Gosspop Radio is creating a logo for their new radio station called "Gosspop Radio" to promote it to their target audience who have expressed interest in music gossip and news. The logo will continue the house style of purple and pink used in the magazine to maintain consistency. The same font from the magazine masthead will also be used to link the two. The word "radio" in the logo uses a different font and coloring to make it stand out, while keeping the familiar masthead. A heart is added at the end to attract the target audience as a popular magazine uses this successfully.
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Gosspop radio
1. Gosspop Radio
I have descried to create a radio station as I know from my target audience that they would
be interested in this due to them telling me in my questionnaire this is their way of hearing
about music gossip and news. Therefore in order to promote this I will be creating a logo for
my ratio station “Gosspop ratio” to further attract my target audience to my music
magazine.
It is important for me to continue the house style of purple and pink in my logo in order to
show consistency in my magazine whilst also making it look professional. I will also be using
the same font type as my masthead to link the two together.
As you can see I have continued to use the mast head in order to make it easier for the audience to
identify what radio station it is. However I have decided to use a different font and colouring for the
word “radio”. I have done this in order to make this standout and eye catching to the audience, due to
them already being familiar with the masthead. I have chosen to put a heart at the end as I know this will
attract my audience. The popular magazine “we love pop “does this, selling many magazines to their and
my target audience, therefore I know this will work well. The heart also had connotations of love and
comfort, a feeling of which I would like my audience to hold when reading my magazine.