Setting up and maintaining a website
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The document discusses various considerations for setting up a website, including determining the purpose and budget, branding, domain names, website builders or manual coding approaches. It covers getting started quickly with a website builder, then refining the site over time. Maintaining the site involves keeping content fresh, regular reviews, and paying hosting/domain fees on an ongoing basis. Promoting the site utilizes existing social media channels and communications.
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Setting up and maintaining a website
- 1. Setting up and maintaining a website by John Espirian
- 2. Thinking about websites What will be the purpose of your site? How much time do you have? How much money are you willing to spend?
- 3. Your brand and message What is your visual message? How will you write about yourself? Do you have any testimonials?
- 4. The quick way to get started Choose a WYSIWYG website builder Choose a visual theme Add some interesting content … and then do some refining
- 5. Domain names A name used to reach a website on the internet Example: google.com Example: espirian.co.uk
- 6. Some free ways to test the water Experiment by creating a free website Limited choice of domain names Let's look at a few examples
- 7. about.me
- 12. Benefits of the website-builder approach Quick and easy to get started Low cost No reliance on another person Develops your CMS skills
- 13. Drawbacks of the website-builder approach Generic look and feel Limited control over some aspects Content may be difficult to export Locked in to price/server performance
- 14. The hard way
- 15. The hard way
- 16. Benefits of the manual approach Full control over design Host content anywhere Develops your web skills
- 17. Drawbacks of the manual approach Limited by your visual/coding skills Testing required Development can take a long time
- 18. Promoting your website Use existing social communication channels Tell people about your online presence Update stationery and signatures
- 19. Website maintenance Keep your content fresh and concise Perform a regular review Don't forget domain and hosting payments
Editor's Notes
- Edit the background and profile text. Easy WYSIWYG. No coding at all. Works on mobile. Set up in 5 minutes.
- Free to build. See my blog for a video. http://john-espirian.weebly.com Easy to check mobile view. Pro option for custom domain and footer. 33% off pro domain after 3 weeks.