell@uncp.edu<br />about.me/beccaobergefell<br />Mike Severy<br />mike.severy@uncp.edu<br />about.me/mikesevery<br />resources: uncpleadership.wordpress.com<br />

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