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learning organizations
                    and
              design thinking


Saturday, November 10, 2012
creative strategist
       Emilia Åström
                              digital production
       SWE
                              workshops




Saturday, November 10, 2012
Saturday, November 10, 2012
HYPER ISLAND


Saturday, November 10, 2012
The Mission

               “We are Hyper Island. Hyper Island designs
             learning experiences that enables companies
              and individuals to develop, grow, and rise to
              the challenges of tomorrow’s transformative
             technology. Our mission is to spark a passion
                     for learning that lasts for life.”




Saturday, November 10, 2012
Executive Programs   Student Programs
                  Tailored Classes     Interactive Art Director
                  Master Classes       Digital Media (ME)
                                       Mobile Design & Development
                                       Motion Graphics
                                       Digital Data Strategist
                                       Learning Designer & Facilitator
                                       eCommerce Business
                                       MA Digital Media Management




Saturday, November 10, 2012
LEARN BY DOING
                               PROBLEM SOLVING
                               FAILING IS GOOD!
                                 REAL CLIENTS
                                COLLABORATION
                              CREATE THE FUTURE



Saturday, November 10, 2012
Saturday, November 10, 2012
how
                              (process)




                              what
                              (content)




Saturday, November 10, 2012
Saturday, November 10, 2012
Problem solving
                                                  Group dynamics


                                  Learning
                                organizations                      Idea generation




                                                      How
                                                                        Design thinking
                              Feedback



                                                Reflection           Prototyping




Saturday, November 10, 2012
Real briefs




                                              What

                  Latest digital technology


                                                Industry leaders




Saturday, November 10, 2012
USEFUL TIPS AND EXERCISES




Saturday, November 10, 2012
Saturday, November 10, 2012
LEARNING ORGANIZATIONS
                  AND INDIVIDUALS




Saturday, November 10, 2012
Checkin

                               What did you do yesterday?
                                 What will you do today?
                         Is there something you need help with
                                    from the group?
                                 How do you feel today?




Saturday, November 10, 2012
So who are you?

               One paper, your name, 3 drawings of things
               that defined you througout your life, and the
                           reason why you are
                        attending this workshop




Saturday, November 10, 2012
Saturday, November 10, 2012
Johari Window

                During the 1950s two psychologists (Joseph
                Luft and Harry Ingham) at the University of
                      California developed the model.

                      It is a model that can be used to clarify
                     different aspects of human relations and
                                  communication.



Saturday, November 10, 2012
Saturday, November 10, 2012
FEEDBACK FOR DUMMIES




Saturday, November 10, 2012
Saturday, November 10, 2012
DESIGN THINKING


Saturday, November 10, 2012
Draw apples




                      Divide a paper in boxes by drawing lines
                      Fill all the boxes with variations of apples
                       One pen per team that you pass around
                                  10 min and NO talking


Saturday, November 10, 2012
What do you think
                                 happened
                                 and why?


Saturday, November 10, 2012
Saturday, November 10, 2012
Can rules lead to a
                               more productive
                               creative process?




Saturday, November 10, 2012
5 RULES




Saturday, November 10, 2012
1. SEPARATE CREATIVE AND
                                 ANALYTICAL THINKING


Saturday, November 10, 2012
2. QUANTITY IS A CONDITION FOR QUALITY



Saturday, November 10, 2012
3. VISUALIZE YOUR IDEAS




Saturday, November 10, 2012
4. LISTEN!




Saturday, November 10, 2012
5. YES AND!



                              Build on each others ideas
                                  No is a big NO NO!




Saturday, November 10, 2012
HOW TO CREATE A
                      CONCEPT IN LESS THAN
                           ONE HOUR

                              - a team exercise

                                                  10
                                                   10
Saturday, November 10, 2012
                                                  min
                                                  min
1. Find a problem to solve
                         Find a partner and ask them to tell you three things
                                 they find annoying on a daily basis
                              something annoying, or something that you want to improve

                                    Pick your favourite, then switch roles
                                                       ~2 min




                                                                                          10
                                                                                           10
Saturday, November 10, 2012
                                                                                          min
                                                                                          min
2. Dig a little deeper
                           Ask your partner to describe their most recent
                             encounter with the annoyance. Take notes:
                        Stuck? Try asking “how?” or “why?”, then switch roles
                                               ~4 min




                                                                                10
                                                                                 10
Saturday, November 10, 2012
                                                                                min
                                                                                min
3. Define the problem
                          Now distill what you’ve learnt from your partner by
                                 completing the following sentence:
                                             your partner’s name
                                   whatever it is to be fixed or made better
                   the desired outcome (what improvement or change does it bring about?)
               an insight into your partner’s life that could help you solve the problem, it should be
                                interestingly / amusingly / ironically,
                                                      ~1 min




                                                                                                         10
                                                                                                          10
Saturday, November 10, 2012
                                                                                                         min
                                                                                                         min
4. Sketch a solution
                              Draw an ambitious solution to your partnerʼs problem,
                                              then give it a name
                                                     ~5 min




                                                                                      10
                                                                                       10
Saturday, November 10, 2012
                                                                                      min
                                                                                      min
5. Present back & choose
                                                   Present
                                Take the problems and solutions youʼve defined,
                              sketched and named and present these back to your
                                            group (1 minute each).

                                                      Vote
                              As a group, vote for the individual problem/solution
                              you now want to take forward to solve as a group.
                                 Weʼre looking for one to develop further as a
                                       group within a sketch brainstorm




                                                                                     10
                                                                                      10
Saturday, November 10, 2012
                                                                                     min
                                                                                     min
6. Sketch brainstorm
                                    Sit in silence and sketch as many propositions
                                               that might solve the problem.
                                    When you have sketched something, hold it up
                              and explain it to the group before placing it in the middle and
                                                  sketching another one.

                                    Sketch the way these propositions might work as:
                                      • A web application on a desktop, in a browser
                               • Mobile/portable products or services on a phone or tablet
                                   • Something else - donʼt feel limited by ʻdevicesʼ or
                                 ʻplatformsʼ. Perhaps your idea exists across the digital
                                  and physical world (e.g. as a book as well as a digital
                                         service; as an installation, wall or screen)
                                                         ~20 min



                                                                                                10
                                                                                                 10
Saturday, November 10, 2012
                                                                                                min
                                                                                                min
7. Review & create a
                              Minimum Viable Product
                      Lay out all of the propositions you just sketched and decide
                                        which one is the strongest.
                                       For the solution write down:
                                               core feature 1
                                               core feature 2
                                               core feature 3

                                                 ~15 min




                                                                                     10
                                                                                      10
Saturday, November 10, 2012
                                                                                     min
                                                                                     min
8. PRESENTATION
                                     Prepare:
                               Challenge + Solution
                              Name of digital service
                                 Technical device
                                  Target grooup
                                      5 min




Saturday, November 10, 2012
Homework
                                     Think of what you would do next.
                         What simple tests, prototypes, interviews would you create/
                             carry out to iterate the product youʼve designed?
                                 How else can you prove people will use it
                                         before you start building?




                                                                                       10
                                                                                        10
Saturday, November 10, 2012
                                                                                       min
                                                                                       min
Checkout

                                 What did you do today?
                          What will you need to do tomorrow?
                         Is there something you need help with
                                    from the group?
                              How did today make me feel?




Saturday, November 10, 2012
PRESENTATION DEVELOPED IN COLLABORATION WITH:


           Ulrik Gotsche
           Anders Teigene
           WWW.PROJECTOFHOW.COM




Saturday, November 10, 2012
LINKS:


           @THERIVERTWEET
           WWW.PROJECTOFHOW.COM
           http://www.slideshare.net/emiliaastromadvertising




Saturday, November 10, 2012

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Learning organisations and design thinking

  • 1. learning organizations and design thinking Saturday, November 10, 2012
  • 2. creative strategist Emilia Åström digital production SWE workshops Saturday, November 10, 2012
  • 5. The Mission “We are Hyper Island. Hyper Island designs learning experiences that enables companies and individuals to develop, grow, and rise to the challenges of tomorrow’s transformative technology. Our mission is to spark a passion for learning that lasts for life.” Saturday, November 10, 2012
  • 6. Executive Programs Student Programs Tailored Classes Interactive Art Director Master Classes Digital Media (ME) Mobile Design & Development Motion Graphics Digital Data Strategist Learning Designer & Facilitator eCommerce Business MA Digital Media Management Saturday, November 10, 2012
  • 7. LEARN BY DOING PROBLEM SOLVING FAILING IS GOOD! REAL CLIENTS COLLABORATION CREATE THE FUTURE Saturday, November 10, 2012
  • 9. how (process) what (content) Saturday, November 10, 2012
  • 11. Problem solving Group dynamics Learning organizations Idea generation How Design thinking Feedback Reflection Prototyping Saturday, November 10, 2012
  • 12. Real briefs What Latest digital technology Industry leaders Saturday, November 10, 2012
  • 13. USEFUL TIPS AND EXERCISES Saturday, November 10, 2012
  • 15. LEARNING ORGANIZATIONS AND INDIVIDUALS Saturday, November 10, 2012
  • 16. Checkin What did you do yesterday? What will you do today? Is there something you need help with from the group? How do you feel today? Saturday, November 10, 2012
  • 17. So who are you? One paper, your name, 3 drawings of things that defined you througout your life, and the reason why you are attending this workshop Saturday, November 10, 2012
  • 19. Johari Window During the 1950s two psychologists (Joseph Luft and Harry Ingham) at the University of California developed the model. It is a model that can be used to clarify different aspects of human relations and communication. Saturday, November 10, 2012
  • 21. FEEDBACK FOR DUMMIES Saturday, November 10, 2012
  • 24. Draw apples Divide a paper in boxes by drawing lines Fill all the boxes with variations of apples One pen per team that you pass around 10 min and NO talking Saturday, November 10, 2012
  • 25. What do you think happened and why? Saturday, November 10, 2012
  • 27. Can rules lead to a more productive creative process? Saturday, November 10, 2012
  • 29. 1. SEPARATE CREATIVE AND ANALYTICAL THINKING Saturday, November 10, 2012
  • 30. 2. QUANTITY IS A CONDITION FOR QUALITY Saturday, November 10, 2012
  • 31. 3. VISUALIZE YOUR IDEAS Saturday, November 10, 2012
  • 33. 5. YES AND! Build on each others ideas No is a big NO NO! Saturday, November 10, 2012
  • 34. HOW TO CREATE A CONCEPT IN LESS THAN ONE HOUR - a team exercise 10 10 Saturday, November 10, 2012 min min
  • 35. 1. Find a problem to solve Find a partner and ask them to tell you three things they find annoying on a daily basis something annoying, or something that you want to improve Pick your favourite, then switch roles ~2 min 10 10 Saturday, November 10, 2012 min min
  • 36. 2. Dig a little deeper Ask your partner to describe their most recent encounter with the annoyance. Take notes: Stuck? Try asking “how?” or “why?”, then switch roles ~4 min 10 10 Saturday, November 10, 2012 min min
  • 37. 3. Define the problem Now distill what you’ve learnt from your partner by completing the following sentence: your partner’s name whatever it is to be fixed or made better the desired outcome (what improvement or change does it bring about?) an insight into your partner’s life that could help you solve the problem, it should be interestingly / amusingly / ironically, ~1 min 10 10 Saturday, November 10, 2012 min min
  • 38. 4. Sketch a solution Draw an ambitious solution to your partnerʼs problem, then give it a name ~5 min 10 10 Saturday, November 10, 2012 min min
  • 39. 5. Present back & choose Present Take the problems and solutions youʼve defined, sketched and named and present these back to your group (1 minute each). Vote As a group, vote for the individual problem/solution you now want to take forward to solve as a group. Weʼre looking for one to develop further as a group within a sketch brainstorm 10 10 Saturday, November 10, 2012 min min
  • 40. 6. Sketch brainstorm Sit in silence and sketch as many propositions that might solve the problem. When you have sketched something, hold it up and explain it to the group before placing it in the middle and sketching another one. Sketch the way these propositions might work as: • A web application on a desktop, in a browser • Mobile/portable products or services on a phone or tablet • Something else - donʼt feel limited by ʻdevicesʼ or ʻplatformsʼ. Perhaps your idea exists across the digital and physical world (e.g. as a book as well as a digital service; as an installation, wall or screen) ~20 min 10 10 Saturday, November 10, 2012 min min
  • 41. 7. Review & create a Minimum Viable Product Lay out all of the propositions you just sketched and decide which one is the strongest. For the solution write down: core feature 1 core feature 2 core feature 3 ~15 min 10 10 Saturday, November 10, 2012 min min
  • 42. 8. PRESENTATION Prepare: Challenge + Solution Name of digital service Technical device Target grooup 5 min Saturday, November 10, 2012
  • 43. Homework Think of what you would do next. What simple tests, prototypes, interviews would you create/ carry out to iterate the product youʼve designed? How else can you prove people will use it before you start building? 10 10 Saturday, November 10, 2012 min min
  • 44. Checkout What did you do today? What will you need to do tomorrow? Is there something you need help with from the group? How did today make me feel? Saturday, November 10, 2012
  • 45. PRESENTATION DEVELOPED IN COLLABORATION WITH: Ulrik Gotsche Anders Teigene WWW.PROJECTOFHOW.COM Saturday, November 10, 2012
  • 46. LINKS: @THERIVERTWEET WWW.PROJECTOFHOW.COM http://www.slideshare.net/emiliaastromadvertising Saturday, November 10, 2012