The photography industry in the UK consists of 8,700 companies, two-thirds of which are sole traders or freelance photographers. The remaining companies can be categorized as photo retail, agencies and picture libraries, or manufacturers and support services. Over 43,100 people work in the UK photography industry, with 51% based in southern England. Major companies include Getty Images, Snappy Snaps, and Instagram. Photography is linked to industries like advertising, marketing, and film. Instagram is owned by Facebook, which is governed by Accel Partners, while Snappy Snaps is a private company. Digital photography now allows for easy photo manipulation and sharing.