Slides from the WPCHS Meetup 6/9/2015

1. @HeatherSolos

2. Heather Solos
● Founder Home-Ec 101
● Director at FeedBlitz
● General geek

3. Sorry, not sorry to the Inbox Zero-ers

4. Just because it works. . .

5. The Aggressive Popup
Well, this is awkward.
.

6. 3 Subscriber
Types
Super-fan * Water Tester * Bribe Taker

7. Numbers and stuff
● Impressions
● Submissions
● Conversions

8. Opt-in Options
● Landing Pages
● Forms integrated into theme
● Standard Widgets
● Scroll box
● Pop Up - Including “Exit Intent”
● Light Box
● Header / Footer Bar

9. Choose the right approach and follow through.

10. Respect your subscribers.

11. Spot Check Site Load
P3 Plugin Performance Profiler
Tools.Pingdom.Com
webmaster.google.com
Remember Trial Periods

12. Popup Domination
● $47 - $97 annually single site - developer
● Pop-up only
● 30 themes
● Granular targeting by url
● 60 Day Guarantee

13. OptinSkin
● $67 - $97 single - multiple sites
● Forms / widgets integrated into your theme
● Granular customization
● No pop-ups
● 60 Day Guarantee

14. ● Multiple opt-in types
● Granular Targeting
● WSIWYG Design Editor
● 14 Day Guarantee

16. LeadPages
● $37 Single site monthly
● Landing /Squeeze Page
● A/B Testing at higher $ levels
● Multiple Themes + Theme Marketplace
● 30 Day Guarantee

17. SumoMe
● Freemium
● Pop-up, Scroll Box, Smart Bar
● Asynchronous Javascript
● Granular Integration

18. Questions?
Heather@FeedBlitz.com
@HeatherSolos