Rich Media Banner presentation for Online Network Advertising

1. Featured Products
“This presentation is developed
just in case you’re bored with any
usual creative assets lately”

2. Featured Products
“This presentation is developed
just in case you’re bored with any
usual creative assets lately”
iVDO GAME MIB
in-banner Video Display Online Get Audience More Engaged Microsite In Banner

3. Featured Products

4. Featured Products
iVDO
in-banner Video Display Online

5. Featured Products
iVDO
Standard iVDO
This is an example of standard iVDO. The video will
automatically appear once you enter a website /
websites. Click HERE to watch it LIVE!
Why Standard iVDO?
Base on study case of TAITRA Campaign, this basic
feature of video banner has increased the CTR.
Incremental of clickers means incremental of the
registrants as well
Analytical
Instead of having only impressions & clicks counts, you will be able to know how many times your video
is being played, paused, mute & un-mute.
Specification
Your video must be up to 2MB file size in FLV format & 3 : 4 aspect ratio. For the best output result,
recommended video duration is within 60 seconds. This video will be best-performed at 300X250 pxl ad
sizes.

6. Featured Products
iVDO
Expandable iVDO
Almost similar to in-banner, this product also features video promo in your banner. But instead of only
performing at 300X250 pxl ad sizes, you can have this performed at 728X90, 160X600 & 468X60 pxl.
Click HERE to watch it LIVE!
Why Expandable iVDO?
It is simply to get more attraction & broaden reach of your targeted audiences.
Specification
Here you will have to provide 3 types of file : teaser banner, expanded banner & video content :
Specification Teaser Expanded Video
File Size Up to 35KB Up to 100KB Up to 2MB
File Type FLA format FLA format FLV
Frame 18 frame/second 18 frame/second ---
Dimension (pxl) / Ratio 300X250/728X90/160X600/468X60 800X600 3:4
Duration 15 second --- 60 sec (recommended)
Navigation Replay Button / Looping Close Button ---
Landing Page 1 URL Up to 4 URL ---
1. Mouse over to expand 1. Up to 5 interaction to redirect to main page
Interaction 2. Keyword to expand 2. Click to specific URL (FB / Twitter/ etc)

7. Featured Products

8. Featured Products
GAME
Get Audience More Engaged

9. Featured Products
GAME
Get Audience More Engaged
Similar to other Rich Media Banner, this type of banner offers you to get deeper audience engagement
slightly through your banner placement. Click HERE to watch it LIVE!
This is what you can do!
Discount voucher gift-away to all the participant of your GAME banner. You may ask for your
audience’s email to be sent a voucher right after they participated in your GAME program. This
voucher shall be redeemed in every merchant / off air events.
Specification
Here you will have to provide 2 types of file : teaser banner & expanded banner :
Specification Teaser Expanded
File Size Up to 35KB Up to 100KB
File Type FLA format FLA format
Frame 18 frame/second 18 frame/second
Dimension (pixel) 300X250/728X90/160X600/468X60 800X600
Duration 15 second ---
Navigation Replay Button / Looping Close Button
Landing Page 1 URL Up to 4 URL
1. Mouse over to expand 1. Up to 10 interaction to redirect to main page
Interaction 2. Keyword to expand 2. Click to specific URL (FB / Twitter/ etc)

10. Featured Products

11. Featured Products
MIB
Microsite In Banner

12. Featured Products
MIB
Microsite In Banner
This is a complexity in do-ability. Combination of iVDO & GAME in one placement or even you can put
your website in the banner as well. Simply click HERE to watch it LIVE!
This is what you can do!
You can create your website miniature in one banner. Including all feature such as video, download,
social sharing, database acquisition or anything else needed.
Specification
You have to provide the teaser & expanded file as well as the microsite content :
Specification Teaser Expanded Video (if needed)
File Size Up to 35KB TBD Up to 2MB
File Type FLA format TBD FLV
Frame 18 frame/second TBD ---
Dimension (pxl) / Ratio 300X250/728X90/160X600/468X60 800X600 3:4
Duration 15 second --- TBD
Navigation Replay Button / Looping Close Button ---
Landing Page 1 URL TBD ---
1. Up to 15 interaction to redirect to main page
Interaction Mouse over to expand 2. Click to specific URL (FB / Twitter/ etc)

13. Featured Targeting

14. Featured Targeting

15. Featured Targeting
“How do you want your ads to be
displayed?”

16. Featured Targeting
“How do you want your ads to be
displayed?”
Time &
Contextual Behavior
Location

17. Featured Targeting
Time & Location
This will give you the capabilities to target your ads to specific city in Indonesia. Further more you will be
able to target specific target market base on internet time-spent habit
Contextual
Find your audience who is interested in particular article in AdStars Network. Just simply add keywords
targeting. You may add up to 8 keywords in one time & do the optimizations base on the keywords
report analytics.
Specification Value
Maximum keyword in one time 8 keywords
Maximum character per keyword less than 64 characters
Optimization Daily

18. Featured Targeting
Behavior
AdStars have continuously improved the quality of our services which will give our audiences the most
relevant ads to their interest. This is simply recognized through how our audiences interact with our ad
tag, which pages they are viewing & which type of articles they’re interested in.
We already have some libraries as followed :
Interest Value
Women Parenting, Career, Female Teens
Automotive Cars, SUV, Family, Sports
Beauty & Appearance Hair Style, Facial & Skin Treatment
Gadget iPhone, Blackberry, Android
Food Snacks, Daily Deals Food Voucher
Lifestyle Credit Card, Debit Card, Traveling

19. Featured Targeting
Behavior
Our behavior targeting includes RETARGETING capabilities which will push your ads to certain people in
which campaign they’re already interested yet haven’t done expected action at your websites
This is what you can do!
For the first week of your campaign you will have to loose the targeting to all your audience. By the
second week of your campaign, you might be able to target particular clickers from the first week that
have not done expected action in your website.
This is just an example

20. Featured Targeting
Behavior
Our behavior targeting includes RETARGETING capabilities which will push your ads to certain people in
which campaign they’re already interested yet haven’t done expected action at your websites
This is what you can do!
For the first week of your campaign you will have to loose the targeting to all your audience. By the
second week of your campaign, you might be able to target particular clickers from the first week that
have not done expected action in your website.
This is just an example
You’re expecting your audience
who visit your site to register for
membership card
1st week you got 10K unique
users with 1K registrations

21. Featured Targeting
Behavior
Our behavior targeting includes RETARGETING capabilities which will push your ads to certain people in
which campaign they’re already interested yet haven’t done expected action at your websites
This is what you can do!
For the first week of your campaign you will have to loose the targeting to all your audience. By the
second week of your campaign, you might be able to target particular clickers from the first week that
have not done expected action in your website.
This is just an example
You’re expecting your audience
On the 2nd week of the
who visit your site to register for
campaign you may be able to
membership card
target your ads to the rest 9K
unique users instead of random
1st week you got 10K unique
audiences in the channel
users with 1K registrations

22. Featured Targeting
Behavior
Our behavior targeting includes RETARGETING capabilities which will push your ads to certain people in
which campaign they’re already interested yet haven’t done expected action at your websites
This is what you can do!
For the first week of your campaign you will have to loose the targeting to all your audience. By the
second week of your campaign, you might be able to target particular clickers from the first week that
have not done expected action in your website.
This is just an example
You’re expecting your audience
On the 2nd week of the
who visit your site to register for
campaign you may be able to
membership card This will effectively increase your
target your ads to the rest 9K
CTR & conversion rate
unique users instead of random
1st week you got 10K unique
audiences in the channel
users with 1K registrations

23. Premium Publishers
“We understand your needs in
reaching local audience”
`

24. Premium Publishers
“We understand your needs in
reaching local audience”
`
News Business Women
Channel Channel Channel
30M Impressions 30M Impressions 35M Impressions
6M Unique Users 5M Unique Users 7M Unique Users

25. Premium Publishers
“We understand your needs in
reaching local audience”
`
Investasi Saham

26. Premium Publishers
“We understand your needs in
reaching local audience”
`

27. Premium Publishers
“We understand your needs in
reaching local audience”
`
Technology Lifestyle
Channel Channel
30M Impressions 20M Impressions
6M Unique Users 7M Unique Users

28. Premium Publishers
“We understand your needs in
reaching local audience”
`
Urbanesia
indogamers

29. Premium Publishers
“We understand your needs in
reaching local audience”
`

30. Premium Publishers
“We understand your needs in
reaching local audience”
`
Youth Sports
Channel Channel
30M Impressions 20M Impressions
5M Unique Users 4M Unique Users

31. Premium Publishers
“We understand your needs in
reaching local audience”
`
indowebster

33. Case
Study

34. Case Study
“It is proven that Rich Media
Banner has more benefit on
creating interaction with your
audience”

35. Case Study
“It is proven that Rich Media
Banner has more benefit on
creating interaction with your
audience”
Huawei
Ideos S7

36. Case Study
“It is proven that Rich Media
Banner has more benefit on
creating interaction with your
audience”
Huawei
Frissian Flag
Ideos S7

37. Case Study
“It is proven that Rich Media
Banner has more benefit on
creating interaction with your
audience”
Huawei
Frissian Flag Toyota
Ideos S7

38. Case Study
Huawei Ideos S7 Impressions (000) Clicks
1028 1055
Figure shows the benefit of time & location 1100 937 899
836
730
targeting. For the first 3 days, the campaign ran for 825 632 681
514
24 hours a day in all cities in Indonesia. 550
271
The next days, it had been optimized to run at 200 200 200 200 200 152 177 200
275
targeted time & cities with biggest interest on the
0
offers. The output is higher CTR. Mar 28 Mar 30 Apr 1 Apr 3 Apr 5
Business # Technology # Lifestyle # Figures shows how the analytical process can be done
at our system. You even can optimize your campaign
5000 by channel targeting. As we can see, the campaign
3750 has the most click numbers at business channel. So
you will have the ability to set impressions proportion
2500
for each channel.
1250
862 679 258 4744 1339 1229 280 199 105
0 Campaign Summary
Impressions (000) Clicks Unique Users (000)
Impressions Clicks CTR
1.800.000 5.409 0.3%

39. Case Study
Frissian Flag
This campaign is an example of an expandable iVDO. Audience are driven effectively to
download the TVC jingle.
Using the iVDO feature let the audience to have a hearing session before they initiated to
download. Click HERE to watch the PREVIEW!
Numbers of Interactions
Figures on the left shows us the frequency of each
Clicks 13897
interaction. We can see that 70% of the clickers
Mouse Over 9421 played the jingle first before they decided to go
into the landing page.
Play 7845
Campaign Summary
Pause 4801
Impressions Clicks CTR
Replay 2349 5.000.000 20.108 0.40%
0 3750 7500 11250 15000

40. Case Study
Toyota
Make things easier & more appealing to the audience is the aim of this
campaign format. Instead of waiting users to click to your website, we
bring the website directly to the eyes of your potential customer. Toyota
initiate to have a Microsite In Banner (MIB) campaign.
Number of Interactions
MIB offers you ambiance benefit
110000
which let audience to have an
82500 extraordinary experience & feel
the interaction as it is in the
55000
website.
27500
Campaign Summary
106813 24789 33087 14098 Unique Users Engagement Engagement Rate
0
Impressions Menu 1 Menu 2 Menu 3 644.447 71.974 10.80%

41. Mobile Solution
“Reach your audience through
mobile devices? Why not? ”
`

42. Mobile Solution
“Reach your audience through
mobile devices? Why not? ”
`
will help you reach
And it’s all for
300M impressions
FREE
Mobile Solution
to
20M Unique Users

43. Mobile Solution
Featured Targeting
“How would like to reach your
audience?”
`

44. Mobile Solution
Featured Targeting
“How would like to reach your
audience?”
`
target by target by target by
Operating
Operator Device
System

45. Mobile Solution
Featured Targeting
“How would like to reach your
audience?”
`
•Telkomsel •Nokia
•Symbian
•Indosat •Blackberry
•iOS
•XL •Apple
•RIM
•Esia •Samsung
•Android
•Axis •Nexian
•MTK
•Smart •LG
•BADA
•Flexi •etc.

46. Mobile Solution
Premium Publishers
“Still, it’s local audience we offer”
`

47. Mobile Solution
Premium Publishers
“Still, it’s local audience we offer”
`
News & Interest &
Technology
Information Lifestyle
Channel
Channel Channel

48. Mobile Solution
Premium Publishers
“Still, it’s local audience we offer”
`
indowebster indogamers

49. Mobile Solution
Requirements
“This is all you have to provide”
`

50. Mobile Solution
Requirements
“This is all you have to provide”
`
300X50 pixel Creative Banner(s)
& 45 character of text ads
OR
let AdStars do the
work

51. Mobile Solution
Requirements
“This is all you have to provide”
`
300X50 pixel Creative Banner(s)
URL landing page
& 45 character of text ads
OR OR
let AdStars do the let AdStars create a 5-page
work landing page

52. Mobile Solution
Requirements
“This is all you have to provide”
`
300X50 pixel Creative Banner(s)
URL landing page
& 45 character of text ads
And it’s all for
OR OR FREE
let AdStars do the let AdStars create a 5-page
work landing page

53. “Thank You”
Products Line Up :
Mobile Solution Direct Engagement