Pay Per Click Advertising
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the ppt gives an overview of pay per click advertising as well as the pros and cons of pay per click advertising
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Pay Per Click Advertising
- 1. Pay per click advertising Project for TELEZENT By Girish Aughade
- 2. What it is? Pay per click (PPC) is an advertising model used on search engines, advertising networks, and content websites/blogs, where advertisers only pay when a user actually clicks on an ad to visit the advertiser's website.
- 6. Process
- 8. Steps in PPC
- 15. Click Frauds Click fraud occurs in pay per click online advertising when a person, automated script, or computer program imitates a legitimate user of a web browser clicking on an ad, for the purpose of generating an improper charge per click.
- 19. Thank You