Photography involves creating durable images by recording light or electromagnetic radiation chemically or electronically. Over 43,000 people work in photo imaging in the UK, with over half located in southern England and 38% in London and the southeast. The industry comprises 8,700 companies, most of which are sole traders or freelancers. Major social media sites like Instagram and Tumblr allow users to share photos and videos, and Instagram was created by Kevin Systrom and Mike Krieger and is owned by Facebook, while Tumblr is owned by Yahoo. Digital technology has greatly impacted the industry by enabling enhanced editing and changes to photos not possible before. Photography is also connected to other industries that rely on visual content like advertising, marketing,

1. Photography and photo imaging
Photography derived from the Greek photos- for
"light" and -graphos for "drawing") is
the art, science, and practice of creating
durable images by recording light or
other electromagnetic radiation, either chemically
by means of a light-sensitive material such
asphotographic film, or electronically by means of
an image sensor.

2. Size, shape and structure of the photo
imaging
• The total Photo Imaging workforcecomprises
around 43,100 people. 51% of these are based in the
south of England, with the largest proportion - some
38% - in London and the South East. The rest of the
workforce is spread throughout Scotland, Wales,
Northern Ireland and the remaining regions of
England, with the highest concentrations in the South
West (13%) and the East of England (12%).
• The Photo Imaging industry is made up of 8,700
companies, two thirds (68%) of which are sole trading
or freelance photographers.

3. Companies
• Instagram is a social sharing network which has over
billion users , it allows users to post pictures and
short videos on the social networking site also you
can share thoses pictures and videos on other sites
such as , face and twitter.
• Tumblr is also social sharing website where you
can share pictures and follow other users also
they can make their blog private if they want.

4. Ownership of these companies.
• Tumblr, stylized in its logo as tumblr., is a
microblogging platform and social networking
website founded by David Karp and owned by
Yahoo! Inc.
• Instagram was created by Kevin Systrom and
Mike Krieger and launched in October 2010. The
service rapidly gained popularity, with over 100
million active users as of April 2012Instagram is
distributed through the Apple App Store and
Google Play.

5. How digital technology affected this
industry
• Digital technology effected this industry, by
providing so many job roles for people as now
there's high technology cameras. Pictures have
come long way now you can edit pictures to
something totally different few decades ago you
couldn’t do that, for example the lighting,
colouring also the back ground you could
change all that with technology today.

6. Connections to other industries
• Photography and photo imaging has many
links to other industries. For example it is very
important for advertising & marketing,
magazines and press to have pictures, most
industries need pictures. For example
advertising and marketing take pictures so
they could advertise their products, same as
the press e.g. newspapers they take the
pictures and put it in the newspapers for
evidence.