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Human—Computer
Interaction
03: Usability
Guide your users by using:
— hierarchy
— order
— choice
I. Structure
1. Information Architecture
— Define key information topics
— Group the topics to form a few
main themes
— Set priorities
2. Interface Flow
— Define typical user stories
— Define key functional and
information modules
— Order the modules according to user flow
— Set priorities
3. Product Structure
— Define the atomic elements that make up
the product (screens, pages etc)
— Order the elements according to user flow
and logical links between them
— Set priorities
II. Navigation
1. Menu (Main Navigation)
— Shows the main categories
— Short (up to 5–7 elements) 

or with a visible structure
2. Secondary Navigation
— Footer
— Links
— Secondary menu
(example: focused on user group)
3. Search
— Don’t do it if you can’t do it well
4. Action buttons
— Choose one main functionality per module
— Need to be consistent throughout
the product
4. Shortcuts
— Guide the user
— Visible at specific moments
— Up to 5 elements
III. Content
WCAG (Web Content Accessibility Guidelines)
— Perceivable
— Operable
— Understandable
— Robust
Cost
20% or more
— clear and meaningful content
— clear content structure and hierarchy
— typography: contrast / legibility / size
— well structured html
— alternatives for audio, video and images
— responsive
— intuitive navigation (touch, mouse, keyboard)
1. Layout
— Use a grid
— Watch out for banner blindness
— ATF is BS: go with the user flow
1. Color
— Contrast calculator
— You will NEVER please everyone
1. Typography
— Use legible body typography
— Not too many typefaces (safe bet: 1 or 2)
— Good body size: 16 px
— Check contrast
— Responsive sizes
1. Visual content
— Icons: up to 5, very clear meaning 

Good for returning users
— Illustrations
1. Verbal content
— Microcopy
— Short text
— Clear headings
MIMUW HCI2020 03
MIMUW HCI2020 03

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MIMUW HCI2020 03