2. Olly's website is the back ground of his latest
single which is displayed at the top of the page
Here is the subsidiary of his record label
Sony. You can click on to these and it
navigates you to the pages of his
website
Olly also has useful links to his
twitter page and facebook for
his fans to reach him, this tells
the audience that he as a young
target audience
3. Olly’s background
Oliver Stanley "Olly" Murs (born 14 May 1984) is an English singer-songwriter, musician
and television presenter. Murs rose to fame after finishing as the runner-up in the sixth
series of The X Factor in 2009. He is currently signed to Epic Records in the United
Kingdom, Columbia Records in the United States, and Syco Music.
In late August 2010, Murs released his debut single "Please Don't Let Me Go", which
debuted at number one on the UK Singles Charts, becoming Murs' s first number one
single after releasing "You Are Not Alone" with the other series 6 finalists. "Please Don't
Let Me Go" received a Gold certification by the BPI.
He released his second single from his debut album "Thinking of Me" which charted at
number four on the UK Singles Charts, however the single also got a Silver certification
by the BPI. "Heart Skips a Beat" was released and became his second number-one hit.
Murs' first single from his follow up album In Case You Didn't Know, "Dance with Me
Tonight", became his third to reach number one.
In November 2010, Murs released his self-titled debut album, which entered the UK
Albums Chart at number two, with the biggest week one album sales for a debut album
in 2010, with over 108,000 albums sold. The album went on to sell over 600,000 copies,
and was certificated double platinum by the BPI. In November 2011, Murs released his
second album, In Case You Didn't Know, which entered the charts at number one and
has spawned two number-one singles. To date, Murs has sold over 10 million records
worldwide. In May 2011, it was announced that Murs would return to The X Factor to
co-present spin-off show The Xtra Factor with Caroline Flack.
His third album Right Place Right Time and so far has released three singles from it, the
first, "Troublemaker" which became his fourth number one, the second "Army of Two"
which reached number twelve, and the third "Dear Darlin'" which reached number five.
Olly is recently on a stadium tour supporting Robbie Williams.
4. The Website
Throughout his website he is in contact with his fans
showing his dedication to making them happy. He has
photos of the fans and his album and also a video that
has been out together by the fans for his new single.
Throughout the website there are links that take his fans to blogs he has written and upcoming dates of his
tour or special dates that his fans may be interested in.
5. The same layout has been used through his
website, he has easy links for people to use, they
are also easy to see due to some of his fans being
young, on the right side of his website he has
rotating photos of him or his fans promoting his
album using social networking sites.
9. The song ‘Dear Darlin’ is written about a relationship
that has gone bad. The first scene is quite dark showing
the audience the feel of the video.
We get a close up of Olly’s face which within the
video is sad due to the lyrics of what the song is
about, the setting is still the same implying that
the story line behind the video is affecting him.