merchant-seller-acquisition-onboarding-agency-in-pune

1. How to Attract Sellers on Your Virtual
Multi Vendor Marketplace
Fulcrum is here when you are ready to expand
your business or realign company resources.
Whether buying or selling, we can help you
successfully navigate through the acquisition
process. Our team has more than one
billion hours of managed fieldwork and on
ground work experience and more than 10
years of experience working with across
industries. In short, we know a lot of on ground
work people, which is an invaluable resource in
any industry. Looking to buy or sell? You’ve
come to the right place. We’ll connect you with
the acquisition partners that make sense for your
business.
Seller acquisition through field sales teams is the
most effective and cost efficient way to build up
sellers on an e-commerce platform. The client
wanted to drive seller acquisition for its e-
commerce portal through Fieldwork and the

2. scope of work included:
 Planning of target cities, markets and
categories
 Field teams hiring, training and operations
management
 End-to-end seller onboarding and reporting
to client
Approach
The key activities in project execution were as
follows:
Project team hiring and onboarding – We
hired project team members who were from e-
commerce background and had significant
experience in e-commerce merchant
acquisition and onboarding
Detailed training program and
development of objection handling
documents – We conducted a detailed
training and induction program for each sales
team member and each of them was given a

3. FAQ document for ready reference and fast
sales closures
Elevation of top performers – The top
performing sales persons were elevated to
Team Leader position resulting in higher
motivation, better people management and
more closures
Outcome
The project successfully met its objectives and
the key highlights were as follows:
 New sellers were on-boarded for different
categories across 20+ cities
 There was no compromise on seller quality
and quality of sellers increased as desired by
client
 Detailed training and effective management
of the filed teams ensured high productivity
Merchant Registration
Retailer Registration
Seller Registration

4. Customer Acquisition
 Focus on acquiring high value sellers to join
and start selling on portal
 Responsible for managing relationship with
sellers after acquisition including supporting
the onboarding and incubation process for
these sellers.
 Provide market insights from seller’s’
perspective, including understanding
products, sellers, market & competitor
dynamics
ARE YOU STRUGGLING WITH YOUR MARKE
We Want to Hear About it
Please, let us know your name, email address, your we
briefing on what field you are looking for marketing so
Contact Us : Offline Marketing Agency
Call Us : 8484008961
Email:- info@fulcrumresources.co.in
Merchant Seller Acquisition Onboarding
Agency in Pune

5.  Field Marketing
 Door To Door Marketing
 Face To Face Marketing
 B To B Marketing
 Dealer Marketing
 Retail Marketing – The
New Retaility
 Mobile App Marketing
 Merchant Acquiring
 Customer Acquisition
 Sales
 Field Sales
 Direct selling
 Door to Door Sales
 Sales Staff
 B2B Sales
 Sales Promotion
 Sales Coupons
promotions
 consumer sales
promotions
About Pune
 Pune is situated to the west of Maharashtra
and is the eighth largest metropolis in the
country. Considered as the second largest
city of Maharashtra, Pune is tagged as one
of the fastest developing real estate market
of India.
 Pune has been called by a number of
sobriquets, popular among them include
pensioner’s paradise, Queen of the Deccan,

6. and Oxford of the East. One of the historical
cities of the nation, Pune is endowed with a
shining past, a ground breaking present and
an auspicious future.
 One of the fastest growing cities of west
India, Pune is blessed with traditional old
economy industries that continue to play a
pivotal role towards growth and
development. Government and private
sector, Research Institutes, Manufacturing,
Information technology and Automobile are
the pillars of Pune’s economy. Rapid
growth of its industrial sector has made
property in Pune one of the prime hot spots
of recent times.
 In the last few years, Pune has witnessed
defence, engineering and other crucial
sectors making it their headquarters,
transforming it into a major industrial
centre. Considered as the greenest urban
areas of the nation, Pune has more than 40%
of its area covered by greenery which is
slowly reducing due to high demand for
property in Pune and boom in Pune Real
estate.

7. Pune Real Estate market
 Considered as an end-user market, the real
estate prices in Pune are generally high and
increasing. Increased input cost of the
developers, together with rise in investor’s
demand from the peripheral locations is
what drives the property in Pune and the
overall Pune real estate sector.
 Though the maximum demand for property
in Pune was encountered in the Rs 30-Rs 40
lakh category, the supply of apartments,
flats for sale was not up to the mark. The Rs
40-60 lakh category witnessed the
maximum inventory supply. In comparison
to the last year, carpet and built-up area in
the city have elevated by 25-30%. This is
further expected to increase with property in
Pune vying for more luxury segment.
 Demand for residential apartments in West
Pune is emerging from the IT hub, which is
located in the Rajiv Gandhi InfoTech Park,
Hinjewadi. Demand in East Pune is mainly
being driven by CBDs in Viman Nagar,
Cyber City, Kharadi and Magarpatta.

8.  Key builders in Pune are Mittal
Brothers, Kumar Properties, Gagan
Properties, Rohan Builders, Namrata
Group, Ranjeet Developers, Paranjpe
Schemes, Kolte Patil Developers, Kohinoor
Group, Goel Ganga Group.
 Key projects of Pune are Hillside
Urban, Magarpatta Nanded City, Mittal
Akshardham, Amrapali Aurum
Towers, Nitron Landmark, Gokhale Group
Anandban, Tanish Pride, DSK Kasturi, D.
R. Gavhane Ankur, SKD Shiv
Samruddhi, Vishwa Vinayak Residency, P4
Ventila, Aarav Balboa Avenue, DSK
Gandhakosh, Shamaprasad Mukharjee
CHSL, JM Adi Amma Bliss, Ravima Feel
Bliss, Aditi Splendor Residency, Magnum
lifestyle, Chandrarang La
Melosa, Shraddha Landmark Kanchi
Enclave, EDEN LA’MONTE CARLO, Sai
Raj Heights, Vastu Tejonidhi, Shroff
Signature Heights Phase 2, Gagan
Adira, Venkatesh Graffiti .
 Some of the most popular properties
searched in Pune are 1 bhk flats in

9. pune, plots in pune, villas in pune, 2 bhk
flats in pune, 3 bhk flats in pune, house in
pune, Flats in pune.
Demographics:
 Going by the 2011 census, the urban
population of Pune around 51 lakh. The
estimated population includes towns such as
Pimpri, Dehu, Khadki and Chinchwad.
Consistent growth in the education and
software sector has fuelled the influx of
labours and workers from across the nation.
 As per PMC reports, the rising trend in
migration to Pune from 1991 to 2001 was
mainly to economic reasons. Migration to
the city between 1991-2001 was estimated
at 3.6 lakh that was calculated as 15% of
Pune’s total population at the end of the
decade. This will increase demand for Real
estate in Pune.
 In regard to the rapid growth of the IT
sector, migration between 2001-2011
remained constant at 12%, however it is
expected to decline by 10% between 2011-
2021 and by 8% between 2021-2026. This

10. migration has also driven the demand for
properties for rent and properties for sale in
Pune.
Information Technology
 After Bangalore, Pune has emerged as the
potential destination to home the growing
number of IT companies in the country.
Hinjewadi in the west has emerged as a
perfect destination for the upcoming IT/ITes
companies in India, since it offers vast
vacant land that is ideal for buil-to-suit
offices.
 At present, the IT/ITes sector in Pune
account for 75% of the total office space
occupied. The pace at which the IT/ITes
sector is flourishing in the city has triggered
the construction activity in the office space
market in the last decade, significantly.
 Currently, Pune is home to a number of
IT/ITes giants, namely TCS, Infosys, Tech
Mahindra, Wipro and Cognizant. The Rajiv
Gandhi Infotech Park at Hinjewadi,
Blueridge SEZ, Dlf Akruti IT SEZ and

11. Embassy Techzone have changed the face
of Pune into a major IT hub.
Connectivity
 Indian highways and state highways
constitute connectivity in Pune. National
Highway 4 connects Pune to Bangalore,
Mumbai and Kolhapur, while NH 9 joins
the city to Hyderabad and NH-50 to Nashik.
The State Highway connects the city to
Aurnagabad, Ahmednagar and Alandi.
 India’s first six-lane high-speed expressway,
the Mumabi-Pune Expressway, has changed
the overall connectivity of the city. Built in
2002, the Expressway has reduced the travel
time between Mumbai and Pune by 2 hours.
 Situated at Lohegaon, the Pune International
Airport, regulated by AAOI offers domestic
flights to major cities.
 Local trains in Pune connects it to Lonavala
and Pimpri-Chinchwad, while the daily
express trains links the city to Hyderabad,
Kochi, Chennai, Kanpur, Jammu, Patna,
Mumbai, Delhi, Coimbatore, Bangalore,
Howrah etc.

12.  Pune Metro Rail is in talks with the
DMRCL for a more sustained connectivity.
The proposed metro is expected to a blend
of underground and elevated sections and
the initial routes are outlined between
Vanaz-Ramwadi and Pimpri-Swargate.
 PMPML buses offer excellent transport
service within the city and its suburbs. In
addition to it, the Maharashtra State Road
Transport Corporation also provides buses
from main stations in Pune Station,
Shivajinagar and Swargate to all the prime
locations in Maharashtra.
All Localities in Pune
 Hadapsar
 Baner
 Pimpri
 Dhanori
 Wakad
 Dhayari
 NIBM
 Salisbury Park
 Bhosale Nagar
 Sadashiv peth
 Sahakar
Nagar
 Salunke Vihar
 Sangamvadi
 Satara Road
 Shaniwar Peth
 Shastri Nagar
 Shukrawar
 Talegaon
Dhamdhere
 Kolhewadi
 Sarola
 Shewalwadi
 Pingori
 Sanjay Park
 Paud
 Kavade Mal

13.  Aundh
 Pashan
 Kothrud
 Shivajinagar
 Deccan
Gymkhana
 Law College
Road
 Pisoli
 Akurdi
 Anand Nagar
 Ashok Nagar
 Aundh Road
 Bajirao Road
 Balaji Nagar
 Bavdhan
 Bhawani Peth
 Bhekrai Nagar
 Bhugaon
 Bhukum
 Boat Club Road
 Bopodi
 Budhwar Peth
 Bund Garden
Peth
 Sinhagad
 Somwar Peth
 Swargate
 Thergaon
 Tilak Road
 Vadgaon
Maval
 Vadgaon
Budruk
 Mangadewadi
 Kunjirwadi
 Kadus
 Sadar Bazaar
 Aambethan
 Uksan
 Dahiwadi
 Haveli
 Talegaon
chakan Road
 Baner Annexe
 Talegaon
Varale Road
 Sus
 Shankar shet
road
 Ashtapur
 Baner Pasha
Link Road
 Agarkar
Nagar
 Kondhapuri
 Mahatma
Phule Peth
 Bakori
 Tathawade
 Pimpri
Chinchwad
 Nasrapur
Velha Road
 Wai
 Lohegaon
 Yavat
 Chourainaga
 Malegaon
 Kiwale
 Taljai
 Jambhul

14. Road
 Camp
 Chandan Nagar
 Chandani
Chowk
 Dhankawadi
 Erandwane
 FC Road
 Ganesh Nagar
 Ganesh Peth
 Ganeshkhind
 Gokhale Nagar
 Guru Nanak
Nagar
 Guruwar Peth
 Hingne Khurd
 Indira Nagar
 Kalewadi
 Kalyani Nagar
 Karvenagar
 Karve Road
 Kasba peth
 Katraj
 Kondhwa
 Sangvi
 Vithalwadi
 Shirgaon
 Wadaki
 Narayangaon
 Theur
 Wadegaon
 Nerhe
 Kanhe
 Bhusari
Colony
 Padvi
 Nanded
 Charholi
Budruk
 Katraj
Kondhwa
Road
 Ganga Dham
 Khamundi
 Dhanore
 Tingre Nagar
 Magarpatta
Road
 Veerabhadra
Nagar
 Moshi
 Shikrapur
 Somatane
 Holewadi
 Shiroli
 Kurkumbh
 Jalochi
 Charholi
Khurd
 Nighoje
 Baner Bypas
Highway
 Otur
 Ambegaon
Khurd
 Moi
 Walati
 Jambhulwad
 Tukai
Darshan
 Darumbre
 Karanja

15.  Kondhwa
Budruk
 Lavale
 Lulla Nagar
 Mahrashi Nagar
 Market yard
 Model colony
 Mohammadwadi
 Mukund Nagar
 Mundhwa
 Nagar Road
 Narayan peth
 Nasrapur
 Padmavati
 Parvati Darshan
 Parvati Gaon
 Paud Road
 Fursungi

 Khadakwasla
 MIT Collage
Road
 Ideal Colony
 Manjri
 Sukh Sagar
Nagar
 Ambegaon
Budruk
 Rahatani
 Bibwewadi
 BT Kawade
Road
 Ravet
 Pashan Sus
Road
 Ramtekdi
 Ingale Nagar
 Sasane Nagar


Vihire
 Parvati
Paytha
 Vadgaon
Sheri
 Pimple
Nilakh




 Pimple
Nilakh
 Pirangut
 Prabhat Roa
 Pune
Cantonment
 Range Hills
 Rasta Peth
 Revenue
Colony
