e-Business Conference Banja Luka 2014

1. Cloud is journey…
Mr.sc.Berislav Biočić
South East Europe Cloud Sales Manager
berislav.biocic@hp.com
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

2. Agenda
• What is Cloud // reality and defintion
• Hybid cloud
• What is HP Helion?
• How to move to Cloud// Cloud in phases
• Case Study
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3. Every Generation has a Defining Industry
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4. Cloud definition
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5. The HP hybrid cloud journey
Build
cloud services
Traditional Private cloud Managed cloud Public cloud
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Consume
cloud services
Professional Services
Technology foundation and common architecture

6. The new enterprise IT mandate—hybrid IT
Hybrid IT delivers speed, agility, and security
Bridging delivery models
Cloud native
Public cloud
Has given us speed, agility,
and new consumption models
Hybrid Enterprise IT
Navigating your cloud
journey with the
right destination for the
right application
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Private cloud
Enterprise requirements go
beyond the ability of a single
delivery model

7. Choice: Open hybrid cloud
Build new clouds and/or expand your existing cloud environments
Service Marketplace
New cloud
services powered
by Cloud OS
Existing cloud
services
• Add new cloud pools based on
workload and service level needs
• Provision to existing cloud
resource pools and new cloud
resource pools powered by HP
Cloud OS
• Burst to HP Public Cloud,
HP CloudAgile
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Amazon, other Cloud Agile
partners or to newly supported
public clouds: Azure, SFR, and
Arsys
HP Public Cloud
Public
Clouds
Existing cloud
services

8. “HP leads the pack …” for private cloud
Forrester Research rates HP as the sole leader in private cloud provider evaluation
HP rated among the highest in 8 out of 15
categories:
•Cloud management and self-service access
•Service management and creation
•Planned enhancements
•Additional hosting options
•Third-party ecosystem
•Installed base
•Revenue
•Global presence
The Forrester Wave is copyrighted by Forrester Research, Inc. Forrester and Forrester Wave are trademarks of Forrester Research, Inc.
The Forrester Wave is a graphical representation of Forrester's call on a market and is plotted using a detailed spreadsheet with
exposed scores, weightings, and comments. Forrester does not endorse any vendor, product, or service depicted in the Forrester Wave.
Information is based on best available resources. Opinions reflect judgment at the time and are subject to change.
© Copyright 2014 Hewlett-Packard 8 Development Company, L.P. The information contained herein is subject to change without notice.

9. European Commission Selects HP to Drive Security
for Data Sharing in the Cloud
Brussels, March 27, 2014 — HP today announced it has been selected
by the European Commission (EC) to coordinate the CoCo (confidential
and compliant) Cloud project , which aims to ensure that users can
share data in the cloud securely and privately share data.(1)
Aligned with the EC’s latest strategy to make Europe a single market for
cloud computing, Coco Cloud will provide a flexible, legally compliant
framework for secure data exchange between end-users and the cloud.
“The goal of Coco Cloud is to create a foundation for the cloud security
model,” said Jakub Boratynski, head of Trust and Security Unit within
DG CONNECT for the European Commission. “It will help overcome
regulatory and legal issues among EU countries to ensure that sensitive
data is carefully controlled and always protected by context-adaptive
solutions. As trust in cloud increases, so will the trust of users in cloud
services, ultimately benefitting the digital economy and society in
general.”
(1) This project is funded under the European Union’s Seventh
Framework Programme (FP7/2007-2013), grant agreement No.
610853; www.coco-cloud.eu
© Copyright 2014 Hewlett-Packard 9© Copyright 2014 Hewlett-Packard DevelDopemveelonpt mCoemntp Caonmy, pLa.Pn.y ,T Lh.eP .i n Tfohrem inaftoiormn caotinotna icnoendt ahienreedin h iesr esuinb ijse cstu tboje cchta tnog ceh wanitgheo uwti tnhootuicte n.otice.

10. Introducing HP Helion
HP Helion extends beyond just cloud to
become the very fabric of your enterprise
Over 2,000 companies use HP Helion worldwide
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11. HP Helion
Build & operate Consume
Private cloud Public cloud &
SaaS
Open Secure Agile
• Portable, interoperable,
and heterogeneous
• Based on open source to
accelerate innovation
• Deploy applications on multiple
deployment models
• Enterprise-grade security
• Visibility, control, and
governance for hybrid IT
• Reliable, predictable services
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• Speed time to innovation
• Scale with the right economics
• Planning, building, and
managing expertise
Managed Virtual
private cloud
Managed
private cloud
HP Helion OpenStack common architecture

12. Why Open Source & OpenStack?
Open Source is not tied to a single vendors roadmap with contributions from a large community of
SME’s and developed with a broader set of use cases in mind.
• Transparency into governance, roadmap, blueprints, and development
• Open API – Open platform for ecosystem to develop value-added solutions (*aaS)
• Common Architecture for both public and private cloud deployments
• Risk Mitigation - no vendor lock-in, availability of source code
OpenStack is the largest open source cloud computing platform, a massively scalable solution that
controls large pools of compute, storage and networking resources
• Community open source with contributions from 1600+ developers and 220+ participating
organizations
• Open web-based API Programmatic Infrastructure as a Service
• Plug-in architecture; allows different hypervisors, block storage systems, network implementations,
hardware agnostics, etc.
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13. CloudSystem 8 the most open hybrid cloud solution
Across hypervisors, across private and public cloud
Consumers Architects Administrators
One
management
platform
Across many
environments
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14. Enhance HP CloudSystem with HP Software products
Complement with
Add-ons
HP CloudSystem
Pick the solution for
your workload & cloud
maturity
Operations & Management
Help Desk
Service Performance Mgmt
Asset & Charge Back Mgmt
Choice of HP ConvergedSystem
Application Perf. Mgmt
HP SiteScope
HP Asset Manager
Business Management
HP Executive Scorecard
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Security & Backup
Security Intelligence
ArcSight
Application Security
HP Fortify
Network Security
HP Tipping Point
Backup & Recovery
HP Data Protector
CloudSystem Foundation
Core infrastructure services
CloudSystem Enterprise
Advanced infrastructure & application services

15. HP Cloud Services
Advise Transform Manage
Cloud advisory
Deliver insight and knowledge and
identify opportunities to begin a
cloud journey
Cloud strategy
Develop a business case, a
transformation plan and a
multi-year roadmap to a future
state across hybrid environment
App transformation to cloud
Design, develop, migrate, and test
applications and business
processes to exploit cloud benefits
Cloud design
Best practices and frameworks to
build detailed architectures and
designs for cloud solutions
Cloud implementation
Build, integrate, migrate, and
deploy cloud solutions
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Cloud operation
Achieve best-in-class operational
efficiency of a client’s cloud
environment leveraging the unique
knowledge of HP experts and our
global infrastructure
Cloud education
Train and certify a client’s IT staff
and third-party partners to help
them architect, integrate, and
administer cloud solutions

16. Cloud in phases
Six phases
1.Setting the Scene
2.New Style of IT
3.Management of Change
4.Make it possible – Cloud design
5.Make it real – Cloud implementation
6.Make it better – next steps
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17. Cloud phases
1. Setting the scene
• Understanding:
• Cloud technologies,
• Catalysts,
• Inhibitors,
• Business vision and IT vision
• Inhibitors:
– IT - Security, SLA, Integration,…
– NON-IT: legal, trust, change resistanse, organization and rolls
© Copyright 2014 Hewlett-Packard 17 Development Company, L.P. The information contained herein is subject to change without notice.

18. Cloud phases
2. New Style of IT
• Understanding:
– Big Data
– Mobility
– Cloud as connection point
– Social strategies
• Business:
– New business models
– Enterprise level thinking
– Transformation view
• Cloud as technology helps address and solve business problems
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19. Cloud phases
3. Management of Change
• Comparing the shift from todays’ service delivery to future state
• Roadmaps to future
• Service delivery:
• What is the most economical service delivery – private, public, hybrid, traditional IT?
• How to become service provider
• How to manage workloads in cloud
• Changes to be done = Governance + Culture+Adoption+Security
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20. Cloud phases
4. Make it possible – Cloud design
• Define scale and scope - roadmap!
– Cloud models and services with financial modelling
• What to Build:
– High level topology view
– Cloud use cases
– Decribe each phase in the roadmap
• Design
– High Level Design – functional architecture; functional blocks
– Technical Design – technical and implementation architecture with product mapping and BoM
• Architecture should:
– Support different cloud models, i.e. private, public, hybrid cloud
– Not limit future possibilites
– Helps to address cloud requirements from business perspective
• In this phase one should be able to test designed cloud!
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21. Cloud phases
5. Make it real – Cloud implementation
• Use standards and technology
• Integrations tools – traditional and new IT environment
• Projects plans
• SLA compliance
• Integrations - coexisting technologies
– Security,
– Best practices,
– Management of change,
– Data architecture
– Bursting and allocation of resources
© Copyright 2014 Hewlett-Packard 21 Development Company, L.P. The information contained herein is subject to change without notice.

22. Cloud phases
6. Make it better – nexts steps
• Cloud – journey, everevolving concept of deployment
• Migration to higher maturity level (ITIL v3 …)
• SLA improvement
• Roadmap – future enhancements (service health monitoring, end-user-monitoring)
• Contextualizing data in Cloud
• Future migrations of apps, development of new services
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23. One of Many - Case Study
Integra Inženjering
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24. Let HP get you on the fast-track to cloud
• Visit hp.com/go/cloud
• Arrange for
– HP Cloud Workshop
– Technical evaluation and infrastructure
assessment
– Proof-of-concept
– Reference visits
– Lab visits
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25. Thank you
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.