A sneak peek of the features coming to Tars in Q1 2021 Vinit from tech and Arnav from marketing are going to discuss all of the features that we are releasing on the TARS builder this Spring (including a sneak peek at a feature that we’re dropping next week) and as if that weren’t enough we’ll even let you folks give feature requests at the end of the session!

2. MARKETING PRODUCT PRODUCT
YOUR HOSTS FOR TODAY...

3. HELPING BUSINESSES BOOST CONVERSION RATES
USING CHATBOTS SINCE 2016

4. YEAR-IN REVIEW

5. WHAT WE PROMISED...
● WHATSAPP BOTS
● NATIVE APP INTEGRATIONS
● TEAMS & RBAC
● ADVANCED ANALYTICS

6. WHAT WE PROMISED...
● WHATSAPP BOTS
● NATIVE APP INTEGRATIONS
● TEAMS & RBAC
● ADVANCED ANALYTICS

7. WHAT WE PROMISED...
● WHATSAPP BOTS✅
● NATIVE APP INTEGRATIONS
● TEAMS & RBAC
● ADVANCED ANALYTICS

8. WHAT WE PROMISED...
● WHATSAPP BOTS✅
● NATIVE APP INTEGRATIONS
● TEAMS & RBAC
● ADVANCED ANALYTICS

9. WHAT WE PROMISED...
● WHATSAPP BOTS✅
● NATIVE APP INTEGRATIONS✅
● TEAMS & RBAC
● ADVANCED ANALYTICS

10. WHAT WE PROMISED...
● WHATSAPP BOTS✅
● NATIVE APP INTEGRATIONS✅
● TEAMS & RBAC
● ADVANCED ANALYTICS

11. WHAT WE PROMISED...
● WHATSAPP BOTS✅
● NATIVE APP INTEGRATIONS✅
● TEAMS & RBAC✅
● ADVANCED ANALYTICS

12. WHAT WE PROMISED...
● WHATSAPP BOTS✅
● NATIVE APP INTEGRATIONS✅
● TEAMS & RBAC✅
● ADVANCED ANALYTICS

13. WHAT WE PROMISED...
● WHATSAPP BOTS✅
● NATIVE APP INTEGRATIONS✅
● TEAMS & RBAC✅
● ADVANCED ANALYTICS❌

14. WHAT WE ACHIEVED...
● WHATSAPP BOTS
● NATIVE APP INTEGRATIONS
● TEAMS & RBAC
● ADVANCED ANALYTICS

15. COMING NEXT QUARTER
(JAN ‘21- MAR ‘21)

16. OVERVIEW
● BACKEND IMPROVEMENTS
● WHATSAPP NOTIFICATION
CAMPAIGNS
● NEW NATIVE APP INTEGRATIONS
● ADVANCED ANALYTICS

17. BACKEND IMPROVEMENTS

18. WHAT THE TARS BACKEND LOOKS LIKE

19. WHAT WE WILL CHANGE
● Break down the current
backend into smaller parts
● These parts will be
independent of each other
● These can be scaled
independently
● Easier to Maintain and Add
new features

20. WHAT YOU WILL SEE?
● Faster Chatbot Load Times
● Faster API Calls
● Greater System Stability
● Flexible Regional
Deployments
● Improved Security

21. NEW NATIVE APP
INTEGRATIONS

22. WHAT ARE NATIVE-APP INTEGRATIONS
● A native-app integration is
a connection between your
Tars Chatbot and third-party
services that allow them to
share data.
● E.g. Our Hubspot integration
allows Tars chatbots to
automatically send lead data
to your Hubspot Dashboard

23. WHAT WE’VE RELEASED SO FAR
● Zapier
● Google Calendar
● Hubspot
● Zendesk
● Tawk.to
● Razorpay

24. WHAT WE WILL RELEASE
● 10 New App Integrations
including:
○ Salesforce
○ MailChimp
○ Airtable
○ Google Sheets

25. WHY ARE NATIVE-APP INTEGRATIONS IMPORTANT
● They help you manage the
data collected by Tars
Chatbot more efficiently.
● They help us get visibility
on the marketplace of these
apps, helping us reach more
people.

26. WHAT APPS DO YOU WANT US
TO INTEGRATE WITH?

27. WHATSAPP NOTIFICATION
CAMPAIGNS

28. HOW WHATSAPP CHATBOTS CURRENTLY WORK ON TARS
● You bring users to your
WhatsApp Chatbots
● The user interacts with your
chatbot
● The conversation ends and it
can only be restarted when
the user returns to the chat
and manually restarts the
conversation

29. THE PROBLEM: RE-ENGAGEMENT
● You cannot re-target who’ve
interacted with your chatbot
with new messages after
they’ve stopped talking to
your bot.
● This is essentially leaving
money on the table.

30. THE SOLUTION: WHATSAPP NOTIFICATION CAMPAIGNS
● WhatsApp Notification
Campaigns allow you to
proactively send
re-engagement messages to
bring users back to your
conversation.
● Message templates are
pre-approved by Facebook
and cost on a per-message
basis

31. ADVANCED DATA ANALYTICS

32. HOW ANALYTICS CURRENTLY WORKS
● Basic metrics that indicate
chatbot’s performance
○ Bot Visits
○ Interactions
○ Conversions
○ Interaction Rate
○ Conversion Rate

33. THE PROBLEMS: OPTIMIZING CHAT FLOW
● Difficult to visualize
conversation droppage
● Slower iteration in chatbot
creation
● Slow Reporting on the
chatbot performance

34. THE PROBLEMS: ACTIONABLE BUSINESS INTELLIGENCE
● Difficult to get insights at
the account/team-level
● No option to visualize user
demographics & behavior
● Difficult to analyze which
channel works the best
● Hard to forecast future
marketing outcomes

35. THE SOLUTIONS: ADVANCED ANALYTICS
● Conversation Droppage
Analytics
● User response Analysis at
chatbot/account/team level
● Conversation segmentation
based on channels
● Automatic Report generation
and delivery in your inbox

36. THE SOLUTIONS: ADVANCED ANALYTICS
● Audience Visualizations
● Channel-based Insights
● Forecasting capabilities

37. BUT WAIT! THERE’S MORE

38. WE WANT TO HEAR FROM YOU!

39. CONTACT US
Call/message us at +1(408)617-9159
Email us at arnav@hellotars.com
Book a demo with us at hellotars.com