Pace career academy provides Digital Marketing Training in Pune-mumbai with 100% Placements. Pace Career Academy operated by experienced Digital Marketing Training professional's. We provide complete Digital Marketing Training in Pune-mumbai and consultation offering weekend and weekday Pace Career Academy in Pune and mumbai. We are an ISO Certified company and also a member of Maratta chamber of commerce. We are the first company to sign MOU for 100% placements. We provide loan facility for candidates. We have Google certified trainers.

1. Provide hr, Accounts, SAP and Digital Marketing Training

2. Digital Marketing Course
Syllabus

3. Introduction of Digital Marketing
Introduction To Website Development
Search Engine Optimization
Social Media Optimization
Google Tools
Google Adwards
Email Marketing
Syllabus

4. • What is Marketing?
• What is Digital Marketing?
• Why organizations do digital marketing?
• What is Internet and how it works?
• Diff between Digital Marketing Vs Traditional Marketing
• Digital Marketing Process
• How Search Engine works?
• Ranking Factors of Google
• Search Engine Updates (Panda & Penguin Update)
Introduction of Digital Marketing

5. Search Engine Optimization
• What is Search Engine?
• Type of Search Engines
• What is Search Engine Optimization?
• Search Engine Optimization Types
• SEO life cycle?
• Difference between Organic and Inorganic
• Keyword Research
• Google Trends
• On-Page Optimization
• Off-Page Optimization

6. Social Media Optimization
• What is Social Media?
• Understanding its importance
• Social Media Marketing
• Branding
• Paid Advertising
• Blogging
• Facebook
• Twitter
• LinkedIn
• SlideShare
• Social Media Management Tool (SMMT)

7. Google Tools
• Keyword Planner Tool
• Google Webmaster Tool
• Google Analytics
• Reporting And Analysis Tool

8. Google Adwards
• Navigating through Google AdWords
• Understanding Google AdWords Structure
• Working with Keywords
• Writing Ads in Google AdWords
• Understanding Google’s Text Ad Structure
• Reporting
• Advance AdWords Marketing
• Google Adsense

9. Email Marketing
• How Email works?
• Challenges while sending bulk emails
• Solution over challenges
• Types of email marketing
• Email marketing Tools
• Designing of Email template
• Email marketing scheduler
• Email marketing success tracking
• Lead Generation For Business