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© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
HPCloud
Transformingtheenterprise
withhybridcloud
Jathin Ullal, HP
Cloud Connect + Interop, Las Vegas
April 1, 2014
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.2
A new style of IT is emerging
Mainframe Client/server Internet
Private Cloud
Cloud computing
Managed Cloud
Mobile computing
Public Cloud
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.3
Different clouds have different capabilities
Hybrid cloud
• Two or more public, private, or
community
• Combination of OpEx and CapEx
• Resource portability
• Federated clouds
Public cloud
• Service over the Internet
• Utility computing model
• Uses OpEx
• Multiple tenant
Privatecloud
• Service over the Internet
• Grid computing model
• Uses CapEx
• Single tenant
Community cloud
• Public, private, or hybrid
• Federated clouds
• OpEx (users)
• CapEx (community ops)
• Resource portability
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.4
Why hybrid cloud adoption
•Explosion of internal public & private cloud service offerings
•Need for better resilience & disaster recovery
•Increased demand for agility & scalability
•New workloads which are cloud aware & can massively scale
•Growing number of workloads that are cloud aware & can
massively scale
•Improved interoperability among providers
•Cloud management platforms that include cloud
orchestration
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.5
Applications and Workloads drive hybrid cloud adoption
Big data
Application
transformation SecurityMobile
Privatecloud Managed cloud Public cloudTraditional IT
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.6
Dev/Test cloud
Application
transformation
Continuous delivery
automation
Start your hybrid cloud journey to achieve
business model advantages
Enterprise outcomes
Converged
infrastructure as a
service
Manage and secure
Consume external
services
Enable operational agility
Enable service creation and brokering
Empower developers
Accelerate application delivery
Agility
Speed innovation
Reduce cost
Deployment options
(private, managed, public)
Deployment options
(private, managed, public, hybrid)
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.7
Dev/Test cloud
Application
transformation
Continuous delivery
automation
The journey to a hybrid cloud strategy
Three important steps before developing hybrid cloud computing strategy:
• Design private clouds for integration & interoperability with External services
• Investigate Cloud Service Providers/Brokers that can create hybrid
cloud services
• Decide if becoming a CSP, CSB is the right strategy for enterprise IT
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Thehybridcloudofthefuturewillbebased
on
OpenSource
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.9
What is OpenStack® Software
• Massively scalable cloud operating system that controls large pools of
compute, storage and networking resources
• Community open source with contributions from 1000+ developers and 180+
participating organizations
• Open web-based API Programmatic Infrastructure as a Service
• Plug-in architecture; allows different hypervisors, block storage systems, network
implementations, hardware agnostics, etc
• Fastest growing and rapidly adopted Open Source project
• HP is a Platinum member gaining transparency into
governance, roadmap, blueprints, and development.
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.10
Benefits and challenges of hybrid cloud
BENEFITS:
• Increase overall capability and capacity
• Cost effective: maximizes through competition and automated arbitrage
• Balances isolation, cost and scaling requirements
• Improves resilience and disaster recovery by leveraging multiple providers
• New functionality quickly with better agility
• Built-in exit strategy
CHALLENGES:
• Increases complexity by combining various levels of isolation and customer control
• Performance, Security, Compliance in combined service
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.11
Customer’s need for hybrid IT
BENEFITS:
• Need to bridge existing environment & IAAS, PAAS directly or though broker
• Cloud bridging: extend internal data center, enterprise WAN to external cloud IaaS, Paas
• Physical-virtual hybrid environment: customers need to mix cloud IaaS & colocation.
• Hybrid hosting: mix managed hosting with cloud IaaS
• Multi-cloud environments - including hybrid public-private clouds & internal-external
clouds
CHALLENGES:
• The technology is in infancy so the adoption is less even though there is a need
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.12
Common cloud architecture enables hybrid delivery
HP Cloud: delivering on choice, confidence, and consistency
Privatecloud Managed cloud Public cloudTraditional IT
Build and manage
on-premises
cloud services
Consume
off-premises
cloud services
SLAs
Availability, security, performance, compliance, cost
Customer-defined Negotiated Standard, publishedCustomer-defined
Cloud applications and workloads
HP Cloud Architecture
A common cloud
operating model
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.13
HP Cloud OS
Industry’s first OpenStack® based technology platform for hybrid delivery
Open and extensible
Common
Architecture for
Cloud
Enables seamless
hybrid delivery
Based on
OpenStack®
Private Cloud
Fastest growing open
source project
Cloud OS technology
embedded in existing
products & Solutions
Simplified OpenStack
Installation
Managed Cloud
Rapid innovations
from a community of
thousands
New innovations to
expand portfolio
Automatedpatch and
OpenStack release
management
Public Cloud
HP is a top contributor
in OpenStack®Cloud OS Sandbox
Technology Preview
Standards-based infra
and app modeling
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.14
HP Cloud OS based on OpenStack® cloud software
• Simple and accelerated installation
and configuration process
• Centralize management of your cloud
environments
• Automated-live content distribution
(upgrades, patches, content)
• Model-based infrastructure topology for
multi-tier applications
• Enable hybrid delivery model
• Cloud infrastructure health monitoring
• Enable workload portability across cloud
providers
• Model once, provision anywhere
• Workload aware provisioning
Foundation for common cloud architecture enabling hybrid delivery of services
Simplified delivery Enhanced service lifecycle Optimized cloud workloads
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.15
HP Cloud portfolio powered by HP Cloud OS
HP MoonshotHP CloudSystem
(v7.2, 7.3, 8.0)
HP Cloud Service Automation
HP One View
HP Network Automation
HP Cloud OS technology
Shipping Today Compatible Today Compatible Today
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.16
HP Cloud is uniquely positioned for hybrid
• Converged infrastructure
• Converged management
and security
• Converged information
• Spans traditional IT,
private, managed, and
public cloud
• Supports infrastructure,
applications, and
information
• Enables service
flexibility and portability
• Heterogeneous
(hypervisor, deployment, de
velopment, infrastructure)
• Designed with partners
in mind
• Thousands of customer
engagements
• Knowledge running large-
scale cloud environments
Hybrid delivery Experience
Best-in-class
technology
Open, extensible
architecture
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.17
Why partner with HP
Cloud expertise
Diverse portfolio
The cloud
enterprises rely on
• Platinum member and top contributor to OpenStack
• 3500+ certified cloud professionals
• Over 75years of innovation and managing transformation
• HP Software—cloud automation and lifecycle management
• HP Hardware—cloud-ready servers, networking, and storage
• HP Service—consulting, program management, managed services
• 1100+ HP CloudSystem customers
• 6000+ public cloud users
• 200+ managed cloud customers
• 100+ SaaS services
• 100+ CloudAgile service provider partners
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.18
Managed Cloud Public Cloud
Consume
Cloud Services
HP Cloud: The cloud enterprises rely on for hybrid
Choice Confidence Consistency
Delivery model
Platform
Partner
Security
Management
Scalability
Architecture
Portability
Consumption
Hardware Software Services
Build & Operate
Cloud Services
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.19
Next, get started on your hybrid cloud journey
To learn more, visit hp.com/cloud
HP Cloud Workshop
Define your cloud
journey
HP CloudSystemBuild your own cloud
Enterprise Cloud Services
HP Public Cloud Services
Consume cloud services
© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Thankyou

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  • 1. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. HPCloud Transformingtheenterprise withhybridcloud Jathin Ullal, HP Cloud Connect + Interop, Las Vegas April 1, 2014 © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
  • 2. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.2 A new style of IT is emerging Mainframe Client/server Internet Private Cloud Cloud computing Managed Cloud Mobile computing Public Cloud
  • 3. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.3 Different clouds have different capabilities Hybrid cloud • Two or more public, private, or community • Combination of OpEx and CapEx • Resource portability • Federated clouds Public cloud • Service over the Internet • Utility computing model • Uses OpEx • Multiple tenant Privatecloud • Service over the Internet • Grid computing model • Uses CapEx • Single tenant Community cloud • Public, private, or hybrid • Federated clouds • OpEx (users) • CapEx (community ops) • Resource portability
  • 4. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.4 Why hybrid cloud adoption •Explosion of internal public & private cloud service offerings •Need for better resilience & disaster recovery •Increased demand for agility & scalability •New workloads which are cloud aware & can massively scale •Growing number of workloads that are cloud aware & can massively scale •Improved interoperability among providers •Cloud management platforms that include cloud orchestration
  • 5. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.5 Applications and Workloads drive hybrid cloud adoption Big data Application transformation SecurityMobile Privatecloud Managed cloud Public cloudTraditional IT
  • 6. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.6 Dev/Test cloud Application transformation Continuous delivery automation Start your hybrid cloud journey to achieve business model advantages Enterprise outcomes Converged infrastructure as a service Manage and secure Consume external services Enable operational agility Enable service creation and brokering Empower developers Accelerate application delivery Agility Speed innovation Reduce cost Deployment options (private, managed, public) Deployment options (private, managed, public, hybrid)
  • 7. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.7 Dev/Test cloud Application transformation Continuous delivery automation The journey to a hybrid cloud strategy Three important steps before developing hybrid cloud computing strategy: • Design private clouds for integration & interoperability with External services • Investigate Cloud Service Providers/Brokers that can create hybrid cloud services • Decide if becoming a CSP, CSB is the right strategy for enterprise IT
  • 8. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Thehybridcloudofthefuturewillbebased on OpenSource
  • 9. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.9 What is OpenStack® Software • Massively scalable cloud operating system that controls large pools of compute, storage and networking resources • Community open source with contributions from 1000+ developers and 180+ participating organizations • Open web-based API Programmatic Infrastructure as a Service • Plug-in architecture; allows different hypervisors, block storage systems, network implementations, hardware agnostics, etc • Fastest growing and rapidly adopted Open Source project • HP is a Platinum member gaining transparency into governance, roadmap, blueprints, and development.
  • 10. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.10 Benefits and challenges of hybrid cloud BENEFITS: • Increase overall capability and capacity • Cost effective: maximizes through competition and automated arbitrage • Balances isolation, cost and scaling requirements • Improves resilience and disaster recovery by leveraging multiple providers • New functionality quickly with better agility • Built-in exit strategy CHALLENGES: • Increases complexity by combining various levels of isolation and customer control • Performance, Security, Compliance in combined service
  • 11. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.11 Customer’s need for hybrid IT BENEFITS: • Need to bridge existing environment & IAAS, PAAS directly or though broker • Cloud bridging: extend internal data center, enterprise WAN to external cloud IaaS, Paas • Physical-virtual hybrid environment: customers need to mix cloud IaaS & colocation. • Hybrid hosting: mix managed hosting with cloud IaaS • Multi-cloud environments - including hybrid public-private clouds & internal-external clouds CHALLENGES: • The technology is in infancy so the adoption is less even though there is a need
  • 12. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.12 Common cloud architecture enables hybrid delivery HP Cloud: delivering on choice, confidence, and consistency Privatecloud Managed cloud Public cloudTraditional IT Build and manage on-premises cloud services Consume off-premises cloud services SLAs Availability, security, performance, compliance, cost Customer-defined Negotiated Standard, publishedCustomer-defined Cloud applications and workloads HP Cloud Architecture A common cloud operating model
  • 13. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.13 HP Cloud OS Industry’s first OpenStack® based technology platform for hybrid delivery Open and extensible Common Architecture for Cloud Enables seamless hybrid delivery Based on OpenStack® Private Cloud Fastest growing open source project Cloud OS technology embedded in existing products & Solutions Simplified OpenStack Installation Managed Cloud Rapid innovations from a community of thousands New innovations to expand portfolio Automatedpatch and OpenStack release management Public Cloud HP is a top contributor in OpenStack®Cloud OS Sandbox Technology Preview Standards-based infra and app modeling
  • 14. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.14 HP Cloud OS based on OpenStack® cloud software • Simple and accelerated installation and configuration process • Centralize management of your cloud environments • Automated-live content distribution (upgrades, patches, content) • Model-based infrastructure topology for multi-tier applications • Enable hybrid delivery model • Cloud infrastructure health monitoring • Enable workload portability across cloud providers • Model once, provision anywhere • Workload aware provisioning Foundation for common cloud architecture enabling hybrid delivery of services Simplified delivery Enhanced service lifecycle Optimized cloud workloads
  • 15. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.15 HP Cloud portfolio powered by HP Cloud OS HP MoonshotHP CloudSystem (v7.2, 7.3, 8.0) HP Cloud Service Automation HP One View HP Network Automation HP Cloud OS technology Shipping Today Compatible Today Compatible Today
  • 16. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.16 HP Cloud is uniquely positioned for hybrid • Converged infrastructure • Converged management and security • Converged information • Spans traditional IT, private, managed, and public cloud • Supports infrastructure, applications, and information • Enables service flexibility and portability • Heterogeneous (hypervisor, deployment, de velopment, infrastructure) • Designed with partners in mind • Thousands of customer engagements • Knowledge running large- scale cloud environments Hybrid delivery Experience Best-in-class technology Open, extensible architecture
  • 17. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.17 Why partner with HP Cloud expertise Diverse portfolio The cloud enterprises rely on • Platinum member and top contributor to OpenStack • 3500+ certified cloud professionals • Over 75years of innovation and managing transformation • HP Software—cloud automation and lifecycle management • HP Hardware—cloud-ready servers, networking, and storage • HP Service—consulting, program management, managed services • 1100+ HP CloudSystem customers • 6000+ public cloud users • 200+ managed cloud customers • 100+ SaaS services • 100+ CloudAgile service provider partners
  • 18. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.18 Managed Cloud Public Cloud Consume Cloud Services HP Cloud: The cloud enterprises rely on for hybrid Choice Confidence Consistency Delivery model Platform Partner Security Management Scalability Architecture Portability Consumption Hardware Software Services Build & Operate Cloud Services
  • 19. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.19 Next, get started on your hybrid cloud journey To learn more, visit hp.com/cloud HP Cloud Workshop Define your cloud journey HP CloudSystemBuild your own cloud Enterprise Cloud Services HP Public Cloud Services Consume cloud services
  • 20. © Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Thankyou

Editor's Notes

  1. A new style of IT is emerging. Cloud computing is fundamentally changing the way people live and work. Organizations are looking for ways to capitalize on opportunities for revenue growth and competitive advantage. To do this they need to create agility and speed innovation, at lower costs. They see cloud computing as a key component in their ability to gain access to the right mix of IT services to drive their business forward. As organizations evolve, they are expanding their cloud adoption with more strategic and comprehensive deployments that deliver business value and competitive differentiation. A new style of IT is emerging:Generally occurring about every decade we a set of tectonic shifts, starting with the mainframe, then moving to client/server, then to the Internet, and now the four big mega trends today around mobility, social, Big Data, and cloud computing. What is interesting about each of these shifts is that they have been driven by business needs to speed innovation, enhance agility, and lower costs, and that is absolutely the case right now as it relates to the latest set of megatrends and the business actually trying to get in front to create competitive advantage and better serve their constituencies.What are the implications for IT?A lot of those services that you see on the outer bubbles are actually being consumed from external sources today, which is very, very different than the traditional delivery of IT services would have been within the traditional data center. This puts additional or enhanced risk on a business, and most businesses are accelerating the usage of those services because they see the clear benefits—simplicity, lower cost, and greater speed to innovation and time-to-market.In many cases, businesses do not think they need IT anymore, and there are all sorts of implications for the IT organization as services are consumed, governed, and managed in a fundamentally different way.
  2. Different clouds have different capabilities and one size does not fit all. We at HP believe that it’s going to be a hybrid world – a journey to where enterprises leverage the best of private cloud, managed cloud, public cloud – as well as traditional IT.HP recently conducted a study:75% of IT executives plan to pursue a HYBRID DELIVERY MODEL.And 72% said that PORTABILITY OF WORKLOADS between cloud models are important to their cloud implementationsAnd finally, 65% are concerned with VENDOR LOCK-IN.Why do we believe, and clearly most IT executives believe, a hybrid model is the best for way to go? Because a hybrid approach provides the means to address the IT service delivery challenges facing IT organizations today in the most efficient and cost effective way. This means taking advantage of the capabilities (SLAs….availability, security, performance, compliance, cost) offered across private cloud, managed cloud, public cloud as well as traditional IT. It means looking at the portfolio of applications in your organization, segmenting them according to their respective SLA requirements, and then aligning the applications to the appropriate deployment model. And thus creating the most optimal use of internal and external resources.In this new hybrid world, the role of the CIO and IT organizations expands from the traditional builder of services to a build AND broker; creating a seamless experience for end-users independent of service source.
  3. Financial, Operational and Technological drivers for hybrid cloud
  4. Define Hybrid IT vs Hybrid Cloud vs Hybrid ServicesDue to shifts in new workloads, applications, enterprises are expanding their leverage of cloud. As customer requirements grow and mature, hybrid cloud delivery is an imperative. 75% of business and IT executives plan to pursue a hybrid delivery model. Many enterprises started with small scale, tactical deployment of cloud services such as using public cloud for backup/archival or application dev test. As enterprises advance their cloud needs, they are: Expanding their cloud adoption by moving more strategic and comprehensive deployments including production workloads to a hybrid environment. Accelerating cloud adoption for new and existing workloads for agility, faster time to market, and new revenue opportunities. Enterprises are taking advantage of cloud technology to deliver new workloads and services that were not technically and/or economically viable before. (ex. Hadoop, HPC, ad-hoc processes)Leveraging application transformation to move applications to new cloud delivery models for their existing portfolio to lower cost of IT and increase agility. Seeking to solve challenges around data sovereignty, compliance, and manageability. Enterprises want more transparency in service delivery and operations based on their specific requirements to ensure compliance, security and SLAs. Asking for open solutions as they scale out their cloud only to discover unscalable economics. Enterprises are experiencing the impact of lock-in and want greater democratization of cloud
  5. TRANSITION: Regardless of the journey our clients take, our mission is to Deliver the Cloud Enterprises Rely On.Although we’ll see very different paths to the Converted Cloud from our clients, we do see a number of common threads….both from an enterprise and service provider perspective.Enterprises will begin their cloud journey to accelerate functional and performance testing for applications by leveraging self-service infrastructure. They will then turn their attention to the transformation of existing applications to be cloud-ready. At this point, enterprises will either embrace hybrid delivery with the deployment composite applications (leverage the value of private and public resources) or source new applications directly from the public cloud; or drive these two last phases in parallel.Enterprises will look to build Cloud enabled data centers to deliver IT focused infrastructure as a service from internal sources (private cloud). They would then look at the development of new applications and the transformation of existing applications into cloud-ready offerings. And finally, look to external sources to leverage software service offerings and combine these with internal offerings to create a true hybrid delivery environmentAnd the third Enterprises scenario…will see Enterprises looking to build Cloud enabled data centers that deliver infrastructure as a service for internal use (private cloud). Then, leverage this set of internal / private cloud investments to deliver commercial services to external entities…..within this phase they may also transform existing applications to be cloud-ready sources for external delivery….and then they will have put a true hybrid delivery environment in place.And finally, Service Providers (System Integrators, IT Outsourcers, Network Service Providers, Hyperscale Cloud Providers), will build a cloud enabled internal infrastructure to in turn deliver services to other organizations or markets.In all these scenarios, organizations will have to think differently about IT. No longer will they be solely a builder of internal infrastructure and services but also a broker of external services.
  6. Existing enterprises start with private cloudStartups start with public cloud
  7. Historical View Unixvs Linux, AWS, VMWLooking back to the client/server market, the UNIX operating system sprung up and fractured into proprietary derivatives; the community version, Linux, sprang up as an alternative, and fast forwarding to now, is the leading UNIX flavor and gaining share over HP-UX, AIX, and SolarisLooking at the mobile market, the proprietary version, Apple iOS, is losing share to the community version Android OSLooking at the web browser market, the proprietary Internet Explorer has lost steam compared to Firefox and ChromiumThe cloud accelerates the erosion of proprietary software leadership, so the community open source version will prevail over the proprietary offerings over time A single company or set of partnering companies just can not develop fast enough to keep up with a community of partners and contributors developing in the openOpenness will win the technology race in the endGartner Research Reports:More than half of the organizations surveyed have adopted open source software solutions as part of their IT strategy, with nearly one-third citing benefits of flexibility, increased innovation, shorter development times and faster procurement processes.Open source software makes up nearly one-third of responding organizations’ overall enterprise software portfolio (applications and infrastructure), which is interestingly about the same as the proportion of internally developed software.“The presence and influence of open source software have expanded across software market segments for more than a decade. It’s pervasive in many areas of IT, and continues to emerge and expand across others at a steady pace. Consequently, mainstream IT organizations cannot ignore the influence and presence of open source software in their technology road maps (planned or unplanned). Those that do so place themselves at risk for technical and legal nightmare scenarios, and/or miss out on significant competitive business value.”
  8. Free open source (Apache license) software governed by a non-profit foundation (corporation) with a mission to produce the ubiquitous Open Source Cloud Computing platform that will meet the needs of public and private clouds regardless of size, by being simple to implement and massively scalable.Why OpenStackMassively scalable cloud operating system that controls large pools of compute, storage, and networking resources Community open source with contributions from 1000+developers and 180+ participating organizations – variety of usecases/SMESOpen web-based API Programmatic Infrastructure as a ServicePlug-in architecture; allows different hypervisors, block storage systems, network implementations, hardware agnostic, etc.Fastest growing and rapidly adopted Open Source project HP is a Platinum member gaining transparency into governance, roadmap, blueprints, and development. Using OpenStack allows HP a common architecture across cloud delivery models and prevents vendor lock-inOpen Source Not tied to a single vendors roadmapContributions from wide array of SMEsDeveloped with a broader set of use cases in mindTransparency into governance, roadmap, blueprints, and developmentOpen API – Open platform for ecosystem to develop value-added solutions (*aaS)Common Architecture for both public and private cloud deploymentsEcosystem – breadth and choice of “above the stack” value added solutionsRisk Mitigation - no vendor lock-in, availability of source codeEnabler - self-service, programmatic access to infrastructure (automation for IT)
  9. Like electricity
  10. As Enterprises build and evolve their cloud environments, they are realizing that vendor specific closed proprietary systems lock them into rising licensing costs, lack of transparency, poor reliability and performance, and the inability to easily move to another cloud vendor. OpenStack is an open source software with rapid innovations and rich capabilities. However the installation, configuration, debugging, and upgrading of OpenStack is complex. Ongoing release updates and patches requireconstant care and attention. As cloud deployments grow, existing enterprise hardware and software infrastructure constrains them from deploying new workloads which require simplescale out capability.As enterprises move to hybrid delivery models, limited workload portability across disparate cloud architectures becomes increasingly a barrier for agility and IT efficiency. What’s needed is a common architecture to enable and accelerate hybrid cloud delivery.
  11. HP Cloud OS, industry’s first OpenStack based technology platform for hybrid cloud delivery. The foundation for the HP hybrid Cloud common architecture is HP Cloud OS. HP Cloud OS is an open and extensible cloud technology based on Openstack cloud. HP Cloud OS is embedded in existing products, new innovations to expand the Cloud portfolio and is available today as a “sandbox”. HP Cloud OS Sandbox is an enterprise-ready, technology preview edition of HP Cloud OS that provides provisioning, monitoring and lifecycle management of infrastructure services for a small set of infrastructure assets in cloud environments (public, private and, hybrid) with a simple installation process and an enhanced user experience. The focus is on a streamlined installation and learning experience of using OpenStack for IaaS and to seed adoption of HP Cloud OS by providing a license-free edition that dramatically reduces the barrier to entry on cloud Proof Of Concepts (POC). HP Cloud OS is based on OpenStack, the fastest growing open source project. This provides us with rapid innovations from a community of thousands. HP Cloud OS is open and extensible technology platform that enables seamless hybrid delivery.
  12. HP Cloud OS is an open and extensible cloud technology based on Openstack cloud software that is the foundation for the Cloud common architecture.For enterprises who want to leverage OpenStack for rapid innovation and the beneficial economics of an open source approach, HP Cloud OS delivers enterprise-grade OpenStack with simplified installation and upgrades, enhanced service lifecycle management and optimized workload portability for hybrid cloud delivery. HP Cloud OS provides the foundation for the HPCloud common architecture enabling customers to accelerate hybrid cloud delivery. As a leader and one of the top contributors in the OpenStack community, HP brings industry leading innovation, expertise, and best practices with HP Cloud OS technology to help enterprise customers accelerate business outcomes.What CloudOS provides in addition to OpenStackHP Cloud OS technology platform differentiators  (what we add to OpenStack cloud technology) Simplifies delivery with automated-live content distribution, easier installation and configuration processes allowing Enterprises to deliver OpenStack based clouds, increasing agility and speed. Enhances service lifecycle management with a model-based infrastructure topology enabling hybrid cloud delivery. This approach allows Enterprise to increase efficiencies by leveraging cloud-services on demand, simplifying the IT service delivery process. Optimizes workload portability across cloud providers with the ability to ‘model once and provision anywhere’ architecture. Flexible and open architecture – powered by OpenStack cloud software an industry leading, vendor neutral, open source cloud architecture. HP Cloud OS technology platform benefitsSpeed innovation and accelerate cloud deployments by reducing the time and complexity of deploying clouds. Reduce installation and configuration of OpenStack from hundreds of manual steps over multiple packages to a 4-click automated installation.  Improve IT efficiency and spend less time managing your cloud and more time monetizing it. With HP Cloud OS technology, HP Cloud products allows you to streamline operations with automated deployment of applications on heterogeneous, hybrid cloud environments. Lower risk and cost with repeatable, consistent workload placement across various cloud deployment models to lower operation risk and improve resource utilization. Model once, provision anywhere. Enable workload portability across cloud providers and align workload with the best resources allows Enterprises to make the most of their cloud deployments. 
  13. Through our work with OpenStack, HP has integrated Cloud OS technology into the HPCloud portfolio. CloudSystem, our market-leading private cloud integrated solution, already embed Cloud OS technology to offer greater choice in deployment options for their cloud workloads. HP Cloud Service Automation, our leading cloud management solution, works with Cloud OS technology. Plus, we have extendedMoonshot servers with Cloud OS technology which will simplify the provisioning and management of Moonshot servers for specific cloud workloads, such as dedicated hosting and large-scale websites.
  14. HP’s Cloud solutions address the new emerging style of ITHP Cloud delivers the essential foundation of technologies and services to enable our customers to confidently build, operate and consume IT services across private, managed and public clouds – to create agility, speed innovation and lower costs. HP delivers customers the industry’s only hybrid cloud strategy and solution portfolio with choice, confidence and consistency.The HP Cloud solution portfolio has two core pillars.Market leading products and solutions so you can build and operate cloud services yourself; whether you’re an enterprise or service provider. The underlying components include industry-leading hardware, software and services.Cloud services that you can consume…managed and public cloud services. From HP or CloudAgile partners.How is HP different from the competition?HP delivers customers the industry’s only hybrid cloud strategy and solution portfolio with CHOICE, CONFIDENCE, CONSISTENCY.Choice – In delivery model (private, managed, public and traditional IT) In platform (Microsoft, VMware, Linux) and support for heterogeneous environments In a global partner ecosystem (independent software vendors, system integrators, outsourcers and service providers)Confidence - Managed and secure your cloud-based assets across all deployment modelsGain scalability to meet rapidly changing business requirementsDeliver on enterprise-class service level agreements (SLAs) In the ability to manage and secure across delivery models and the scalability enterprises need to drive business forwardConsistency – Provide a common architecture across traditional IT and private, managed and public cloudsAllow you to create and consume portable cloud services through a unified, consistent experience across all deployment models WE ARE THE ONLY PROVIDER THAT CAN DO THIS FOR YOU…
  15. HP is here to help you get started and guide you through the journey every step of the way. How can you get started?To get started with your own cloud journey, sign up for a HP Cloud Workshop. Targeted at C-level and key business and technology decision makers, we help you achieve business and technology alignment, develop a cloud strategy, and help you build a high level tactical plan for your priority projects.If you want to get started with building a private cloud, go with HP CloudSystem; the market leading, open, integrated solution that can get your private cloud up and running in a short period of time.If you are interested in consuming external services and a pay-as-you-go consumption model, HP offers our Enterprise Cloud Services or HP public cloud services. The choice between the two will depend on the services you want to consume and the associated your Service Level Agreements (SLA) needed by your organization. You can get more information from our website www.hp.com/go/cloud