5 essential SEO Tips and Tricks you need to know

1. 5 SEO Tips & Tricks!
Google's Definition Of A Low Quality Website
1. Low Quality Main Content
2. Lack of Expertise, Authoritativeness or Trustworthiness
3. Negative Reputation
4. Unhelpful or Distracting Supplementary Content, Poor Page Design
5. Lacking Care & Maintenance

2. Google's Definition Of A Low
Quality Website
Low Quality Main Content
• Quality – determined by the time, effort, expertise, and skill have gone into the creation of the page
• If the content of your website has been created automatically, or by copying/scraping other sites 
highly likely Google will flag your site as a low quality website
• Content – must be sufficient for the purpose of the web page
Lack of Expertise, Authoritativeness or Trustworthiness
• Trustworthiness – some topics demand expertise for the content (come from authoritative soucres)
• Even everyday topics should come from those with experience and expertise

3. Google's Definition Of A Low
Quality Website
Negative Reputation
• Manual website raters by Google read details of negative reviews of businesses(e.g. for customer
service) and low ratings
Unhelpful or Distracting Supplementary Content, Poor Page Design
• If the main purpose of your website is to get clicks on the ads, your pages won't get a high quality rating
 page need to be functional
• If your web pages are designed to shift the user's attention to the ads, or if the main content is difficult to
read  low quality rating
Lacking Care & Maintenance
• Broken links, images do not load, and outdated content
• Always update information frequently  ensure up to date